TGP Need to Know Series

SAP HANA
December 13, 2013
Introductions

Ed Delussey Thad Gustafson

Analytics & Digital Lead for CNR
North America
Managing Director
Accenture Analytics | U.S.A.
Global Lead – Accenture
Innovation Centers for SAP
Solutions
Senior Manager | U.S.A.

Copyright © 2013 Accenture All rights reserved. 2

ASK THE AUDIENCE!

Q1: How would you rate your knowledge of SAP HANA?

A. Good understand what HANA is, its implementation
options and our experience
B. Know enough to be dangerous
C. I’ve heard the SAP sales pitch
D. Never heard of it. Is it in Hawaii?

HANA?

Copyright © 2013 Accenture All rights reserved. 3

ASK THE AUDIENCE!

Q2: By the end of this session, my main goal is to…?

A. Get “HANA Smart” for my client conversations
B. Understand SAP’s Roadmap for HANA
C. Know the different HANA implementation options
available
D. Learn about our Accenture experience in this space
E. Get key contacts to support my opportunity pursuits

I want to
know…

Copyright © 2013 Accenture All rights reserved. 4

Session Objectives

During this session, you will:

• Understand the importance of Analytics to our clients
as a strategic priority
• Learn about SAP HANA and why it’s important to SAP,
to Accenture and our clients
• Discover the different implementation options and
Accenture’s Point of View
• Hear about SAP HANA use cases and our Accenture
experience with this game-changing technology

Copyright © 2013 Accenture All rights reserved. 5

What is Analytics?

Copyright © 2013 Accenture All rights reserved. 6

Transformation to an organization that is ‘Designed
for Analytics’

From* To*
Advanced • Advanced Analytics tools and solutions
analytics • Information and analytics organization Advanced
design and operating model analytics
Analysis and • Talent sourcing and delivery model
insights
• Issue Driven Insights and
measures
• Data virtualization/ centralized
data access layer Analysis
• Business intelligence and and
data visualization toolkit
insights

Reporting and data

collection
• Report rationalization
and automation Reporting and data
• KPI alignment collection

Copyright © 2013 Accenture All rights reserved. * Percentage of time 7

Analytics Journey to ROI for SAP
Issues Data Analytics Insights Actions Outcomes
What?
Shrinking market Harnessing What? Expanding market
share new Generating share
technologies to insights to
mobilize, address the Enhanced cost and
Pricing pressures
access and issues that cash advantage
analyze matter most to
Customer defection enormous What? Customer loyalty
What? your customers
Making the leap
amounts of Unlocking the and
Fragmentation and diverse data to adoption as
Speed-to-insights
complexity potential of stakeholders. insights are
How? your data with integrated into
Inefficient operationsWe will help the right decisions and Operational
you navigate analytical How? processes. excellence
Aged platforms talent and We have a Leading edge
and harness How?
portfolio of platforms and
and systems the power of big tools. Our consulting,
issue-driven systems
Employee data using technology and
industry and outsourcing Winning the war
engagement advanced
How? function people provide for talent
analytics
solutions, the global
Fraud & non- platforms, open Our analytics Reduced risk and
powered by delivery
compliance experts use expertise to fraud
analytics.
source market-tested drive outcomes
technologies, approaches, at scale.
and leveraging best practices
a strong and analytics-
alliance based assets.
Copyright © 2013 Accenture All rights reserved. 8
network.
SAP‘s Vision for SAP HANA
All SAP customers will move to SAP HANA – it is only a
question of time…
From: To:
• Point-to-point integration • No integration
• One DB per application • One DB per landscape
• Batch Enterprise • Real Time Enterprise
HOW?

