Analysis SWOT Of HUAWEI

Smartphone
 Strengths Weaknesses

Opportunities Threats
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S
Strengths Analysis:
The core competitive ability of enterprises is the key to
sustainable development, in the multitude of strong
telecom industry for many years of HUAWEI, the
nature of this has a profound understanding, so from
the beginning, HUAWEI will focus from the aspects of
research and development, services and other
channels, to establish their own brand advantage. Its
advantages are embodied in the following aspects:
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Strengths
Analysis

1.business ranking; in the first 09

years of the year, HUAWEI ranked
third in the global mobile Internet
market.
2, the technical strength; HUAWEI
has long insisted on not less than
10% of R & D investment, and 10%
of R & D investment will be used for
pre research, continuous research
and tracking of new technologies and
new fields.
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 Strengths
Analysis

3, The cost advantage; domestic labor is

Ren Zhengfei relatively cheap.

4, High-quality services; based on
domestic users to do localization
services.
5, Leadership is excellent; President Ren
Zhengfei fights for ideas.

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 Strengths
Analysis

HUAWEI report shows that in 2016, HUAWEI terminal operators,

enterprises, three steady business growth on the basis of 2015, global
sales revenue 521 billion 600 million yuan, an increase of 32%, net
profit of 37 billion 100 million yuan, an increase of 0.4%.

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W Weaknesses Analysis
The disadvantages of
HUAWEI are mainly
embodied in the following
aspects:
Weaknesses
Analysis

1, HUAWEI for private enterprises; leaders of the

individual color is strong, one power alone, it is prone to
mistakes in decision-making, HUAWEI respected wolf,
competition brutal, will at any time layoffs, increasing staff,
instability.
2, Financial resources are relatively weak; Because
HUAWEI is not listed, its financial resources and Al Carter,
CISCO and so on compared to much weaker.
3, Low-key public relations style and lack of publicity; is
not conducive to improving corporate image. 8
O Opportunities Analysis
 Opportunities
Analysis

1, The rapid development of the communications industry has brought

opportunities to HUAWEI, China's 3G market opportunities unlimited, but the
terminal lack. HUAWEI's advantage lies in W-CDMA.

2, The rapid growth of the national economy, political stability, high-tech

prospects for the country's high-tech industry vigorously support

WCDMA: Wideband Code Division Multiple Access

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T Threat Analysis
 Threat
Analysis

1.Competition with multinational companies is also growing, and

Ericsson, CISCO and other enterprises compared to HUAWEI in human
resources, as well as the design and deployment of these networks at a
disadvantage.
2.The popularity of mobile services, leading to lower tariffs, which will
lead to equipment providers to reduce device prices.
3.Trade discrimination, technical standards and other soft barrier risks,
foreign countries will protect the economy may take restrictive measures,
the European Union, the United States as an example.
4.The opening of the domestic telecom market makes HUAWEI face the
overall challenge of the powerful enterprises in the world.
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Thank you!

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