Beruflich Dokumente
Kultur Dokumente
ANALYSIS
SHAFQAT ZAIDI
Critical
studying and taking issue with how
dominance and inequality are reproduced
through language use:
social inequality, based on gender, ethnicity,
class, origin, religion, language, sexual
orientation and other criteria that dene
dierences between people. Their ultimate
goal is not only scientic, but also social and
political, namely change. In that case, social
discourse analysis takes the form of a critical
discourse analysis. (van Dijk 1997: 223)
A fully critical account of discourse would
require a theorization and description of
both the social processes and structures which
give rise to the production of a text, and of the
social structures and processes within which
individuals or groups as social historical
subjects create meanings in their interaction
with texts (Wodak 2001: 23)
Discourse
Discourse has two dierent but related senses
(Fairclough 2003: 34).
The rst is language in use. It refers to the
meanings made in interaction with those features
of context which are relevant, e.g. tone of voice of
participants, facial movements, hand-gestures
Foucault (1972) describes discourses as ways of
talking about the world which are tightly
connected to ways of seeing and comprehending
it.
Analysis
Faircloughs framework in CDA (2001). It
consists of three stages: description,
interpretation and explanation.
Description
Text should be described as rigorously and as
comprehensively as possible relative to the
analytical focus
Interpretation
How the text might lead to dierent discourses
for dierent readers in dierent discourse
practices or the situations of language use.
It is concerned with conjecturing the cognition
of readers/listeners, how they might mentally
interact with the text.
Explanation
Explains connections between text and
discourse.
Social and cultural context, the socio-cultural
practices.
Critical Discourse Analysis
groups
Cda: Social order levels
unified critical analysis>>analyzes and bridges these levels
1 Membersgroups
2 Actionsprocess
3 Contextsocial structure
Those who have more control over more and more influential
discourse (and more discourse properties) are by that definition also
more powerful.
Control of public discourse
Power base of a group or institution, access to or
control over public discourse and communication
is an important "symbolic" resource, as is the case
for knowledge and information (van Dijk 1996).
Most people have active control only over
everyday talk with family members, friends, or
colleagues, and passive control over, e.g. media
usage situations, ordinary people are more or less
passive targets of text or talk, e.g. of their bosses
or teachers, or of the authorities, police officers,
judges, bureaucrats, who may simply tell them
what (not) to believe or what to do.
group power controls not only over content,
but over the structures of text and talk. Thus,
members of powerful groups decide on the
(possible) dis- course genre(s) or speech acts
of an occasion.
"mind control Within a CDA framework:
recipients tend to accept beliefs, knowledge, and opinions
of authoritative, trustworthy, scholars, (Nesler et al. 1993).
in some situations participants are obliged to be
recipients of discourse, Giroux 1981).
in many situations there are no public discourses or media
that may provide information from which alternative
beliefs may be derived (Downing 1984).
recipients may not have the knowledge and beliefs needed
to challenge the discourses or information they are
exposed to (Wodak 1987).
Contextual vs. discursive conditions of mind control
Cda: Gender inequality
Famous works:
Cameron (1990, 1992);
Kotthoff and Wodak (1997);
Seidel (1988);
Thorne et al.(1983); Wodak (1997) Tannen (1994)
Cda: Mediadiscourse
Studied in>> linguistics, semiotics, pragmatics, and discourse studies
Stuart Hall and his associates within the framework of the cultural
studies paradigm.
Seminal work > Paul Chilton (the language of the nuclear arms debates;
metaphor)
Cda : Political discourse