UNIVERSITI UTARA MALAYSIA

(UUM)
PENGANTAR PENGURUSAN

TAJUK :

VALUES, ATTITUDES, EMOTIONS, AND CULTURE : THE

MANAGER AS A PERSON

1.)NURFARAHIN BT MAT SHAH

2.)LEE XIN YIE
3.)WONG LEE TING
4.)PHUA BOON YONG
5.)GANGGAH DEVI A/P
MURUGAYA

6.)HING WAN YING

7.)WAN NUR ZAHIDAH BINTI WAN JUHAN

227656
232047
232052
232078
232084
232085
232089

8.)HO LOONG SENG

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9.)NURUL ATIQAH
BINTI

232090
234188

84%
Completed
67%
52%
48%
27%
22%
10%
99%
!!!

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Openness
to
Experience

The
The tendency
tendency to
to be
be original,
original, have
have
broad
broad interests,
interests, be
be open
open to
to aa
wide
wide range
range of
of stimuli,
stimuli, be
be daring,
daring,
and
and take
take risks.
risks.

High
High on
on this
this trait
trait continuum
continuum may
may
be
be especially
especially likely
likely to
to take
take risks
risks
and
and be
be innovative
innovative in
in their
their
planning
planning and
and decision
decision making.
making.

Low
Low on
on openness
openness to
to experience
experience
may
may be
be less
less prone
prone to
to take
take risks
risks
and
and more
more conservative
conservative in
in their
their
planning
planning and
and decision
decision making.
making.

Maxine
Maxine Clark
Clark is
is very
very keen
keen to
to try
try
new
new concepts.
concepts. She
She is
is open
open in
in her
her
business
business endeavors.
endeavors. She
She is
is
willing
willing to
to accept
accept the
the change
change
which
which is
is required
required and
and necessary
necessary
for
for the
the start-up.
start-up.

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Extraversion

The
The tendency
tendency to
to experience
experience positive
positive emotions
emotions and
and
moods
moods and
and feel
feel good
good about
about oneself
oneself and
and the
the rest
rest of
of
the
the world.
world.

High
High on
on extraversion
extraversion tend
tend to
to be
be sociable,
sociable,
affectionate,
affectionate, outgoing,
outgoing, and
and friendly.
friendly.

Low
Low on
on extraversion
extraversion tend
tend to
to be
be less
less inclined
inclined toward
toward
social
social interactions
interactions and
and to
to have
have aa less
less positive
positive
outlook.
outlook.

Maxine
Maxine Clark
Clark is
is quite
quite extrovert
extrovert in
in her
her approach.
approach. It
It is
is
evident
evident by
by the
the way
way she
she used
used to
to communicate
communicate with
with
her
her employees.
employees. She
She has
has been
been able
able to
to execute
execute her
her
ideas
ideas and
and innovations
innovations successfully
successfully by
by her
her
communication
communication and
and social
social behavior.
behavior.

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 The tendency to be careful, scrupulous, and persevering.

High on the conscientiousness continuum are organized
and self-disciplined.
Low on this trait might sometimes appear to lack direction
and self-discipline.
In terms of conscientiousness, Maxine Clark has a high
quotient because of her hardworking and never-say-die
attitude. Her persistence and determination frequently
help her to overcome obstacles, for her ideas to speedily
turn into significant contributions to corporate growth.

Conscientiousn
ess
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 The tendency to get along well with

other.
High
on
the
agreeableness
continuum are likable, tend to be
affectionate, and care about other
people.
Low on agreeableness may be
somewhat distrustful of others,
unsympathetic, uncooperative, and
even at times antagonistic.
Being high on agreeableness may
be
especially
important
for
managers whose responsibilities
require that they develop good,
close relationships with other.
Maxine Clark do Chief Chat at headquarters for every six weeks.
Employees can ask any question
they want and the company can get
a good feedback and understand
what matters to their associates.
She is willing to hear other feedback
from employees and care about
their feeling. She also willing to

Agreeablen
ess

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Locus of Control
People with an internal locus of control believe they themselves
are responsible for their own fate; they see their own actions and
behaviors as being major and decisive determinants of important
outcomes such as attaining levels of job performance, being
promoted, or being turned down for a choice job assignment.
An internal locus of control also help to ensures ethical behavior
and decision making in an organization because people feel
accountable and responsible or their own actions.
Maxine Clark is high in internal locus of control because she has
seen the successful od build-a- bear workshop at the early stage
and finally she success in her business.

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Self-esteem
The degree to which individuals feel good about themselves and their
capabilities.
People with a high self-esteem believe they are competent, deserving, and
capable of handing most situations.
People with low self-esteem have poor opinion of themselves, are unsure
about their capabilities, and question their ability to succeed in different
endeavors.
Maxine Clark is a person with a high self-esteem. She went to work for Hench
in Washington, D.C., as a retail executive trainee and kept getting promoted
up the ladder of May Co. which was later bought by Federated Department
Stores since she was graduated from college just because she want to do
anything that women werent doing at the time.

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TERMINAL AND INSTRUMENTAL VALUE

A terminal value is a personal conviction about lifelong goals or objectives that an

individual seeks to achieve.
Instrumental value is a person conviction about desired modes of conduct or ways of
behaving.
TERMINAL VALUE
often lead to the formation of norms, which are unwritten, informal codes of
product, such as behaving honestly or courteously, that prescribe how people
should act in particular situations
Maxine Clark was the founder of Build-a-Bear, find another idea that
would rekindle her love for the business, operates 425 stores
worldwide, revenue of $394.4 million.

