Tetra Pak Pernod Richard

Tetra Pak India
9th November 2015
SG/ External
Nov 2015
Agenda
Journey of Tetra Pak
Our Manufacturing Facility Chakan
Tetra Pak services & offering
Product Development & Innovation Center
Our package portfolio
Filling Machine
Tetra Pak TBA 19
Tetra Pak A3 Speed I line
Spiritual evolution
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
Tetra Pak Worldwide
Continuous growth in the past 60 years

o
23,540 employees
40 Packaging Material and Closures plants
Present in more than 170 countries
179.9 billion packages sold in 2014
Net sales 11.1 bio in 2014
Tetra Prisma
Tetra Wedge
Tetra Top
Tetra Brik
Aseptic
Tetra Brik
Tetra Classic
Aseptic
Tetra Classic
ms
e
st
Tetra Rex
y
S
g nt
n
gi me
a
2003
ck lop
a
P ve
De
Tetra
Fino
Tetra Evero
Aseptic
2005
Tetra
Edge
Tetra
Gemina
es
r
u
s
o
Cl
&
s
w
ra
St
SG/ External
Nov 2015
Tetra Pak Business Foundation
Bringing innovation and collaboration to our customers
Brand
Leading Icon
SG/ External
Nov 2015
Tetra Pak Group- Cluster

Cluster Europe
and Central
Asia
Cluster North,
Central & South
Americas
Cluster Greater
China
Cluster South
Asia, East Asia
& Oceania
Cluster Greater
Middle East and
Africa
SG/ External
Nov 2015
Tetra Pak South Asia Markets (SAM)

Part of SAEA&O
Tetra Pak Market Company
1987
Takwe Factory Start up
1997
Filling machines installed
280
No. of customers in India
120
Employees
550
Chakan Factory Start-up
2012
SG/ External
Nov 2015
Tetra Pak SAM in figures

Growing market
5893
Sales History
5130
4207
2440
2009
3031
Category distribution
24%
3503
2010
53%
23%
2011
2012
2013
1997 2013
Number of
Customers
13
120
Number of
Employees
70
550
JNSD Juice Nectar and Still Drinks

LDP Liquid Dairy Product
2014
JNSD
Wine
LDP
Top 10 customers for SAM
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
Chakan Site
Second largest site after Lund
Built up :
We have 39,075 sq m land area that is available for additional building(s)

(equivalent to 75,871 sq m as built up area)
SG/ External
Nov 2015
Markets and our Customers
With focus on SAEAO serving over 29 markets
India
Viet Nam
Indonesia
Nigeria
Nepal
Sri Lanka
0%0%0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%0%0%0%0%
1% 1%
1% 1% 0%
Bangladesh
10%
1%
Thailand
1%
15%
Peru
66%
Egypt
3%
Australia
Bhutan
Jordan
Taiwan
Malaysia
Sudan
SG/ External
Nov 2015
Product portfolio-Chakan
Supplying markets with 20 quality sizes

125 ml
160 ml
200 ml
500 ml
1000 ml
65 ml
90 ml
110 ml
150 ml
Milk
TCA Slim
TBA Slim
TBA Base
Milk Drinks
70 ml
100 ml
200 (AD/CD)
250 (AD/CD)
500
1000
100 ml
1000 ml
Juice
TFA
Still drinks
Spirits
Coffee
Tomato
Coconut cream
125 ml
TWA Slim
TBA 250 Edge
TBA 1000sq HC
SG/ External
Nov 2015
Environment Credentials for Chakan

LEED certification Platinum level
Sustainable
Site
100% legal compliance,
Shuttle services for staff,
Zero water discharge site
Water Conservation
Rain water harvesting,
Low flow fixtures
Innovation
Green Education,
Post consumer recycling
and awareness
Energy Conservation
Use of VAMS, LEDs,
Natural light in
buildings,
Solar energy
Material Conservation
Construction waste
reduction,
Use of local materials,
Materials with recycled
content
Indoor Env Quality
No smoking site,
Use of day light,
Breakout and gym
spaces
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
Fully integrated site
Enhancing value delivery to customers
(TTC, Spare Parts)
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
The brand new PDIC @ Chakan
SG/ External
Nov 2015
Global PDC Network 2014

