QuizEasy

An interactive quiz and career

programme for engineering students

About the programme

QuizEasy is a quiz programme designed for college

students in a very interactive way. Along with the quiz
programme it will give a fair idea about their future
career opportunities.

QuizEasy

Objective
Objectives of the programme are,
To make the brand MADE EASY reach the engineering students of Kerala and
spread the brand awareness
To give the engineering students in Kerala a career awareness thus making
them oriented towards higher education and thus opt for MADE EASY

QuizEasy

Methodology

Putting posters in all engineering colleges and intimation

through phone calls and social media
10 quizzes all around Kerala(District wise-some districts
clubbed)
5 in north and 5 in south
2 semi finals will be held
The top 3 teams from each semis reach the finals
On stage finals between these 6 teams

QuizEasy

157 Engineering colleges + Other colleges

Methodology
Trivandrum
Kollam

FINAL 1

Alapuzha&Pat
hanamthitta

FINAL 2

Idukki&Kottay
am

FINAL 3

Ernakulam

WINNER
Thrissur
Palakkad

FINAL 4

Malapuram

FINAL 5

Kozhokode&W
ayanad

FINAL 6

Kannur&Kasar
god

Total 13 quizzes ie
10+2+1

QuizEasy

METHOD
District level quizzes: 1st a written round with an
interactive presentation. A free career seminar of 30
mins also will be delivered.
Semis and Finals: On stage rounds
We propose to do the quizzes at any engineering
college auditorium doing tie ups with their quiz clubs
or so..

QuizEasy

Reach to the target

audience

The reach of posters and information about the

contest will be to around 200 colleges in Kerala out of
which at least 150 will be engineering colleges.
Average no. of targeted students(3rd yr and 4th yr) per
college = 400
Total reach(approx) = 400*150= 60,000 students

QuizEasy

Cost
Cost of operations
First round- 20000*10= 200000
Semis- 25000*2= 50000
Finals- 50000*1= 50000
Venues to be coordinated by the client with the help of carrot&Stick
Total= 300000

Prizes
5000*10(first round) + 100000(finals)= 150000
Audience prizes= 25000
Other expenses= 25000
TOTAL COST= 3 LAKHS+ 2 LAKHS = 5 LAKHS
*Marketing cost will be extra. Marketing through quizzing circles, word of mouth and
posters will be done by Carrot&Stick. News, press release, banners or other outdoor
publicity etc to be done by client)
The fee should be paid in advance.

QuizEasy

BENEFITS
Sharp reach to the target audience
Economical than any other media or event
Enhanced brand image due to the value of quizzing
Projects the image as a learning partner
Opportunity to exhibit products at the quiz venue
Title sponsoring and branding of the quiz and thus the
visibility

QuizEasy

BENEFITS
Sharp reach to the target audience
Economical than any other media or event
Enhanced brand image due to the value of quizzing
Projects the image as a learning partner
Opportunity to exhibit products at the quiz venue
Title sponsoring and branding of the quiz and thus the
visibility

QuizEasy

QUIZ MASTER PROFILE

AR RANJITH

Ranjith is a professional quiz master who is into soft skill training as well as business coaching. Having got
experience with Kerala government, NAPCO, IBM, Helix Technology Solutions etc he has developed a vast array of
experience to his assets. Ranjith was a passionate quizzer even from his school days! He has won over 250 state,
national and international level quizzing titles individually. After the schooling quizzing became more generic and
he concentrated on niches like sports, business etc. During the college days Ranjith along with his different
partners was able to clinch over 100 state/national level titles. From those days Ranjith developed his skills as a
presenter and created an innovative and interactive style of quizzing. His methods of making quiz an infotainment
activity proved to be a big success in all the stages he anchored.
Ranjith was one of the first quizmasters to introduce equal opportunity methods in quizzing way back in the late
90s. Presently Ranjith is heading a management consulting firm named, Bramma and is actively conducting quiz
shows, soft skill trainings and management events all over the nation.
Education
BTech-Mechanical, MBA-HR &Marketing, Diploma-Knowledge Management, MA-Psychology(Pursuing)
Corporate Career
Worked with ADB,CELL, IBM, HELIX TECHNOLOGIES
Currently heading Bramma Learning Solutions, the biggest strategic consulting firm in Kerala
Certifications
Six Sigma-Yellow Belt
Trainer Certification-IMG
Major Accomplishments IN QUIZZING
More than 250 career quizzing titles including district, state, national and international level
Calicut university winner 1997,98
Quiz on languages 2006 -International winner, Pennsylvania University
Business Acumen 2003-National Level - 3rd Prize winner
Dubai open quiz International Level, 2006-1st prize winner
Quiz society of India accredited quiz master

QuizEasy

Thanking you

Reach us at 9747714788
www.carrotandstick.in
carrotandstickconsulting@gmail.
com
ranjabc@gmail.com