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Family security
-that each other was taking care of loved one
got ideas from her friends daughter-find anything new to go home and
make the small bears
was taking care of loved ones although a child
Freedom
-a person free make choice when buying something
allow customer to create their own customized stuffed animals.
every products must were going high tech, high touch and hands-on was a
good balance.

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Instrumental value
- A mode of conduct that an individual seeks to follow
Several of the instrumental values seems to be important modes of conduct for
managers such as imaginative, honest and self- controlled.
Imaginative
A manager who considered being imaginative to be highly important
for example, is more likely to be innovative and take risks than is a manager who
considers this to be a less important.
Honest
A manager who considers being honest to be a paramount importance may be a
driving force for taking steps to ensure that all members of a unit or
organization behave ethically.
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This strategies are cognitive and behavioral skills

used by manager to maintain self-motivation and
achieve personal goals.
However, the manager is responsible for using
these skills in real-life situations to produce the
desired changes.

Selfcontrolled
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Moods and Emotions

Moods
are a temporary state of mind or feeling.
positive mood - feel excited, enthusiastic, active, or elated.
negative mood - feel distressed, fearful, scornful, hostile, jittery, or nervous

Emotions
are a strong feeling deriving from ones circumstances, mood, or relationship with
others.
are more intense feelings than moods, are often directly linked to whatever caused
the emotion, and are more short-lived.

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Emotions and moods give managers and all employees

important information and signals about what is going on in the
workplace.
Positive emotions and moods - signal that things are going well
and thus can lead to more expansive, and even playful, thinking.
Negative emotions and moods - signal that there are problems
in need of attention and areas for improvement.

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Positive Emotions of Maxine Clark

Maxine Clark feels depressed because she thinks that her world had lost spark and she
wanted her world to be more wonderful although she has a high position in her
company. So, she left her company in 1996 and she began her own company.

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Positive Moods of Maxine Clark

Excited and elated
heard her good friends daughter about making their own small Beanie Baby at home
Ty Beanie Babies sell in the shopping centre are similar.
This gave Maxine Clark to create a company, Build-a-Bear Workshop, that would
allow people to create their own customized stuffed animals.
Active
active in doing research with collecting ideas from kids.
they also active in creating new products (shoes and accessories) and services (license
their products and started carrying costumes from Disney and Major League Baseball
teams)

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 Forgiveness
Maxine Clark is a forgiveness people
She forgive in someone is shyness because she knows that people are sometimes
innately shy.
She will makes it a point to try to bring that out of them, make them feel comfortable
enough and ask them to share with her and maybe not be so shy just for that moment
that were together.
Never give up
Although her fund was not enough for her to build a multimillion-dollar business with
hundreds of units, she still never give up and decide to find fund for her company with
partner with outside investors.
Maxine Clark and her partner, never give up although they are hard to persuade people
to rent a space for them in mall. This make their company to become successful after
two years and they opened their first oversea store in Japan.

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 She focus what the customers need with doing research about
what their customer preference to so that customers will loyal to
their workshop.
She withdrew $750000 from her retirement account to get Builda-Bear workshop off the ground without feeling fear and
nervousness that she will get loss if her company failed.
Because of her positive moods and emotions, she company,
Build-a-Bear Workshop are successful operate and they
have their branches at oversea.

Enthusiastic
&
Braveness

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motional Intelligence

What the emotional intelligence ??

o the ability to understand and manage ones own moods and emotions and the
moods and emotion of other people.
o Manager with the high lever of emotional intelligence:
more likely to understand how they are feeling why.
and they are more able to effectively manage their feeling.

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ne Clark is high on Emotional Intelligence

Why we were classified that Maxine Clark is high on Emotional

Intelligence because:
She can deal with any problem that she face and positive thinker.
She understand and manage ones own moods and emotions and
the moods and emotions of other people.
She more likely to understand how she is feeling and why, and
she is more able to effectively manage their feelings.
She always believed in listening to what other have to say, but
being careful about the advice other actually take.

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Rather
Rather than
than adhering
adhering strictly
strictly to
to the
the traditional
traditional
ways
ways of
of doing
doing things,
things, she
she challenge
challenge herself
herself and
and
those
those her
her work
work with
with to
to think
think more
more creatively.
creatively.

She
She constantly
constantly trying
trying to
to come
come up
up with
with ways
ways we
we
can
can take
take aa conventional
conventional product
product or
or task
task and
and put
put
our
our own
own unique
unique spin
spin on
on it
it by
by making
making it
it more
more
bearish.
bearish.

She
She are
are commited
commited to
to trainning
trainning and
and recognizing
recognizing
individual
individual accomplishment
accomplishment as
as well
well as
as team
team
success.
success.

Despite
Despite her
her rapid
rapid growth,
growth, she
she work
work hard
hard to
to
maintain
maintain aa small-company
small-company feel
feel that
that encourages
encourages
collaboration,
collaboration, creative
creative thinking
thinking and
and interaction
interaction at
at
all
all level.
level.

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THANK YOU!!!

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