Beruflich Dokumente
Kultur Dokumente
Definition
2
Irwin/McGraw-Hill
Why Study Operations Management?
Systematic Approach
to Org. Processes
Business Education/
Operations
Increase Competitive
Career Opportunities Management Advantage/Survival
Cross-Functional
Applications
3
Irwin/McGraw-Hill
Current Trends
96 of the top 100 industries in the U.S. have large $
worth of exports. Exporting industries are
characterized by early ongoing investments in
advanced product and process technologies.
Productivity is increasing and has become a basis
for competition. Success domestically and globally
is dependent on the ability to compete on many
fronts, including operations (e.g., internet - easy to
find potential customers, but hard to deliver)
Outsourcing of manufacturing and services (e.g.,
India and China) is accelerating.
Irwin/McGraw-Hill WS8
Factors Affecting a Firm's Ability to Ward off Imports and/or Export
Corporate Strategy
Operations Management
Input Output
8
Irwin/McGraw-Hill
Transformations
Physical--manufacturing
Locational--transportation
Exchange--retailing
Storage--warehousing
Physiological--health care
Informational--telecommunications
5
Irwin/McGraw-Hill
Examples of Production Systems
System Inputs Conversion Output
(desired)
Hospital Patients Health Care Healthy
MDs, Nurses Individuals
Medical Supplies
Equipment
Restaurant Hungry Customers Prepare Food Satisfied
Food, Chef Serve Food Customers
Servers
Atmosphere
Automobile Sheet Steel Fabrication High Quality
Plant Engine Parts and Assembly Automobiles
Tools, Equipment of Cars
Workers
University High School Grads Transferring Educated
Teachers, Books of Knowledge Individuals
Classroom and Skills
6
Irwin/McGraw-Hill
Service or Good?
7
Irwin/McGraw-Hill
What about McDonalds?
Service or Manufacturing?
8
Irwin/McGraw-Hill
Front and Back Office
Back Office
Service Provider
Front Office
Customer
9
Irwin/McGraw-Hill
Core Factory Services
Core Services are basic things that
customers want from products that they
purchase.
Quality
Flexibility
Speed
Price (or production cost)
10
Irwin/McGraw-Hill
Value-Added Services
Value-added services differentiate the
organization from competitors and build
relationships that bind customers to the firm
in a positive way.
Information
Problem Solving and Field Support
Sales Support
Irwin/McGraw-Hill
11
History of Operations
Cottage System <1700
TIME
Industrial Revolution 1700 - 1800
Civil War 1850s
Scientific Management 1890s
Moving Assembly Line 1910s
Hawthorne Studies 1930s
Operations Research 1940s
Global Competition 1970s
Service Revolution 1980s
Mass Customization 1990s 12
Irwin/McGraw-Hill
Development of OM as a Field The Names
and Emphasis Change, but the Elements
Remain Basically the Same!
15
Irwin/McGraw-Hill
Purchasing Managers Index
A Leading Indicator since:
- Manufacturing must order materials in
advance of production
- The indicator is based on plans of supply
management (purchasing) executives
Source: Institute for Supply Management
(ISM) ism.org (previously National
Association of Purchasing Management)
15
Irwin/McGraw-Hill
Purchasing Managers Index
Irwin/McGraw-Hill
Operations Management - Overview
Decisions on Processes
Build New Factory
and Infrastructure
Irwin/McGraw-Hill
Competitive Dimensions
Cost
Quality and Reliability
Delivery
Flexibility
Speed
Reliability
Coping with Changes in Demand
New Product Introduction
Speed
Flexibility
Irwin/McGraw-Hill
Dealing with Trade-offs
For
Forexample,
example, ififwe
wereduce
reducecosts
costsbybyreducing
reducingproduct
product
quality
quality inspections,
inspections, we
wemight
might reduce
reduceproduct
product quality.
quality.
Example
ExampleII, II, ififwe
weimprove
improve
customer
customerservice
serviceproblem
problem
solving
solvingbybycross-training
cross-training Cost
personnel
personnelto todealdeal with
with aa
wider-range
wider-rangeof ofproblems,
problems, Flexibility Delivery
they
theymay
maybecome
becomeless less
efficient
efficientat
atdealing
dealingwith with
commonly Quality
commonlyoccurring
occurring
problems.
problems.
Irwin/McGraw-Hill
Order Qualifiers and Winners
Irwin/McGraw-Hill
Strategy Begins with Priorities
Consider the personal computer assembler
1. How would we segment the market according to
product group?
2. How would we identify product requirements,
demand patterns, and profit margins for each group?
3. How do we identify order winners and order
qualifiers for each group?
4. How do we convert order winners into specific
performance requirements?
Competition Us
(Them) Differentiation (Core competencies)
Manufacturings Role in
Corporate Strategy
Stage I--Internally Neutral - minimize potential
manufacturing negative
Irwin/McGraw-Hill
Four Stages of Service Firm
Competitiveness
Stage I. Available for Service
Irwin/McGraw-Hill
U. S. Competitiveness Drivers
Product Development
speed development & enhance
manufacturability
Waste Reduction (JIT Philosophy)
WIP, space, tool costs, and human effort
Improved Customer-Supplier Relationships
borrowed from Japanese Keiretsu
Improved Leadership
strong, independent boards of directors
Irwin/McGraw-Hill
Execution!!
Unless you translate big thoughts into concrete steps for action, theyre pointless. (Larry
Bossidy)
Strategy is execution. (Louis Gerstner)
In the business world, having a good objective means nothing if you implement it badly.
(Fareed Zakaria)
You cannot have an execution culture without robust dialogue - one that brings reality to the
surface through openness, candor, and informality. Robust dialogue starts when people go
in with open minds. You cannot set realistic goals until youve debated the assumptions
behind them.
Irwin/McGraw-Hill
Productivity
Outputs
Productivi ty =
Inputs
Partial measures
output/(single input)
Multi-factor measures
output/(multiple inputs)
Total measure
output/(total inputs)
Irwin/McGraw-Hill
Example
10,000 Units Produced
Irwin/McGraw-Hill
Example--Labor Productivity
Irwin/McGraw-Hill
Example:
Productivity Measurement
Irwin/McGraw-Hill
Balanced Scorecard
1. Financial perspective
2. Internal perspective
3. Customer perspective
Irwin/McGraw-Hill