Beruflich Dokumente
Kultur Dokumente
Konigsbrau-TAK
Group Members
Name
Id
11-18454-1
Main Issues
Brodsky and Keller have conflicting management styles
Keller is: hands on, impatient, unable to delegate tasks,
distrustful of employees.
Brodsky: lacks motivation, emotional when faced with
criticism, needs to improve negotiation skills, and lacks
ability to learn from mistakes.
Options
Fire Brodsky
Help improve Brodsky's performance
Reorganize around Brodsky to compensate for his
inadequacies.
Main Issues
Motivation
Negotiation
Insubordination
Procrastination
Motivation
Several instances where Brodsky would quickly give
up if situations did not go the way he planned
Ex: Collection of bad debts
Self-Determination Theory
Brodsky enjoys his power role in the company and his
part in the marketing and sales, but when told by Keller
on how to essentially do the job, he becomes resentful.
Negotiation
Lack of negotiation skill
Failing to complete tasks to prove his weakness of
negotiation:
the resolution of a pending lawsuit by a top distributor
to collect the debt from a distributor
Insubordination
Problem
Recommendation
He focuses only on his part of the work rather than caring for
the whole company
He cares more about the sales analytical part and not the
person relations
Implementation
Job rotation He will see how co-dependent all jobs are
Procrastination
Redesigning the sales force organization took him over
six months to complete
Recommendation
Simply Ask!
Empower Brodsky to complete his job by
setting
specific, measurable, attainable, and
timely goals
Increase Brodskys self-confidence
Implementation
Weekly / monthly goals that are
public
More likely to accomplish goals that
are public
Reward the person who completed
the most goals
Simple congratulations and thankyou for your hard work or have a
small party thrown at work
Goals must be challenging and be
Keller's Issues
Over-confident
Better to have taken advice from Mr. Antonov, an
older Ukrainian man
Does not consult with Brodsky about issues related to
his department
Recommendation
Increase cohesiveness
Develop trust
Implementation
Bonding events At work they can have meetings
where they learn to trust and like each other
For example, they can spend an hour watching a
movie or playing a game.
Give workers more responsibilities & if they are not
doing something correctly, coach them rather than
doing it yourself.
Problem:
Cultural and Personality differences
Keller Ukrainian-style management, mixes business
life with personal life
Brodsky German-style management, keeps business
and personal lives separate
Conclusion
Final Verdict:
Do not fire Brodsky
Give Brodsky a 6 month grace period
Give a pay raise and bonus at 6th month if he improves
QUESTIONS?