7 processing & Packaging PDC in network
1.
Denton US
2.
Campinas Brazil
3.
Lund, Sweden
4.
Pune India
5.
Singapore
6.
Shanghai, China
7.
Gotemba Japan
4
5
SG/ External
Nov 2015
Our infrastructure & services

Supporting ideation & execution
Product Visualizer
room
Product formulation
laboratory
Pilot production
for market study
Generating ideas for new

products
Desk Top Product

Renovation & Innovation
New product process

optimization
Secondary packaging
solution development
Innovation days
with customers
Product raw material

Supply chain development
Packaged product trials
Primary Packaging
validation
Global new product

database
Shelf life studies
PDIC trial first commercial

scale up replication
Optimizing
logistical efficiency & cost
Food Laws update
Unique to Chakan
Package validation
laboratory
SG/ External
Nov 2015
PDIC Supply chain partners
SG/ External
Nov 2015
Product trials, Unique product Trials & Product

launches
177 trials
250
195
200
177
145
150
108
106
100
70
60
60
50
16
16
70
57
14
23
25
0
2011
2012
No ofTrials
2013 (7M)
Unique product trials
2014 E
2015E
No of Launches
Key Account
Customers
Emerging
accounts
Other
Accounts
SG/ External
Nov
2015
** With existing infrastructure Plant ,People & Processes
PDIC enabled JNSDO product launches 14Nos

Q1 Q4 2014
Manpasand
ORS
Tropicana
Mixed fruit
Delight
Tropicana
Coconut &
Mixed Fruit
Hershey orange
Nectar
Tropicana
Apple Delight
Tropicana
100 % Mixed
Fruit
Coca Cola
Guava drink , Milky Delight
Dabur coconut
water
Tropicana
100% Orange
Tropicana
Litchi Delight
Tropicana
Guava
Delight
Tropicana
Cranberry
Delight
SG/ External
Nov 2015
PDIC enabled LDP product launches 9Nos

Q1 Q4 2014
Flavoured milk
Traditional Lassi
Milk Shake
KDD: Malai Cream
Traditional Lassi
Lassi with Mango

pulp
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
Our ambient beverage portfolio

Key families of packages
Packaging Material
Capital Equipment
Tetra Brik Aseptic
Tetra Prisma Aseptic
Tetra Pak package portfolio
TBA 8, TBA 19
A3 Flex, A3 compact flex
A3 speed
Tetra Classic Aseptic
Tetra Fino Aseptic
TP A1
Tetra Wedge Aseptic

SG/ External
Nov 2015
Tetra Brik Aseptic
5 shapes, 27 packages,15 sizes
Base
Slim
Mid
Square
Edge
SG/ External
Nov 2015
Tetra Brik AsepticTM Base

200 250 330
400 500 568
750 Perforation
1000
OPENINGS
Volumes
100/200/250/284/500/1000ml
Filling machines
TBA19/ TBA 8 ( 7500/6000 PPH)
A3 Compact Flex, A3 Flex( 9000/8000 PPH)
A3 Speed ( 24000 for PP & 15000 for FP)
Eifel O38
OSO
Straw hole
FlexiCap
PullTab
* Portion pack ** family pack
SG/ External
Nov 2015
Tetra Brik Aseptic Mid/Slim
200 250 330

OPENINGS
400
500 568
750 Perforation
1000
Volumes
Eifel O38
80,125,160,180, 200,250,300,330,375,500,1000
1500, 2000ml
Straw hole
OSO
FlexiCap
Filling machines
TBA19/ TBA 8 ( 7500/6000 PPH)
PullTab
ReCap3
HeliCap23
* Portion pack ** family pack
SG/ External
Nov 2015
Tetra Brik Aseptic Square

OPENINGS
Perforation
Volumes
200,250,500,1000ml
Stream Cap
200
Filling machines
PullTab
ReCap3
HeliCap27
SG/ External
Nov 2015
Tetra Brik Aseptic Edge
200 250 330

