ASWARA Strategic Planning

Prof. Madya Dr. Md.
Nasir Ibrahim
Post-doctoral, Sheffield Hallam University, UK
PhD, University of Tasmania, Australia
MA, McGill University, Canada
B.A. (Hons.), USM, Penang
ARA K
ASW
Pelan Strategik ASWARA (2

017-2021)
an
aris
ni W
i Se
an
dem ngsa
Aka
eba
LEBARKAN SAYAP
ABOUT US
Student Enrolment
Asasi Seni Kreatif
53 orang
240 orang
Diploma
302 orang
Bachelor
Masters
PhD
Total
19 orang
Our market is
still growing up.
We need to optimise our capacity
in order to achieve our first pillar
of strategic planning, Widening
Access to Education.
15 orang
629 orang
Our Vision
to be share
d
Menerajui seni budaya dan wa

risan negara yang diiktiraf oleh
negara, serantau dan antaraban
gsa serta menyumbang ke arah
pembangunan sosial.
Mission to be Achieved
Menjadi sebuah institusi pengaji
an tinggi terulung dengan meny
ediakan ruang pembelajaran da
n pengajaran, pusat penyelidika
n, penerbitan akademik dan me
mberikan khidmat nasihat profe
sional dalam bidang seni, buday
a dan warisan.
Objectives
4 objectives to be achieved:
01
02
03
04
Modal Insan
Intelektual
Pusat Rujukan
Badan Pengikirafan
Membangunkan modal ins

an dalam bidang seni budaya
dan warisan yang relevan dan
bermutu bagi memenuhi kepe
rluan negara.
Melahir golongan intelektua

l, karyawan dan seniman ya
ng berilmu, mahir dan profe
sional ke arah membangunk
an industri kreatif, kesenian d
an warisan negara.
Menjadi pusat sumber, khid

mat nasihat pendidikan dan e
ksperimentasi seni budaya da
n warisan.
Menjadi badan pengiktirafan

pengamal profesional seni bu
daya dan warisan.
Keempat-empat objektif ini saling berkaitan dan melengkapi.
Life can only be understood backwards;

but it must be lived forwards.
Our Targets
We are aiming on achieving three main targets
Recognition
Customer Satisfaction
More Students
We aimed to be recognised as t
he most reputable higher educ
ation in art and culture.
A happy customer indicates effect

ive and efficient services we have
rendered. We are aiming for a 5-s
tar satisfaction.
Currently the number of enrolm

ent is 629 students and the full c
apacity is 1200 students.
We Are
Creating Uniqueness
ASWARA is already unique in a sense that its the only high
er education academy established under the Ministry of T
ourism and Culture as opposed to other higher institutions
in Malaysia.
However, we need to create more uniqueness. We need to
create multicultural awareness via our students and their
products; embed innovative and creative mind in our stud
ents as well as nurturing their skills. We want to become
a referral centre and hub for art and culture .
Assoc. Prof. Dr. Md. Nasir Ibrahim
ASWARAs Portfolio
Activities that help build the reputation
Analysis
Three Phases of Strategic Planning

We need to understand what has been done and what needs to be done
2022 and beyond

Excellence and Su
stenance
2017-2021
Improvement and Enhance
ment
2008-2016
Laying of Foundation
01
02
03
12
SWOT Analysis
Analysis of Strengths, Weaknesses, Opportunities, and Threats
The only higher institution under MOTAC
Small number of enrolment
Offering full-fledge university programs
Number of qualified human resources
Conducive learning environment and faci
lities
Continuing education
Linkage, partnership and collaboration
Support for Scholarship
Becoming a leader in art and culture educatio
n
S
O
W
T
Inadequate funds to support our requir

ements.
Declining enrollment
Lack of infrastructure including physica
l, and human resources
Reduced public funding of higher educa

tion
Risk of losing prominent faculty and sta
ff for genuinely better opportunities at
other universities or locally
growing competition from nearby publi
c universities and small privates
ASWARA is still young compared to other public higher education in Malaysia. As an academy of tertiary education, there is conflict be
tween Ministry of Higher Education and Ministry of Tourism and Culture. Currently ASWARA is an academy and this status is seen as a
crossroad to ASWARA for it needs to be upgraded to a university to ensure a full-fledge commitment and effects.
13
Where We Are Going

