Creating a Pitch

q2: Give us your pitch for

a new TV drama to be
launched in autumn 2018
on Netflix.
15 marks 30 minutes
 Creating a Pitch
Mr Baines Example)
1. What genre is your TV DRAMA going to be? ( sub-genre or hybrid genre)
HYBRID Sports drama / horror / fantasy
1. What are the codes and conventions of your TV DRAMA
Big arena sports / training / money and fame / supernatural occurrences /
enigma
chosen sub-genre (.e.g. mystery and enigma, crime, explosions, romantic sub-
plots etc.?)
3. Provide and brief synopsis of the pilot episode of the first season:
Tell us the EQUILIBRIUM, DISEQUILIBRIUM and NEW EQUILIBRIUM
EQUILIBRIUM - Main Protagonist Ronnie Faustino scores the winning goal in
the FA Cup final and is treated like a hero
DISEQUILIBRIUM Celebrating, Faustino gets into a fight with local gangsters at
a nightclub his legs are slashed his ACL torn; his career is over
NEW EQUILIBRIUM A new agent Michael Mephostino visits him in hospital
and says he can rescue his career with the help of a breakthrough surgeon
working in Switzerland he just has to sign a contract handing over his soul to
the devil he signs The next day, the gangsters are paid a visit that results in
their death Faustino scores a hat-trick against Barcelona on his miraculous
return.
 Creating a Pitch
(Mr Baines Example)
4. STARS
Who are the key characters? Ronnie Faustino played by Jamie
Borthwick, because he is well known from Eastenders, is the
right age and usually plays a likely lad.
Michael Mephostino -
Who will play them and why? Raymond Cruz well known as
the drug lord Tuco Salamanca in the crime drama Breaking Bad
will be a good antagonist he actually works for the devil in
my show this will help us to get American and Hispanic
viewers.
DIRECTOR
Who would you like to direct your pilot episode and why? Guy
Richie well known talented and has a distinctive style with
excellent action sequences, set pieces and dynamic editing-
knows UK culture inside out, including gangster activities
Why other TV series or films have they directed?
Lock Stock and Two Smoking Barrels Sherlock Holmes -
Snatch
 Creating a Pitch
(Mr Baines Example)
5. COMPARE YOUR TV DRAMA
What other TV DRAMAs is yours similar to?
DREAM TEAM FOOTBALLERS WIVES SUPERNATURAL AMERICAN GOTHIC

Who is the target audience? (full demographics and psychographics) Why

would they be attracted to this TV DRAMA ?
demographics: 15-55 Male because it has a fairly adult theme and football
is popular amongst males women and gay men may also like the inclusion of
athletic footballers all ethnicities all social class codes because football is
universally popular across the classes
psychographics mainstreamers because football is mainstream aspirers
because the lead character is highly aspirational succeeders because its
about getting to the top

What are the main selling points of your TV DRAMA ? - football with a
supernatural twist moral dilemmas explores the trappings of fame
 Creating a Pitch
Planning & Research Tasks

6. LOGLINE FOR THE PILOT EPISODE

a one sentence summary of the TV DRAMAs narrative
Remember a good logline:
Answers the question - what is your TV DRAMA about?
References characters in some way
May signal the genre
Can communicate the narrative
HE SOLD HIS GOAL TO THE DEVIL

examples of loglines (from film):

A little boy is schooled in the art of wizardry
A young man and woman from different social classes
fall in love aboard an ill-fated voyage
A 17th Century tale of adventure on the Caribbean Sea where the roguish yet
charming Captain Jack Sparrow joins forces with a young blacksmith in a
gallant attempt to rescue the Governor of England's daughter and reclaim his
ship.
When a Roman general is betrayed, and his family murdered by a corrupt
prince, he comes to Rome as a gladiator to seek his revenge
 Creating a Pitch
Planning & Research Tasks

7. Summarise in a short paragraph what types of adventures or storylines can be

expected in the rest of season 1. How will things be set up for Season Two? What will
keep the audience wanting more? What will bring new audiences in?

The rest of season one documents Faustinos breathtaking on the pitch

achievements and his off-the-field strife. With every goal, something strange
happens personally for example his girlfriend dies in a car crash he continues to
run up millions of pounds through gambling debts and is targeted by wider
members of the gangster fraternity who suspect his involvement in the death of the
people who attacked him in episode 1. A highly religious ex-footballer- REVEREND
CANTONA turned-priest begins to suspect something is not right when Faustino
passes a drug test despite the fact he was seen by an associate of Cantonas taking
cocaine in a nightclub the previous evening. The cliff hanger at the end of episode 6,
season 1 has Faustino coming face to face with his agents boss: the devil himself!

8. USP What is the unique selling point of your TV DRAMA? Overall, why will your
show be a ratings success story? Lots of cameos from popular footballers and the
combination of football and the supernatural are the unique selling points
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