Beruflich Dokumente
Kultur Dokumente
Digital Privacy
Eric Ge
The complexity of digital privacy
The History of Monetized Privacy:
An economic perspective of the digital privacy market
Solution
PII restriction, Explicit Consent, & data responsibility
Conceptualizing Privacy
Privacy as a right
Privacy as a commodity
Relevant advertisements
Visualization:
User Tracking
Data Brokerage
The value of data is monetized by data brokers
$200 billion
Data brokerage industry net worth
$89
Average value of one email
address to a brand
Public Opinion
Pew Institute (2016): public awareness do exists
Office Cameras
Health Info
Smart Thermostat
2518 words
Average Private Policy Length
We generally may share
personal information we collect
on the Site with certain service
$781
providers, some of whom may
billion
use the information for their own
purposes as necessary.
Hypothetical National Opportunity
Cost to Read Them
Fit-Bit vs. HIPAA
963 million
Monthly Active Users (2017)
Solutions: PII Restriction
PII stands for Personally identifiable information
Technology
Differential Privacy
Encryption
Legislation
Challenges of GDPR compliance
Resolving contextual issues in consent
Works Cited
AT&T's Cybersecurity Insights Report. AT&T Security Resource Center. 2016. https://www.business.att.com/cybersecurity/docs/exploringiotsecurity.pdf
Bascuas, Katie. Data Privacy Day To Raise Public's Awareness of Data Security. Associations Now, 12 Jan. 2016, associationsnow.com/2016/01/data-privacy-day-to-raise-
publics-awareness-of-its-role-in-data-security/.
Data Brokers A Call for Transparency and Accountability. Federal Trade Commision, May 2014, retrieved from https://www.ftc.gov/system/files/documents/reports/data-brokers-call-
transparency-accountability-report-federal-trade-commission-may-2014/140527databrokerreport.pdf
Greenberg, Andy. How One of Apple's Key Privacy Safeguards Falls Short. Wired, Conde Nast, 15 Sept. 2017, www.wired.com/story/apple-differential-privacy-shortcomings/.
Dorrer, Kiyo. Hello, Big Brother: How China Controls Its Citizens through Social Media. DW.COM, Deutsche Welle, 31 Mar. 2017, www.dw.com/en/hello-big-brother-how-china-
controls-its-citizens-through-social-media/a-38243388.
Joel R. Reidenberg et.al. Comparing Ambiguity in Privacy Policies and the Impact of Regulation University of Chicago, 10, June. 2015,
https://www.law.uchicago.edu/files/file/reidenberg_bhatia_privacy_policy_ambiguity.pdf
Madden, Mary. Why some Americans have not changed their privacy and security behaviors. Pew Research Center, 14 Apr. 2015, www.pewresearch.org/fact-
tank/2015/04/14/why-some-americans-have-not-changed-their-privacy-and-security-behaviors/.
Madrigal, Alexis C. Reading the Privacy Policies You Encounter in a Year Would Take 76 Work Days. The Atlantic, 1 Mar. 2012,
www.theatlantic.com/technology/archive/2012/03/reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days/253851/.
Rainie, Lee, and Maeve Duggan. Privacy and Information Sharing. Pew Research Center. 14 Jan. 2016, www.pewinternet.org/2016/01/14/privacy-and-information-sharing/.
Regan, Priscilla M., et al. "Generational Views of Information Privacy?." Innovation: The European Journal of Social Sciences, vol. 26, no. 1/2, Mar-Jun2013, pp. 81-99.
File:Screengrab of 'Disconnect', #an internet-browser addon#, visualizing the many trackers on the website 'abovetopsecret' #on 141127#-cropped.png. Wikimedia Commons. 28
Nov. 2014. https://commons.wikimedia.org/wiki/File:Screengrab_of_%27Disconnect%27,_(an_internet-
browser_addon),_visualizing_the_many_trackers_on_the_website_%27abovetopsecret%27_(on_141127)-cropped.png
Shahmiri, Sara. "Wearing Your Data on Your Sleeve: Wearables, the FTC, and the Privacy Implications of This New Technology." Texas Review of Entertainment & Sports Law, vol.
18, no. 1, Fall2016, pp. 25-48.
Smith, H. Jeff, et al. Information Privacy Research: An Interdisciplinary Review. MIS Quarterly, vol. 35, no. 4, 2011, pp. 9891015. JSTOR, www.jstor.org/stable/41409970.
Stuart Lacey. The Future of Your Personal Data - Privacy vs Monetization. Tedx Talks, 20 December 2015, https://www.youtube.com/watch?v=JIo-V0beaBw
Supreme Court Justice Louis D. Brandeis. Photograph Collection, American Jewish University, 1916. Retrieved October 23 2017.
Zibreg, Christian. A closer look at Differential Privacy in iOS 10 and macOS Sierra. Idownloadblog, 25 June 2016, www.idownloadblog.com/2016/06/25/differential-privacy-
overview/.