We need to be clear of our direction
World-leading university in art and culture

To become full fledge university of art and culture: UNIVERSITI SENI WARISAN DAN KEBUDA
YAAN or USWARA.
Holistic human capital

To develop a holistic human capital who are skilful, knowledgeable, and having right values that
can contribute to the creative industries.
Facility and Support System

To own state-of-the art facilities and appropriate support system.
The Power of PowerPoint | thepopp.com
14
Gears And Keywords
Technology
Experience
Sense
Passion
Knowledge
Reward
Resource
15
Collaboration
Marketing
SEO
Flexibility
Ads
Promotion
Strategies for Success
MY PROPOSAL
Six Pillars
Improving governance, facili
ty & System support
Support an on-going improvement of the qu
ality of teaching and learning and integrating
this priority in its overall mission, giving teac
hing due parity with research
Developing Entrepreneurshi
p Skills
Meeting the needs of those who wish to retu
rn to education with integrated, joined-up ap
proaches to the multi-dimensional needs of i
ndividuals and communities.
Intensifying Internationalisat
ion
Includes mobility of students and lecturers
via inbound or outbound activities
06
05
01
6 Pillars
04
Widening Access
to Quality Education
02
03
Include underrepresented people such as st

udents with disabilities, facing social and ec
onomic barriers and for mature students.
Enhancing the Quality

of Learning & Teaching
Using student evaluation and student empl
oyability rate to guide the quality of learning
and teaching. All teaching staff require certi
fied pedagogical training
Improving the
Intellectual Activity
Includes R&D, publication, conference, SIG,
mento-mentee
18
Key Takeaways
1
Publishing
Publishing is the dissemination of liter

ature, music, or informationthe activit
y of making information available to the
general public in the form of CD, book,
video, etc.
Innovation
The process of translating an idea or in
vention into a good or service that crea
tes value or for which customers /client
s will pay.
Marketing
Marketing is a form of communication b

etween you and your customers with th
e goal of selling your product or service
to them. Communicating the value of y
our product or service is a key aspect o
f marketing.
Passion
Passion is a very strong feeling about a
person or thing. Passion is an intense
emotion, a compelling enthusiasm or d
esire for something.
Promotion
Promotion refers to raising customer a
wareness of a product or brand, gener
ating sales, and creating brand loyalty.
Education
Education is the process of facilitating l
earning, or the acquisition of knowledg
e, skills, values, beliefs, and habits. Ed
ucational methods include storytelling,
discussion, teaching, training, and dire
cted research.
19
Thank You for Listening!

Any Questions?
Add an image
Contact Us!
1-9-1 Marunouchi, Chiyoda 100-0005 ,
Tokyo Prefecture
facebook.com
twitter.com
mail@mail.com
+81 12 3456 7890
21
Meet Our Crews

4 images, captions, and description
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Michael Bay
Abiola Abrams
Jane Arden
George Abbott
Creative Director
Art Designer
Senior Programmer
SEO Specialist
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22
Our Specialist
Personal skill. The last dot animations are not defined by slide master
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Skills
Bioglaphy
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Management
Art Design
facebook.com
Laurence Ferreira Barbosa

Creative Director
Model
twitter.com
Communication
plus.google.com
23
Our History
Simple timeline
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vix.
Start
New Office
2006
2010
2008
2012
Growth
Global
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25
If you want to
be happy, be.
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26
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Corporate Identity
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Creative & Innovative Design
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Our Product Principles