… customers need to determine the roadmap, timing, and model

to migrate to HANA.
Copyright © 2013 Accenture All rights reserved. 9
HANA Implementation Options

Accelerated SAP BW Business Suite

Analytics on HANA on HANA

1 Business Intelligence
2 Business Intelligence
3 SAP
Business Suite

SHAF
CRM
SCM
SRM
ERP

PLM
SAP SAP BW
Business Business
Suite Suite

Any HANA DB Any HANA DB HANA DB

DB DB

Real-Time Apps HANA Cloud

on HANA Solutions

4 SAP Applications 5 SAP Applications

SAP HAN
Business Apps SAP HANA Cloud
Suite

HANA DB HANA DB
Any Any
DB DB

Copyright © 2013 Accenture All rights reserved. 10

Accenture approach to SAP HANA
Industry IP
Solution
HBA SAP Technology As A Service
HANA Business Applications (on/off premise)
Joint Development w/SAP
Functional Expertise High value
HBX Industry Expertise rapid process
HANA Business aXeleration
SAP Technology improvement

Next
HBT Business Transformation

SAP Technology
generation
HANA Business Transformation ERP
ADOPTION

HBA
HBX
HBT
Copyright © 2013 Accenture All rights reserved. TIME 11
Validation of Areas of HANA Interest:
Gartner view of HANA Adoption

Source: Gartner SAP Implementation MQ, 2013, Reference Survey

Copyright © 2013 Accenture All rights reserved. 12
What are we hearing?
• How do I best leverage HANA to provide real business value?
• What HANA Applications and Solutions are available?
• What use-cases can HANA be applied for?
• Where do I start?

2
Accenture clients are also using HANA and
Analytics to run their business more effectively.

UseHBA
Cases HBT HBX
HANA Business HANA Business HANA Business
Applications Transformation aXeleration

Accenture Marketing Performance Solution

Data Monetization Real-time Inventory Check

Financial Close Process Acceleration

BW on HANA
Manufacturing Assembly Optimization
BPC on HANA
Smart Meter Analytics
Cost and Profitability Analysis (CO-PA)

Network Load Analysis

Business Suite on HANA Spend Analytics

Copyright © 2013 Accenture All rights reserved. 14
Accenture clients are also using HANA and
Analytics to run their business more effectively.

HBA HBT HBX

HANA Business HANA Business HANA Business
Applications Transformation aXeleration

Accenture Marketing Performance Solution Data Monetization Cost and Profitability Analysis (CO-PA)

Smart Meter Analytics Business Suite on HANA Financial Close Process Acceleration

Real-time Inventory Check Spend Analytics

Manufacturing Assembly Optimization BW on HANA

Network Load Analysis BPC on HANA

86%

5% 9%
HBA HBT HBX
Copyright © 2013 Accenture All rights reserved. 15
Accenture clients are also using HANA and
Analytics to run their business more effectively.

HBA HBT HBX

HANA Business HANA Business HANA Business
Applications Transformation aXeleration

Accenture Marketing Performance Solution Data Monetization Cost and Profitability Analysis (CO-PA)

Smart Meter Analytics Business Suite on HANA Financial Close Process Acceleration

Real-time Inventory Check Spend Analytics

Manufacturing Assembly Optimization BW on HANA

Network Load Analysis BPC on HANA

86%

5% 9%
HBA HBT HBX
Copyright © 2013 Accenture All rights reserved. 16
Accenture clients are also using HANA and
Cost their
Analytics to run and Profitability
business Analysis (CO-PA)
more effectively.

HBA
HANA CO-PA Analysis
The HANA CO-PA solution delivers
HBT HBX
HANA Business HANA Business HANA Business
accelerated run-times for cost Transformation allocations in
Applications aXeleration
the ERP system while obtaining real-time
access
Accenture to large
Marketing amounts
Performance SolutionofData
cost & profitability
Monetization Cost and Profitability Analysis (CO-PA)
data enabled through a flatBusiness
Smart Meter Analytics
and flexible
Suite on HANA Financial Close Process Acceleration
HANA data model to support further analysis
Real-time Inventory Check Spend Analytics

