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PESTLE ANALYSIS
BY
ZAYA SARWAR
What is PESTLE Analysis?
Bureaucracy
Corruption level
Freedom of the press
Tariffs and Quotas
Trade control
Regulation and deregulation
Tax policy (tax rates and incentives)
Government stability and related changes
Economic Factors
Legal factors are external factors which refer to how the law
affects the way businesses operate and customers behave.
Consumer law
Discrimination law
Copyright law
Health and Safety law
Employment law
Fraud law
Import/Export law
Environment factor