400 500 568
Hole
750 Straw
1000
OPENINGS
Volumes
200,250, 500,1000ml
Eifel O38
OSO
LightCap PLH
Filling machines
TBA19 (7500PPH)
A3 Flex , A3 Compact Flex
( 8000 & 9000PPH)
HeliCap23
SG/ External
Nov 2015
200 250 330

400 500 568
Hole
750 Straw
1000
OPENINGS
Volumes
125,200,250,330,500,750,1000ml
PullTab
Filling machines
A3 Flex , A3 Compact Flex ( 8000 for 500 &
7000 for >=750ml)
A3 Speed( 24000 for PP only)
Eifel O38
OSO
LightCap 30
PLH
Eifel O38
OSO
DreamCap26
HeliCap27
* Portion pack ** Family pack
SG/ External
Nov 2015
Tetra Fino Aseptic
200 250 330

400 500 568
Hole
750 Straw
1000
OPENINGS
Volumes
70,100,200,220,250,500 ml
Eifel O38
OSO
Filling machine
TP A1 TFA 70/100( 15KPPH), 200/250(14/12.2KPPH),

500(9.8KPPH)
SG/ External
Nov 2015
Tetra Classic Aseptic
200 250 330

400 500 568
Hole
750 Straw
1000
OPENINGS
Volumes
65,100,150,200ml
Filling
Eifel O38
OSO
Perforation
machine
TP A1
TCA 65(17.5KPPH), 100(16KPPH), 150( 14.5KPPH)

200(16KPPH)
SG/ External
Nov 2015
Tetra Wedge Aseptic
200 250 330

400 500 568
hole
750 Straw
1000
OPENINGS
Volume
125 & 200ml
Filling
Eifel O38
OSO
machine
A1TWA 125(15KPPH),
200(11.3KPPH)
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
Why is TBA/19 our long seller?

The solid performer
Long track record with continuous improvement

Reliable performance
Quality and stability
Simple to operate
SG/ External
Nov 2015
The proof? Look at the global installed

Trusted
base!by the markets for nearly 20 years... and still going
Since TBA/19 has been
in the market for long, it
has a very stable running,
with limited troubles
CNE
NA
EECA
Market voice
SE
GC
GME
NEAO
SSEA
CSA
SSA
1.730
TBA/19 Total
Jan
2014
* Includes only Machine in production & Machine at customer for installation. All development step and packages
included
SG/ External
Nov 2015
TBA/19 Value proposition

Low investment, solid performance
Delivers quality for a low investment

Stable performance, trusted globally
Ideal for small-scale manufacturers
(producing fewer than 25m packages per year)
Compact footprint to optimize space

High global safety standards
CE marked according to European Machinery
Third party verification of 3-A & FDA
Directive
SG/ External
Nov 2015
TBA/19
Quick facts
Packages: Tetra Brik Aseptic

Volumes: 200 & 250
Formats: Baseline and Slimline
Openings: Perforation & straw
Capacity: 6,000 and 7,500 pph
(selectable speed)
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
Tetra Pak A3/Speed

Not just Fast
Benefits
Highest package
output in the liquid
food carton packaging
industry
Lowest possible
operational cost
High food safety
(unique aseptic
process, FDA filed)
SG/ External
Nov 2015
Tetra Pak A3/Speed iLine

Not just Fast
Quick facts
Filling machine for

aseptic packaging of
liquid food
Capacity: 15,000 p/h
(family), 24,000 p/h
(portion)
Package types:
Tetra Brik Aseptic
100, 125, 200, 250,
300 & 1,000 ml
250 & 200 ml
Common Tetra Pak
A3 platform shared
components and
interface
SG/ External
Nov 2015
Tetra Pak A3/Speed Line

Full line offering portion package
Tetra Pak A3/Speed
Accumulator Helix 30
Straw Applicator 30 Speed

Cardboard Packer 30 Speed
Line Controller 30
PORTION
Film Wrapper
68
or Multi Shrink
30
Tray Shrink 30
SG/ External
Nov 2015
What is an iLine?
Integrated design technology