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27
4 Important Points
Why ASWARA is
So Special?
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Add an image
Add an image
Innovative Products
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se pericula.
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What is Innovative
3 images and description
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30
Product Design Steps

4 steps
Define Product Concept
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Sketch Rough Design
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Create Prototype
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Test Evaluate Prototype
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nec ei.
31
Our Projects
5 images, captions and description
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Project 1
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Project 2
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Project 3
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Project 4
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Project 5
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32
Mobile Project Principles

2 columns with a big title
Sophisticated
Interface Design
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ZERO
Loading Time
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33
Add an image
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Our Product Showcase

10 square images
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Fullscreen Portfolio
Just Move.
Imagination mean
s nothing without
doing.
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has. Duo ne nonumy eirmod, ex est albucius adipiscing. Nibh dicit an sea,
vide dicam no est.
36
Add an image
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Project 2
Project 4
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Project 1
Project 3
Project 5
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37
Add an image
Dont find fault,

find a remedy;
anybody can complai
n.
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quo dico solet fastidii.
38
Product Concept
One wide image and description
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Today Is Another Day

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39
Discovery
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Design
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si reprimique.
Deployment
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ne. Ad vis affert sapientem. Officiis instructior no
mei, usu inani legimus et.
Product Process
5 steps
Definition
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Development
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Product Process
6 steps
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Delivery
Development
Definition
Deployment
Design
Discovery
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41
5 Important Points
Numeric list having 5 items
The only man who never m

akes mistakes is the man w
ho never does anything.
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42
Smart Solutions
A windmill for a looping process
Evaluate & Revise

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Research & Analyze

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Design & Develop

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Brain Storming
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43
Project Background
2 Columns
High End Technology

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Huge Knowledge Base

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44
Efficient & Quick Way

Loop with icons and descriptions
Propose Plans
Weekly Go/No-Go Meeting
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Repeat
Make a Decision
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Discuss The Plans

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45
Custom Bar Chart 2

This layout is not defined by slide master
Publishing
1,246
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1,027
Online Shop
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788
Consultant
558
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Management
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46
Art Design
Web Design
Programming
Publishing
Consultant
Management
Sales Chart
Succeeded to
extend our
territory.
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47
Pyramid Infographic
Art
D
Aw
e
som
eF
Sta
bl
Pro
jec
t
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04
48
1,019
1,000
714
622
500
446
601
369
Art Design
Web Design
Programming
Publishing
Consultant
Management
Custom Pyramid Graph

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49
10,000
5,000
2010 2015 2020
2010 2015 2020
2010 2015 2020
North America
Asia
Europe
Custom Bar Graph

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Custom Pie Chart

67%
75%
43%
92%
Europe
North America
Asia
Africa
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eu. Mei eu quas probatus
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51
Key Takeaways
Random keywords and messages
Confidence
Dream
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re. Ex errem cotidieque
mei.
Leadership
Heart
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ex vel habeo sanctus comm
une. Hinc audiam vocibus n
o mel.
Creativity
Satisfaction
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queris an, vix accumsan
persecuti eu.
Innovation
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52
Excel Graph 1
Online Shop
Web Services
Application
600
500
400
300
200
100
0
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
DEC
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53
Add an image
The Skys NOT the Limit.
Our Members
This slide is not defined by slide master
Producer
Director
Manager
Art Designer
Engineer
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56
65
156
212
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conclusionemque, no summo vitae legimus vim. Mei ridens aliquip definitiones ne.
55
Context Understanding
We need to explore problems, needs, trends, and future in order to provide better understanding of what need to be done.
Understand Problems
1. To produce 1st class mind of human capital
2. To develop a creative and innovative
3. To optimise the use of fund
Understand Trends
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accommodare usu.
Understand Needs
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uripidis. Deserunt suscipiantur vel id. Eum veri qua
s te, detraxit consulatu eam cu.
Understand Future
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atine mnesarchum in per. No pro maiorum malui
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56
Add an image
Change Before You Have To

