Beruflich Dokumente
Kultur Dokumente
checker
1) Name three types of traditional mass
media
2) Explain what is meant by the term NEW
MEDIA, and give two examples
3) The Sun, and the Independent, are
examples of different types of
newspapers. What are these two different
types called?
4) Give two ways in which a newspaper may
8 minutes
try to get more readers
The Sun
Daily Express
Daily Telegraph
Daily Star
Daily Mail
Guardian
Mirror
The Times
Financial Times
TASK 1
The Sun
3.6 million
Daily Mail
2.4 million
Mirror
2.3 million
Daily Express
1.1 million
The Times
0.7 million
Daily Star
0.5 million
Financial Times
0.5 million
Guardian
0.4 million
Tabloid
CURRENT
Its about
what is
going to
get the
Audience
s
attention
!
INTERESTING
CELEBRITIES
DEALS WITH
IMPORTANT
TOPICS
UNUSUAL
According to former Times and Sunday Times Editor, Harold Evans, a news story
What is HYPERREALITY?
(Jean Baudrillard (1929-2007)
an image, or simulation, that
distorts the reality it signifies, or
does not in fact depict anything with
a real existence at all, but which
nonetheless comes to constitute
reality.
Baudrillard argued
postmodern society - we are media saturated
experiencing "the death of the real
We live our lives in the realm of
hyperreality, connecting more and more
deeply to things like television sitcoms, music
videos, virtual reality games, or Disneyland,
things that merely simulate reality.
Our image of REALITY is filtered through the
media
Can you think of your OWN two examples
of where our image of reality is filtered
through the media?
Homework
Please complete your mock exam
questions for homework
I would like you to do this on the
sheet as not to use your class notes
Plenary
I am Rupert Murdock owner of
News International
I want my papers to be the most
successful in the world
I would like you to give me three
pieces of advice about how I can
increase my audience numbersand
why