FLORICULTURE

Floriculture is the branch of

horticulture that deals with the
cultivation of flowering and ornamental
plants for sales or use as raw material
in cosmetics.
 Global Status
Growing at a compound annual growth rate
(CAGR) of about 15%,
Global floriculture industry is likely to cross
Rs. 9 lakh crore mark by 2015 from about Rs. 6
lakh crore now.
Global floriculture in the sense it includes all
cut flowers & foliages, bulbs, cuttings, live
plants etc.
 INDIAN SCENARIO OF FLORICULTURE

After liberalization the government of india

identified floriculture as a sunrise industry and
accorded it 100 percent export oriented
status.
In India flowers is produced in two forms-
1. Cut flowers
2. Loose flowers
 to be continued
The liberaliztion of industial and trade policies
paved the way for the development of export
oriented production of cut flowers.
The important floriculture crops in the
international cut flower trade are
rose,carnation,chrysanthmum,gerbera,gladiol
us,orchids,anthurium,tulip and lilies.
 Area under floriculture in india
Area under floriculture(ha)
300000

250000

200000

150000 Area under floriculture(ha)

100000

50000

0
- 94 - 95 - 96 - 97 - 98 - 99 - 00 - 01 - 02 - 03 - 04 - 05 - 06 - 07 - 08 - 09 - 10 - 11 - 12 - 13 - 14
93 94 95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13
19 19 19 19 19 19 19 20 20 20 20 20 20 20 20 20 20 20 20 20 20
 Area and production of flower crops in
important states
Sl.no State/UT Area Production
(000ha) Loose (000MT) Cut (lakhs)

1 Tamilnadu 32 247.3 3500

2 Karnataka 27.0 203.9 5860.0
3 West Bengal 23.1 59.2 23919.0
4 Andhra Pradesh 21.8 133.7 6202.0
5 Maharashtra 17.5 91.1 7914.0
6 Gujarat 12.5 49.5 5063.0
7 Uttar Pradesh 10.4 17.6 2958.0
8 Haryana 6.2 60.3 1084.0
9 Delhi 5.5 5.7 1038.0
10 Bihar 0.2 2.3 11.0
Production of loose and cut flowers
 INDUSTRIES BASED ON
FLORICULTURE
Cut flower industries
Dry flower industries
Perfumery industries
Decoration committees
Oil extracting industries
Dyeing industries
Pharmaceutical industries etc.
 Export from india to major importing
countries
Export of flowers and buds
5000000

4500000

4000000

3500000

3000000
Export of flowers and buds
2500000

2000000

1500000

1000000

500000

0
Neitherlands Ecuador Ethiopia Malaysia China Israel Thailand Canada
Share of top floriculture importer in the
world(2014)
Share of top floriculture exporter in india
THE FLOWER CHAIN
 CHALLENGES
Production level challenges.
Climate related challenges.
Marketing and transportation related
challenges.
Institutional related challenges.
Obstacles in export.
GOVERNMENT PROGRAMMES AND POLICIES

Agricultural and processed food products export

development authority(APEDA):-
1. Direct subsidy up to 50 percent is also
available in cold storage units.
2. Subsidy is provided on improved packaging
material to promote their use.
3. 100% Export oriented units are also given
benefits like duty free imports of capital goods.
 Integrated development of commercial
floriculture scheme.
NABARD is providing financial assistance to
hi-tech units at reasonable interest rate.
Research activities in state agriculture
universities.