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Main Functions

TM Attraction 1 Offline
Understanding/researching the customer profile for oGV;
Respond to: VP CXP oGV Implementing market analysis based on universities (faculties)
Working Load: 8 hours per week
and NGOs;
Duration: 6 months
Implementing strategic partnerships;
Responsibilities of the Role Implementing strategies for offline promo campaigns;
Working together with other oGV TMs Attraction1 Offline to
The TM Attraction 1 Offline is responsible for
ensure alignment in strategies and implementation.
converting strangers to subscribers. Is
EP Management;
responsible to do account management with
Reporting activities to EP Flow Manager.
NGOs or faculities and also involve in any kind
of offline promo campaigns.

Key Requirements MoS KPIs


Customer Flow Knowledge
oGV processes and timeline understanding;
GV product knowledge; # of opens from partnerships
Growth in % of conversion rates in SUBS-
EP Management & EP Flow; # of opens from offline campaigns
High English level; APL
Sales skills; # of EPs applying on opportunities
% plan achieved
Strategic and analytical thinking; #events
Effective Communication; #participants in events
Commitment to Results and No-Excuses Profile;
Proactive learning.
Main Functions
TM Attraction 2 Online
Implementing lead nurturing strategies on local level;
Respond to: VP CXP oGV
Implementing online strategies in each part of the EP Flow to ensure
Working Load:8 hours per week
Duration: 6 months growth in conversion;
Working together with the other oGV TMs Attraction2 to ensure
Responsibilities of the Role alignment in strategies and implementation;
The TM Attraction 2 Online is responsible for Engagement of the EPs in online environment by having constant
implementation of the local online strategies on and strategic touch points;
converting visitors to leads (subscribers- EP Management;
applicants-approved). Reporting his activities to EP Flow Manager.
Communication with IR Manager for suply&demand alignment;

Key Requirements MoS KPIs


Customer Flow Knowledge;
Lead nurturing understanding;
# content gathering
oGV processes and timeline understanding;
GV product knowledge;
% EP Flow implemented in online % of jobs delivered on time;
EP Management & EP Flow; Growth in % of conversion rates in # of EPs present at events
Sales skills; SUBS-APL-APP. # of EPs applying on opportunities
High English level;
Strategic and analytical thinking;
% of plan achieved; # of EPs accepted
Effective Communication; # of EPs approved
Commitment to Results and No-Excuses Profile; # of EPs completed
Proactive learning. # EPs becoming ambassadors of oGV
Main Functions
TM Attraction 2 Offline
Respond to: VP CXP oGV Implementing offline strategies in each part of the EP Flow to ensure
Working Load:8 hours per week growth in conversion;
Duration: 6 months Working together with the other oGV TMs Attraction2 to ensure
Responsibilities of the Role alignment in strategies and implementation;
Engagement of the EPs in offline environment by developing and
The TM Attraction 2 Offline is responsible for implementing EP Events and any other kind of touch points;
implementation of the local offline strategies on EP Management;
converting visitors to leads (subscribers- Reporting his activities to EP Flow Manager.
applicants-approved). Communication with IR Manager for suply&demand alignment;

Key Requirements MoS KPIs


Customer Flow Knowledge;
Lead nurturing understanding;
% of jobs delivered on time;
oGV processes and timeline understanding;
GV product knowledge;
% EP Flow implemented in offline # of EPs present at events
EP Management & EP Flow; Growth in % of conversion rates in # of EPs applying on opportunities
Sales skills; SUBS-APL-APP. # of EPs accepted
High English level;
Strategic and analytical thinking;
% of plan achieved; # of EPs approved
Effective Communication; # of EPs completed
Commitment to Results and No-Excuses Profile; # EPs becoming ambassadors of oGV
Proactive learning. #EP events organized
#participants in EP events
Main Functions
TM Value Delivery
Developing EP Engagement strategies;
Respond to: VP CXP oGV Delivery of OPS;
Working Load: 8 hours per week Ensuring SnS implementation before EPs Realisation phase;
Duration: 6 months
Communication with IR Manager for ensuring SnS implementation in
Responsibilities of the Role Realisation phase;
Working together with TM Attraction 1 Online for content gathering
Working together with TM Brand Advocacy to ensure alignment in
The TM Value Delivery is final responsible to
strategies and implementation;
develop and implement strategies on value
Ensure filling of initial LDA survey
delivery phase in terms of engagement of EPs
EP Management;
after being Approved until being Completed.
Reporting his activities to EP Flow Manager.

Key Requirements MoS KPIs


Customer Flow Knowledge; % of plan achieved;
oGV processes and timeline understanding; Growth in % of conversion rates in APPV-
GV product knowledge;
% of jobs delivered on time;
RE. # EPs properly filling LDA survey;
EP Management & EP Flow;
% promoters from the EPs realized; # participants in RIS;
High English level;
Strategic and analytical thinking; # of RE in oGV; # EPs becoming ambassadors of oGV;
Effective Communication; # of CO in oGV;
Commitment to Results and No-Excuses Profile; NPS and LDA results;
Proactive learning.

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