STARBUC

KSRecruiting, Compensation

A Brief
History

Jim Donald
takes over as
CEO, May
2005

Howard Schultz
reassumes CEO
position, Jan. 2008

Labor Demand
Begin Re-expansion in
2012
Hire over 5,000 partners

Strengths
Geographic
presence that is
growing stronger

R&D
Department

Weaknesses
Recent recalls may
have hurt the value
of Starbucks brand
image
Barista Grinder
Glass water bottles

Opportunitie
s

Opportunities

Mobile App used by 3

million
Expansion in Asian
markets
Partnership with GMCR

Threats
Rising Coffee Prices
Rising Labor Costs
Decreased Profit
Margin

RECRUITING

Informational Interview Skit with a

Starbucks Recruiter

Informational Interview Skit with a

Starbucks Recruiter

Informational Interview Skit with a

Starbucks Recruiter

Informational Interview Skit with a

Starbucks Recruiter

3.5+
GPA
Leadership

Previous Internships
Community Involvement

Informational Interview Skit with a

Starbucks Recruiter

SWOT: Recruitment
Desirable
Workplace
Campus
Recruiting
Social Media
Executive

BENEFITS

More benefits
Future Roast
401 (k)
Stock
Investment
Plan (SIP)

WOT:

mpensation & Benefits

$3,000 to
recruit and
train new
employees
$1,500 per
year to provide
benefits

Recommendations
Benchmark
compensation
Internal
leadership
training

Game Questions
What is a strength of Starbucks benefits
How
does Starbucks hire for corporate
practice?
positions?
How
does Starbucks make its recruiting
process memorable and unique?

Win This
Prize!

How many people have use

the Starbucks smartphone
app?
How many hours must a
partner work to be eligible for
benefits?
What universities does
Starbucks recruit from?