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Brand history

Twitter was create in march 2006 by


Jack Dorsey
Evan Williams
Biz stone
Noah glass and the site was launched in July
2006 .
The first Twitter prototype, developed by Dorsey
and contractor Florian Weber, was used as an
internal service for ODEO employeesand the full
version was introduced publicly on July 15, 2006.
Introduction
Twitter is an online social networking service
that enable users to send and read short 140-
character messages called tweets.
Twitter is "a real-time information network
that connects you to the latest stories, ideas,
opinions and news about what you find
interesting . Twitter is for everyone. The only
difference is how you use it.
What is an IPO ?
An initial public offering, or IPO, is the first
sale of stock by a company to the public.
IPOs are often issued by smaller, younger
companies seeking the capital to expand, but
can also be done by large privately owned
companies looking to become publicly traded.
Objective of IPO
To raise funds for financing capital
expenditure needs like
expansion,diversification etc.
To finance increased working capital
requirement.
As an exit rout for existing investors for debt
financing.
Process of IPO
Determine if your company is
eligible to go public

Contract with an investment


banker

Draft a prospectus and file it


with the regulatory body

Present the opportunity to


potential shareholders

Sell the shares to the investment


banker
Who are lead manger
Pre-issue Post-issue
Due diligence of
company
operation/management.
Design of offer
document prospectus , Management of escrow.
memorandum. intimation of allocation.
Completion of formalities Dispatch of fund.
with requirement bodies. Coordinate non
Appointment of institutional allocation.
intermediaries.
Lead managers of the
company
Twitter given junk credit rating
Standard & Poors Ratings has assigned
Twittera junk-grade rating while also
describing it as having strong growth
prospects.
The ratings agency gave the San Francisco-
based social networking company a BB-
corporate credit rating, which places it firmly
in the middle of junk-grade territory. The
outlook is described as stable
Comapanys clients
Issue Detail
Exchange NYSE
Date 25feb.2015 at 8:53 pm
Previous close $48.69
Open $48.88
High $49.18
Low $48.42
Change(%change) $0.05(+0.10%)
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