A Brief Report on Software Process Model Used

by One97s PAYTM

What is It?
Paytm - Pay
through Mobile.
Owner Company::
One97
Communication
CEO:: Vijay Sekhar
Sharma
.
Headquarter::
NoidaNCR

In 2014, the company

launched Paytm Wallet,
India's largest mobile
payment service platform
The service became the
preferred mode of
payment across leading
consumer internet
companies.
Major Investors in PAYTM
are:
Ratan Tata
Ali Baba Group

Some Facts::

Net Worth $1.5 Billion (Over 9000

Crore)
Partners Together worth $625 million.
CEO, Vijay Shekhar Sharma is listed
Fourth in The Richest Indian Startup
Founders, In 2015 with worth 2824
Crore.
Paytm announced that it had crossed
a user base of100 millionPaytm
Wallet users, who carry out over 75
million transactions every month.
(Aug 13,

2015)

Purposes:

Mobile and
DTH
Recharge

Pay
School/Colle
ge Fees

Bus and
Flight
booking

Hotel
booking

Electricity,
Gas,
Telephone
Bills

E-Commerce

Key Feature:
Pa
yt
m
wa
llet

Simp
le
and
incre
dible
Best
custo
mer
care
servi
ce
curre
ntly

Mul
tipl
e
use
s

Study on SOFTWARE Model of PAYTM:

Proper model fits with companys

timeline is SPIRAL MODEL.

What is spiral model?

The spiral model is a Risk-driven
process model for software projects.
Four main Phase of Spiral model are:
Planning Phase
Requirement Gathering

Risk Analysis
Prototyping (incomplete versions of
being developed)

Engineering Phase
Coding And Testing

Evaluation phase

thesoftwareprogram

Key Points:
High amount of risk analysis hence,
avoidance of Risk is enhanced.
Good for large and mission-critical
projects.
Strong approval and documentation
control.
Additional Functionality can be added
at a later date.
Software is produced early in the
software life cycle.

When to use Spiral

model:

When costs and risk evaluation is

important
For medium to high-risk projects
Users are unsure of their needs
Requirements are complex
New product line
Significant changes are expected
(research and exploration)

Spiral Model contains four

main cycles.

Conce
pt
Devel
opme
nt

New
Produ
ct
Devel
opme
nt

Produ
ct
Enhan
cemen
t

Produ
ct
maint
enanc
e

Once concept development done, they

started adding basic requirement to
the very first cycle, enhanced it and
launched as website in 2010.
While Maintaining website, they again
started thinking about What now? ,
this is concept development.
It took some time to develop concept,
but once all requirements were listed,
they started working on it and relaunched it in 2012.
Again with same cycle they launched
their mobile application in 2014.

In between 2010-2012 they added a Main feature to

the Product: PAYTM WALLET.
They also added service for Recharge through SMS
service.
Categorized their website for user convenience.
They also changed their logo!

In 2014, They Again Come with New!

They Launch Indias first shopping
app with Bargain!
Here Customer actually can bargain
like real shop with their ultimate
CHAT TO SELLER feature. Service
known as Plustxt Messenger .
They also made changes in PayTM
wallet and made it simpler.

They enhanced their website and

launched it as application. They also
added more features than website
specially like E-commerce and
Booking.
This third cycle put it in to the list of
ONLINE SHOPPING application
amongst others like amazon and
flipkart and Booking sites like YATRA
and CLEARTRIP.

Currently they are maintaining this

products with small enhancement like:
Contract with IRCTC for Paytm wallet.
Most recently, They made contract with
Big Bazaar. Now User can shop BIG
BAZAAR items it.

What Now?!!
They are currently working on one big
concept development which can
change future of company.
As per recent announcement, Theyll
launch PAYTM BANK in upcoming
Year .Indias banking regulator had
granted an in-principle payment bank
license to 11 entities including
Reliance Industries, Vodafone, Airtel,
Paytm, among others in August 2015.

Payment banks will be allowed to open

current, savings accounts for users
with Rs 1 lakh as limit, but cant lend
or issue credit cards to customers.
Theyll also build ATM of PAYTM, which
allows user to use it from application
security and for them who dont have
smartphone theyll provide debit card
with QR code, Which can directly be
scanned at various points.

Maintenance and Customer

Service:

For better service and maintenance,

this requires more number of
employee with proper training.
As Customer Service is the best part of
Paytm they had more then 6000
employee working with them.

Similar Product:
For Recharge:
Mobikwik
Freecharge
Mobile company app like
Vodaphone, Idea etc.

For Booking:
Cleartrip
Makemytrip
Yatra

For Shopping:
Amazon
Flipkart
Ebay

Also Different websites and application

for Particular category like
Fashion:: Myntra
Grocery:: Bigbasket

Actually, PayTM is combination of

more then one application.
So we can say that there is one or two
similar software available in market for
example: Freecharge, After SNAPDEAL
bought freecharge last year, they are
currently trying to make it same as
PAYTM.
Multitasking Environment helps PAYTM
to grow fast!

Thank You!!

SonaL Singh
Yash Umaretiya
Himanshu Garg
Sai Priyadarshini
P.Janaarthana
Harri