Managing Organizations

Informed decision making as a prerequisite for success

i z a t i o nal
Orga n
Vision
Context

Mission

Values, Purpose, Structure, Politics, Environment, etc.

Givens
Strategic
Direction Policies, Goals, and Objectives
Decision What should be done ?
Making Analytics, Decision Making
When and how ??
Implementation
Project Management

Action
 Managerial Decision Making
Information Technology Solutions for Improving
Effectiveness

Comple
er t a i n ty x ity
Un c What d
oes it ad
d
pen? up to?
n hap
What ca

INTELLIGENCE MODELS
DATA

Structuring Relationships
DESIGN Problem Representation
Variables (Measures and Generation of Alternatives
Estimates)
Probabilities and
Estimates
CHOICE
Spreadsheet Models
Decision Analysis and
Influence Diagrams for for managing complex
Visualizing Models and relationships and detail
Choices
 Components of a DSS
Creating Information Under Conditions of Uncertainty and Complexity

Information Technology for Enterprise Strategic Systems

DATA MODEL
BASE BASE
Enterprise Application
Data Models
DBMS MBMS

DATA ON LINE ANALYTICAL

WAREHOUSING PROCESSING

Business Reporting
 Customer-Centric Intelligent eBusiness

White Paper: Customer-centric intelligent eBusiness from I2

 Demand Planning

Demand Planning

Intensecompetition,changingcustomerexpectationsandhighlyvolatile
marketdevelopmentsaremakingdemandplanningincreasinglydifficult
yetincrea-singlyimportant.

Now imagine having real-time demand data...

..collatedfromhistoricalsalesdevelopment,fromyourcustomersandyour
supplychainpartners,includingPOSdata.TheSAPAPODemand
Planningmoduleadjustsfiguresdynamicallyandalertsyouautomatic-ally
tosuddenshiftsindemandpatterns.Multidimen-sionaldatamodelsand
analysisfunctionsallowyoutoviewandscrutinizetheinformationavailable
inmanydifferentways.Andyoucancombinethismodulewiththepowerful
analysisfeaturesoftheSAPBW.Youcanevensimulatetheimpactofnew
marketingstrategiesondemand.

More Information
FunctionsinDetailDemandPlanning(PDF,1.3KB)

 Enterprise Wide Decisions

Goals/Strategy

Pricing
Promotion Marketing Demand Consumers
Loyalty

Capacity
Labor Production Quantity Suppliers

Materials

Cashflow
Finance Revenues Investors
Debt/Equity
Investments
 Business Applications in the Extended Enterprise

Suppliers Customers

Strategic
Apps.

Tactical
Apps.
Consumers
Materials/Components
SCM Applications ERP Applications CRM Applications

Business Intelligence
 Business Analytics

DecisionMaking

Business
BusinessModeling ActionableInformation
Intelligence

Data Report
Warehouse Warehouse
DataAnalysisand And
Knowledge
And Management
DataMining Data Marts Document
Mart

PROJECTMANAGMENT
What Is Business Intelligence?
Originally a term coined by the Gartner
Group in 1993, Business Intelligence (BI) is a
broad range of software and solutions aimed at
collection, consolidation, analysis and
providing access to information that allows
users across the business to make better
decisions.
The technology includes software for
database query and analysis, multidimensional
databases or OLAP tools, data warehousing and
data mining, and web enabled reporting
capabilities.
Applied across disciplines but especially in
Customer Relationship Management (CRM),
Supply Chain Management (SCM) Enterprise
Resource Planning
Provide better, faster and more accessible
reports
Stages in Business Intelligence