Built on computer networking providing unique
centralised production line management
New generation of high performance aseptic carton
packaging lines (FDA filed)
SG/ External
Nov 2015
Benefits
Reduced installation and start-up time

Higher line reliability
Higher capacity
Higher production flexibility and line management
capabilities
Lower operational costs
SG/ External
Nov 2015
Tetra Pak A3 iLine

The technology supporting integration
New automation
platform
Line Controller 30
Full integration of line

components
Common language
Interaction between all

components
Line control: ramp up and
down for smooth flow
Line management
through recipe handling
Line supervision to
ensure performance
PLMS Centre
Performance analysis
Monitor process
parameters
Operator report
Data transfer
SG/ External
Nov 2015
Tetra Pak A3/Speed
PORTION
PACKS
<500 ml
TBA 100 Base with

straw
TBA 125 Slim with straw
TBA 200 Base with
straw
TBA 200 Mid with straw
TBA 250 Base with
straw
TPA 250 Square with
straw
TPA 200 Square with
straw
TBA 200 Edge with
straw
FAMILY
PACKS
>500 ml
TBA 1000 Slim SlimCap

TBA 1000 Slim ReCap3
TBA 1000 Slim
HeliCap23
TBA 1000 Square
StreamCap
TBA 1000 Base No
Opening
TBA 1000 Square
ReCap3
TBA 1000 Mid FlexiCap
TBA 500 Slim
SG/ External
Nov 2015
Tetra Pak A3/Speed

Optional Equipment
Headspace by Injection
(HI)
This unit injects sterile

air (or inert gas) into
the product creating
froth which, once
settled down, leaves
headspace in the
package
Headspace is
necessary when
packaging any
products that need to
be shaken before
consumption
Compulsory for Tetra
Prisma Aseptic
packages
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
Agenda
Filling Machine
Tetra Pak TBA 19
Spiritual evolution
SG/ External
Nov 2015
IMFL the current addressable segment

Country liquor fraught with product safety risks
0
2
4
1
Alcohol in India
Illicit
Liquor
Licit Liquor
(8.88 billion liters; Controlled by Govt.)
Beer
(2.41 billion liters)

4 8% alc. v/v
(Standard & Strong)
(Un-estimated)
Country
Liquor
IMFL*
42.8% alc. v/v alc.

(Whisky, Brandy, Rum, Gin & Vodka)
20- 40% alc. v/v

Arrack, Fenny, Toddy
Whisky
Brandy
Rum
Gin/ Vodka
Others
58%
22%
15%
4%
1%
Blend-wise Segmentation (Mio L)

*Indian made foreignSG/
liquor
External
Source: Euromonitor International Report: Jul '14 (Alcohol & Spirits in India)
Nov 2015
2nd biggest source of revenue to govt.

hence stringent laws governing the industry
t
uc
d
Pro
ce
a
l
P
42.8%
Alc v/v, 75o Proof
Alcohol is
a state subject
Std. alcohol content

(leads to blanket excise
duty)
o
m
o
Pr
e
ric
Product sold in licensed
channel & outlets

(~70k)
cka
a
P
ge
Ex
cis
e
Highly regulated ind.

(across VC esp. raw mtl.,
channel margin & MRP)
Product available in
Promotion @ PoS only
approved pack format/

SG/ External
sizes
Nov 2015
2 sizes hold >70% share of IMFL
Were playing in both. 100ml driving incrementality

Pack-size segmentation (Mio L)
Tetra Pak Sales 2015 Portfolio (Mio L)
150 Mio L
TBA 100B*
Under-filled to 90ml
978 Mio P
375 & 750ml

Volume fragmented across states & brands
+
Major volume in premium segment*
* Requires premium carton solution (with closure)
Mio L
98 Mio L
TBA 200S*
Under-filled to 180ml
752 Mio P
CAGR 12-15
CAGR 15-18
TBA 200S
1%
(32%)
TBA 100B
154%
20%
Total
17%
12%
SG/ External
* Available with k-film, perforation and wine strip (for Spirits application)
Nov 2015
IMFL volumes concentrated in 10 states
More than 60% volumes from the 4 southern states
Key IMFL Consuming States
Top 10 states command 82% share
SG/ External
Nov 2015
TP cartons delivering value

