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Patricius Bryan Widyanto

(152222201)
Sr. Izabel Xavier do Rego (152222208)

What global forces have contributed to


the growth of the cruise-line industry?

Technology
The globalization of markets and
International Cooperation
Support Service
The growth in consumer
purchasing power

What specific steps has Carnival Cruise Line


taken benefit from global social changes?

Political and legal policy


Company Registration
Ship Acquiring

What are some of the national differences


that affect the operations of cruiselines?

Cruise lines Obtain Reviews their


flags of convenience from about 30
different countries. From each
state has a different tax rate is
lower and less strict employment
regulations.
Some countries that have a
relationship with Cruise Line has a
shipyard and is able to build a
yacht.

Although most cruise-line passengers are


form the United States, the average
number of annual vacation days taken by
U.S. residents is lower than that of workers
in most other high-income countries (13
days, compared with 42 in Italy, 37 in
France, 35 in Germany, and 25 in Japan).
How might cruise lines increase sales to
people outside the United States?
a. Geographic considerations: design tour has
a path that more closely so that it will not
take too much time and can be enjoyed from
American customers.
b. The lower price because the track is close.
c. More attention to the safety and health avoid areas with political upheaval
associated with America.

What threats exist for the future performance


of cruise-line industry and, specially, of
Carnival Cruise line? If you were in charge of
Carnival, how would you (a) try to prevent
these threats from becoming reality and (b)
deal with them if they were realized?
a. A very high cost for training so it is
important to retain potential employees, this
can be done by providing sufficient salary
and provide a clear working contract
regarding rights and the job.
b. When a new competitor with a lower brand
equity then the company needs to provide a
cheaper alternative accommodation, with
the equity Carnival Cruise Line, customers
will have more confidence compared to new
competitors with lower equity.
c. Companies should establish competitive

Discuss the ethics of cruise lines


regarding the avoidance of taxes while
buying
ships built with governmental subsidies.
According to our ethical concerns in the
purchase of the ship by Carnival who evade
taxes by government subsidies are not too
disruptive / negligible. This is legal because the
subsidies come from the Italian government
that the carnival would like to buy the ship from
the company in their country. Price of ships are
not cheap may discourage companies to buy a
ship from a company in a country, so the
government offers subsidies for companies that
want to buy a ship in their country.

THANK YOU!

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