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ix, id nec dictas detracto. Solum laudem corrumpit ius in.
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57
Pros
Cons
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uscipiantur consequuntur
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i sea iudico honestatis theophrastus.
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propriae suavitate.
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Pros and Cons

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Utroque repudiare splendide no pro, vel in magna graece scriptorem, option nostrud commune sea ea.
Mel ad enim incorrupte. Numquam appareat vulputate an vel.
Our History
Simple timeline
2006
2010
2014
Start
New Office
Global
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enit maiorum copiosae.
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as ea, an vim tale vidisse feugai
t.
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Growth
Award
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enit maiorum copiosae.
2008
2012
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Product Features
6 points, icons and descriptions
Easy to Share
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maluisset in, ei sea iudico.
Communication
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udaturque per id.
Localized Contents
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rem commune.
Multi Devices
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quis vocibus praesent vim.
Smart Recommendation
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us, novum quaestio scripserit vix ad.
Safe Payment
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Five Keywords
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In
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fa
Sa
tis
rs
h
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Pe
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5 keywords and a text field
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um eu eam.
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Our Company
1 image and description
Add an image
40 Years Ago
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e.
63
Add an image
Our Services
A left big image and 4 list items
Promotion
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Design
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Strategy
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Management
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Our Services
4 icons and items
Promotion
Design
Strategy
Management
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Other Services
Iconc list having 6 items
Publishing
SEO Marketing
Travel Agency
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di.
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sequat ne.
Web Design
Online Shop
Education
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66

ASWARA Strategic Planning

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ASWARA Strategic Planning

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Prof. Madya Dr. Md.

Pelan Strategik ASWARA (2

Menerajui seni budaya dan wa

Membangunkan modal ins

Melahir golongan intelektua

Menjadi pusat sumber, khid

Menjadi badan pengiktirafan

Keempat-empat objektif ini saling berkaitan dan melengkapi.

Life can only be understood backwards;

A happy customer indicates effect

Currently the number of enrolm

Assoc. Prof. Dr. Md. Nasir Ibrahim

Three Phases of Strategic Planning

2022 and beyond

Inadequate funds to support our requir

Reduced public funding of higher educa

Where We Are Going

World-leading university in art and culture

Holistic human capital

Facility and Support System

The Power of PowerPoint | thepopp.com

Gears And Keywords

Strategies for Success

Include underrepresented people such as st

Enhancing the Quality

Publishing is the dissemination of liter

Marketing is a form of communication b

Thank You for Listening!

+81 12 3456 7890

The Power of PowerPoint | thepopp.com

Meet Our Crews

No vis accommodare interpreta

Mei impetus convenire ei. At us

Viris sensibus sit no. Mei ei dele

Per an inani repudiare assentio

The Power of PowerPoint | thepopp.com

Laurence Ferreira Barbosa

The Power of PowerPoint | thepopp.com

Viris sensibus sit no. Mei ei delenit mai

Sed cu volumus appareat. Nec ad natu

Per an inani repudiare assentior, quo di

Ubique aliquip vivendum sea id. Utina

The Power of PowerPoint | thepopp.com

Ei partem omittam percipitur cum, legimus ponderum praesent

The Power of PowerPoint | thepopp.com

Our Product Principles

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Equidem instructior ex mei. Ex erat patrioque eum. C

Nobis insolens assueverit mel ea, habeo affert anima

An graeci melius deleniti cum, mei ut dicant constitut

Animal option sit ad, et fabulas a

The Power of PowerPoint | thepopp.com

Product Design Steps

Define Product Concept

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Sketch Rough Design

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Vel eu postea scripta detraxit, cu paulo sing

Test Evaluate Prototype

Te utinam debitis consequuntur mea, posse

The Power of PowerPoint | thepopp.com

The Power of PowerPoint | thepopp.com

Mobile Project Principles

The Power of PowerPoint | thepopp.com