Across the value chain
Government
spurious/ duplicate
No spurious/duplicate
NoNo
spurious/
duplicate revenue
products -Increased
Increased
products
Revenue
products
Increased
revenue
High growths
growths -- Additional
Additional
High
High
growths
Additional
excise revenue
revenue
excise
excise revenue
Retailer
Less storage
space
= Space
Space
efficiency
- =Less
Less
storage
space
Space
efficiency
storage
space
efficiency
No
No Breakages
Breakages -- Higher
Higher profits
profits
No
Breakages
Higher
profits
Genuine Product
Product -- More
More sales
sales
Genuine
Genuine
Product
More
sales
Convenient handling
handling
Convenient
Convenient
handling
Consumer
Tamper-evident
Tamper-evident package
package
Tamper-evident
package
Guarantee
Product
Guarantee of
of Original
original product
Guarantee
ofintact
original
Shatter
Freshness
proof
- Easy product
to carry
Shatter
- Easy to carry
Easy
toforcarry-Shatter
Proof
Valueproof
money
Value
forfor
money
Value
Money.
Manufacturer
Hygienicmanufacturing
manufacturing
Hygiene
Hygienic
manufacturing
conditions
+ ease of operation
conditions.
conditions
+
ease
of operation
Ease of
of transportation
transportation
Ease
Ease
of transportation
No breakages
breakage
penalty
from
No
from distributor
No
breakage
penalty
from
warehouses/ distributor points
points/depots
warehouses/
distributor
Environmental
friendlypoints
Environmental
friendly
Environmental
friendly
packages- Recyclable
- Recyclable
packages
packages - Recyclable
SG/ External
Nov 2015
Question & Discussions
Thank you!
SG/ External
Nov 2015

Tetra Pak Pernod Richard

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Tetra Pak Pernod Richard

Hochgeladen von

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Tetra Pak India

9th November 2015

Tetra Pak Worldwide

Continuous growth in the past 60 years

40 Packaging Material and Closures plants

Present in more than 170 countries

179.9 billion packages sold in 2014

Net sales 11.1 bio in 2014

Tetra Pak Business Foundation

Bringing innovation and collaboration to our customers

Tetra Pak Group- Cluster

Tetra Pak South Asia Markets (SAM)

Tetra Pak Market Company

Takwe Factory Start up

Filling machines installed

No. of customers in India

Chakan Factory Start-up

Tetra Pak SAM in figures

JNSD Juice Nectar and Still Drinks

Top 10 customers for SAM

Second largest site after Lund

We have 39,075 sq m land area that is available for additional building(s)

Markets and our Customers

With focus on SAEAO serving over 29 markets

Supplying markets with 20 quality sizes

TBA 250 Edge

Environment Credentials for Chakan

Fully integrated site

Enhancing value delivery to customers

(TTC, Spare Parts)

The brand new PDIC @ Chakan

Global PDC Network 2014

Our infrastructure & services

Generating ideas for new

Desk Top Product

New product process

Product raw material

Packaged product trials

Global new product

Shelf life studies

PDIC trial first commercial

Food Laws update

PDIC Supply chain partners

Product trials, Unique product Trials & Product

PDIC enabled JNSDO product launches 14Nos

PDIC enabled LDP product launches 9Nos

KDD: Malai Cream

Lassi with Mango

Our ambient beverage portfolio

Tetra Brik Aseptic

Tetra Prisma Aseptic

Tetra Pak package portfolio

Tetra Classic Aseptic

Tetra Fino Aseptic

Tetra Wedge Aseptic

Tetra Brik Aseptic

5 shapes, 27 packages,15 sizes

Tetra Brik AsepticTM Base

* Portion pack ** family pack

Tetra Brik Aseptic Mid/Slim

200 250 330

* Portion pack ** family pack