Briefing for

Mr. Chapman Taylor

Capital International

Landmarks. Setting Standards. Building Relationships

Ayala came to Cebu 20 years ago

Developed CBP, first

masterplanned business district
in Cebu
Created a new business hub &
triggered shift from downtown
area
Revolutionized the lifestyle of
Cebuanos
Raised the standards in real
estate
Catalyzed economic growth
 Creating Landmarks. Setting Standards. Buildin

HISTORY Asiatown IT Park

declared Special
Economic Zone
Acquisition of Cebu
Property Ventures
and Devt Corp
(CPVDC) stocks
IPO
Ayala Center Cebu
Cebu Business Park

Inception of
CHI
1988 1989 1990 1994 1995 2001
 An affiliate company of
Ayala Land, Inc. engaged in
real property development,
marketing and management
in Cebu
Real Estate Arm of Ayala Corporation

76% Subsidiary of Cebu Holdings, Inc.

 Ownership Structure

A subsidiary of Cebu Holdings, Inc.

Ayala Land, Inc. 47.06 Cebu Holdings, Inc. 76.26

% %

Santiago Land 15.45 Province of Cebu 8.28 %

%
Ayala Land, Inc. 6.74 %
First Metro
Investments 10.00% Public 8.72%

Public 27.49 100%

%
 Cebu Holdings, Inc.
Initiatives

Cebu Holding, Inc.

-the first full-line real estate company to be certified to the
three management systems standards
-Ayala Center Cebu, the first mall in the Philippines to be certified to the
three management systems standards

Quality Environment Health & Safety

(ISO 9001:2000) (ISO 14001:2004) (OHSAS 18001:1999)

To uphold quality of products and services

Minimize environmental impact
Provide a healthy and safe working environment
Projects
Cebu Business Park Cebu City

CHIs flagship project

a 50-hectare integrated business and commercial community

developed in 1990
Major components: shopping and entertainment center, high
rise
residential buildings, office buildings, sports club and business
hotel
New locators: Pioneer House/Cebu IT Tower/Lexmark2/Security Ban
Under construction: RCBC, Lexmark1, Creativo, Tower Palace
Ayala Center Cebu Cebu Business Park, Cebu City

The shopping, entertainment and recreational destination of VisMin

The centerpiece of Cebu Business Park covering 9 hectares
Ayala Center Cebu-Expansion Building Cebu Business Park, Cebu City

Launched on July 9, 2007

Gross Leasable Area: 5,783 sqm

Malls Total GLA: 86,000 square meters

Ayala Center Cebu Cebu Business Park, Cebu City

The Terraces
Ayala Center Cebu
(alfresco Dining and outdoor entertainment)
Soft-opened on October 30, 2008
City Sports Club Cebu Cebu Business Park, Cebu City

Cebus First and Only World-Class Urban Resort

Offers Sports and Recreation, Health and Fitness Facilities

and
Food & Beverage
Office Condo: Cebu Holdings Center Cebu Business Park, Cebu City

The first condo to rise at Cebu Business Park

9 storeys
Sold Out in 1996
corporate headquarters of CHI and other major Cebu-based companies
Office Condo: Ayala Life-FGU Center Cebu Cebu Business Park

Upper-mid office condominium

16 storeys; 96 units
Proximity to Ayala Center Cebu
and to the banking and financial row
completed, August 1998
Residential Condo (High End) Cebu Business Park, Cebu City

Park Tower One Park Tower Two

15 storeys / 112 units 15 storeys / 81 units
Sold out in 1997 Sold out in 2005
Cebu City Marriott Hotel Cebu Business Park, Cebu City

303-room businessmans hotel

Opened in 1998
Residential lots: (ALP) Amara Catarman, Liloan, Cebu

Seaside Residential Subdivision

Envisioned to provide the ideal Cebuano residential enclave of
living near the sea to nurture relationships
Derived from the Spanish word for the mooring rope used to
anchor
ships at port
Amara - connotes a home where a family will find safe harbor
Commercial Lots / Mixed Use: Asiatown IT Park Cebu City

A 24-hectare integrated mixed-use business park

Approved by the Philippine Economic Zone Authority

Board as an economic zone on April 6, 2000

Granted Presidential Proclamation # 12 last

February 27, 2001 as an Information Technology Special Economic Zone
Office Leasing: eOffice One Asiatown IT Park, Cebu City

Pre-engineered Modular Building System that caters to Asiatown I.T.

locators

Locators: NEC, NKC Conveyors, Tsuneishi Heavy Industries,

PeopleSupport, NCR Cebu Development Center
Asiatown IT Park Cebu City

eBloc Tower

eBloc Tower
12 storey office building
- GLA 21,000 sqm
- project of Asian i-Office Properties
- scheduled for completion Q4 2008
- 12 storey office building
- GLA 21,000 sqm (office space); 1,700 sqm (retail space)
Retail Development, Asiatown IT Park Cebu City

Retail Development
2,500 square meters
opened in June 2008
Nature Park: Kan-irag Nature Park Cebu City

- A showcase nature park envisioned to be

economically self-sustaining and value-adding to Cebu while
attaining world class goals for watershed management and
biodiversity
Landmarks. Setting Standards. Building Relationships