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INTEGRATING

SUPPLY CHAIN AND


LOGISTICS
MANAGEMENT

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


SIGNIFICANCE OF SUPPLY CHAIN
AND LOGISTICS MANAGEMENT

Relating marketing Channels, Logistics,


and Supply Chain Management
Logistics
Logistics management
Supply chain
Supply chain management

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


Relating marketing channels, logistics management,
and supply chain management

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


The automotive supply chain

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


SIGNIFICANCE OF SUPPLY CHAIN
AND LOGISTICS MANAGEMENT

Supply Chain Management and


Marketing Strategy
Aligning a Supply Chain with Marketing
Strategy
Understand the customer
Understand the supply chain
Harmonize the supply chain with
the marketing strategy

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


INFORMATION AND LOGISTICS
MANAGEMENT OBJECTIVE
IN A SUPPLY CHAIN

Informations Role in Supply Chain


Responsiveness and Efficiency
Electronic data interchanges
Total Logistics Cost Concept

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


How total logistics cost varies with number of
warehouses used

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


INFORMATION AND LOGISTICS
MANAGEMENT OBJECTIVE
IN A SUPPLY CHAIN

Customer Service Concept

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


Supply chain managers balance total logistics cost
factors against customer service factors

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


INFORMATION AND LOGISTICS
MANAGEMENT OBJECTIVE
IN A SUPPLY CHAIN

Customer Service Concept


Lead Time
Quick response
Efficient consumer response
Dependability
Communication
Convenience
Customer Service Standards
2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin
KEY LOGISTICS FUNCTIONS
IN A SUPPLY CHAIN

Third-party logistics providers


Transportation

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


Advantages and disadvantages of five modes of
transportation

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


KEY LOGISTICS FUNCTIONS
IN A SUPPLY CHAIN

Transportation
Railroads
Intermodal transportation

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


KEY LOGISTICS FUNCTIONS
IN A SUPPLY CHAIN

Transportation
Motor Carriers
Air Carriers and Express Companies
Freight Forwarders
Warehousing and Materials Handling
Order Processing

2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin


KEY LOGISTICS FUNCTIONS
IN A SUPPLY CHAIN

Inventory Management
Reasons for Inventory
Inventory Costs
Supply Chain Inventory Strategies
Just-in-time (JIT) concept
Vendor-managed inventory

CLOSING THE LOOP:


REVERSE LOGISTICS
2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin