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What is a Animated
Series?
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Hanna-Barbera Productions
Hanna-Barbera Productions, Inc. (also called HannaBarbera Cartoons, Inc., and Hanna-Barbera Enterprises,
Inc.), was an American animation studio that dominated
North American television animation during the second
half of the 20th century. The company was originally
formed in 1944 by MGM animation directors William
Hanna and Joseph Barbera and live-action director
George Sidney as Hanna-Barbera Enterprises in order to
produce sponsored films and later television
commercials. Today, Hanna-Barbera is now an in-nameonly unit of Warner Bros. Animation.
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Hanna-Barbera Productions
The first prime-time animated series from Hanna-Barbera were The Ruff &
Reddy Show (1957) and The Huckleberry Hound Show (1958)
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Limited animation
One of the problems with producing animation for television was the
extremely labor intensive animation process. While theatrical short subjects
were previously produced in six month cycles or longer, network television
needed a season of 10-20 half hour episodes each year. This led to a
number of shortcut
cartoons.
The techniques of limited animation were applied to produce a great number of
quickly-produced, low-budget TV cartoons
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Limited animation
The Jay Ward studio, producer of The Rocky and Bullwinkle Show, used limited animation in its
series, but compensated with its satire of Cold War politics and popular culture and its off-beat
humor. Like the earlier Crusader Rabbit, the Rocky and Bullwinkle adventures were multi-part
serials. The Ward studio also produced George of the Jungle, Super Chicken, and Tom Slick. It later
produced a series of popular television commercials for Quaker Oats cereals Cap'n Crunch, Quisp
and Quake.
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