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Wel-Come To My

Presentation

Contents
i.
i. Introduction To Patanjali Ayurveda Ltd.
ii.
ii. Vision and Mission
iii.
iii. Why To Choose Patanjali Products?
iv.
iv. SWOT Analysis
v.
v. Achievements
vi.
vi. Future Plans and Goals
Introduction To Patanjali
Ayurveda Ltd.
Company Profile

Name:- Patanjali Ayurveda Pvt.


Company type:- Unlisted Public Company
Category:- Company Ltd By Shares
Sub Category:- Indian Non-Govt. Co.
Industry Type:- Manufacturing (FMCG)
Authorised Capital:- INR 5000.00 Lakhs
Board Of Directors: 7 Members
Head Director:- Mukta Nand
Managing Director:- Acharya Balakrishna
Business Partners:-
1. Bijoor Group
2. Mudra Group
Contd,,,....

3. Kishore Biyanis Future Group


4. Mumbai Big Bazaar
5. Hyper City and Star Bazaar
6. BazaarCart.com
7. Adityas Pittie Group

Products:- more than 398


Foods
Groceries
Cosmetics
Juices etc...
Vision and
Mission
Vision
Mission
1. To be a top Ayurveda company among
all MNCs 1.To reach the great heights
2. To Re-introduce the indian ayurveda 2. To restart the swadeshi
3. To crack the worlds attraction to our movement
India 3. To produce good quality
4. To work for the welfare of Humanity products at cheaper rates
5. To reinvent our traditional knowlege of 4. To introduce indian
Yoga and Ayurveda ayurveda to this modern
world
5. To crack the maximum
market share.
Why to choose
Patanjali Products?
1. Natural In Nature
2. Good Quality cum Maximum Quantity
3. No Negative Effects
4. Better cum Positive Results
5. Cheaper Prices as Compared To Other
Ayurvedic or Non Ayurvedic Products
SWOT
ANALYSIS
S-Strength

1. Brand Name
2. Strong TQM
3. Excellent Marketing Strategy
4. Innovative Personality
5. Cheap price cum Charming Products

W-Weakness

6. No standard advertising
7. Lower Concentration on Other top countries
8. Lower Marketing strategies
Contd...

O-Opportunities

1. Possibility of Becoming Worlds Top MNC


2. Expansion
3. Maximum Marketing Share

T-Threats
4. Govt. Regulations
5. Maximum Taxes
6. Lack Of Support From Foreign Govts.
Achievements

Giant FMCG in Only 5 Years


Accomplished Make In India Concept
Highest
Turnover Cum Profit (2007- 250
crores and 2015 2,215 crores)
Maximum Outlets In Minimum Time(2007
150 outlets and Now 2015 15000
exclusive+1,00,000 stores)
Biggest Swadeshi Movement
Tough
Competitor In The Market for Other
MNCs and Indian Companies
Future Plans and Goals

They want to achieve 10,000 crore business


Toexpand the business at the global market in next 5
years
Planning Produce Beverage Drinks
Planningto produce Oats, Noodles, Chips as to crack the
market share of other MNCs
ToReach the great heights as to lower the demand for
MNCs
Planning to open its outlets at Railway Stations and
Airports
Planning to advertise through McCann and Mudra for next
level of Marketing plans.
Thank You

Collected, Spotted & Presented by

Arihant.Aj

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