Titling informs the audience about the distribution
company, productions company, as well as Actors and directors. The titling sequence of a film offers indicators of the films plot and offers implications into professionalism of film. The toping credits are often the first clue you have to a films theme and tone. Typography
The arrangement of the typography Is significant
as it should guarantee an aesthetic appeal but at the same time, it should blend within the opening sequence of the film so that the audience are more focused on the cinematic result, rather than the font itself, so they become easily engaged into the film and less engaged in the credit aspect. The art of typography develops into a communication device, so whatever the style of the typography a film has included in their title sequence, will allow the audience to Choosing the typography
In order to form an appealing title sequence, the typography must follow
certain rules:
The typography should stay the same throughout, as the confusion of
the sudden change in textual appearance will provoke a less persistent fluency. Fonts such as Times, New Roman, courier and Comic Sans must be avoided because the extensive usage of this font can the hinder creative vision of the film Typography must be unique, not copied from other films, especially the big Hollywood blockbuster movies such as spider man or Pirates Of The Caribbean. Films like those rely on the typography as a form of Psycho The title sequence in psycho adheres to the thriller genre due to the harshness of the black and white colour scheme used on the title psycho, creating tension and suspense as we can infer fro this that the psycho in Psycho is perceived to bring danger to his character. The rest of the credits appear on screen through the transition of minimalistic bars. The bars splice through the credits at a fast pace in which the movements are aggressive, thus connoting an aggressive nature from the film. The bars cover over the credits whilst the transition happens, which creates this idea of concealment. The bars are sharp, with no signs of edges, hence this artistic formation suggest that there will be a lot of sharp tension. Se7en Jolts, thuds, tremours, vibrations starting to act on the credits in synchronization with the non diegetic theme. The black and white titling explores the clinical theme. It introduces us into a darker world, as the short story told in fragments and vignettes, following the hands of an od man as he makes entries in his diary alongside clippings from books, self-developed photographs, and found images and objects, giving the audience an intimate look into the mind of a serial killer obsessed with religion and, more to the point.