Manufacturing Assembly Optimization BW on HANA

Solution highlights include:Network Load Analysis BPC on HANA
• Acceleration of existing ERP Reporting
• Acceleration of ECC CO-PA Allocations
86%
and Assessments
• Enhanced BOBJ Reporting
5% 9%
HBA HBT HBX
Copyright © 2013 Accenture All rights reserved. 17
Accenture clients are also using HANA and
Analytics Accenture
Cost Marketing
to run their Performance
and Profitability
business Solution
Analysis (CO-PA)
more for SAP
effectively.
Principles

HBA
HANA CO-PA Analysis
Precision
The HANA CO-PA solution delivers
Marketing
Accenture
Interactive
Digital
HBT
Mosaik User Interface
Optimization
SAP
• Offering for the officeJam
of the CMO -
HBX
HANA Business Mobile HANA Business
Accenture Agile Accenture HANA
combined Accenture & SAPBusiness
Collaborati
accelerated
Applications
run-times for cost allocations
Customer
TransformationMarketingin applications on a common
Digital SAP
on Platform
aXeleration
Insight (ACI) Analytics Optimization
Mobile BI technology platform
the ERP system Loyalty
while obtaining
Applications
real-time
Platform
(AMAP)
Analysis
CRM
Segmentation
(ADO)
Digital Response
Execution • Retail and Consumer Products are
access
Accenture to large
Marketing amounts
Management
Performance Solutionof cost
Data
Data Sources
& profitability
Monetization
Marketing Channel Analysis
Cost and Profitability Analysis (CO-PA)
Optimization
the pilot industries for Quest will
data enabled through aData
Smart Meter Analytics
flat and flexible Social On expand industries
Business Suite on HANA
Science Financial& geography in
Close Process Acceleration
HANA data model to support further
BusinessObjects Demand
analysis 2014
Predictive Analytics NetBas
& Services
Predictive Analysis
Real-time Inventory Check e
Spend Analytics
ERP/
Legacy BusinessObjects
Manufacturing Assembly Optimization
Business IntelligenceBW SAP
on HANA
BI Platform Social
Solution highlights include:Network Load Analysis Business Model
Media
BPC on HANA
Analytics
Mobile HANA Data Mart by NetBase
• Acceleration of existing
Analytics ERP Reporting • Accelerate deployment and achieve
Data Model BusinessObjects
• Acceleration of
Data ServicesECC CO-PA Allocations
Data Services ETL
business outcomes quickly – Quest
86%
Predictive Powered by is a business platform enabled by a
and Assessments
Collaboration pre-configured, pre-integrated
HANA technology stack, ready for
• Enhanced BOBJ Reporting Transact
ions
Product
Master
Location
Master
Events
Promoti
Competit
ive deployment
Web Other
via the private or public
ons
cloud
5% Custome
9%
Social /
r
Master
Client Data SourcesMobile
HBA HBT HBX
Copyright © 2013 Accenture All rights reserved. 18
Accenture clients are also using HANA and Analytics
to run theirAccenture
businessMarketing
Smart
more Meter
Performance
Analytics
Solution for SAP
effectively.

HBA HBT HBX

HANA Business HANA Business HANA Business
Applications Transformation aXeleration

Accenture Marketing Performance Solution Data Monetization Cost and Profitability Analysis (CO-PA)

Smart Meter Analytics Business Suite on HANA Financial Close Process Acceleration

Real-time Inventory Check Spend Analytics

Manufacturing Assembly Optimization BW on HANA

Network Load Analysis BPC on HANA

86%

5% 9%
HBA HBT HBX
Copyright © 2013 Accenture All rights reserved. 19
 HANA @ Accenture: Fast Facts
Innovation Center Locations

Kronberg
Toronto

San Jose New York Sophia Antipolis Tokyo

Chicago Beijing

Bangalore

Singapore

Johannesburg
Melbourne

• >60 projects delivered or in progress

• Accenture Innovation Centers for SAP (AICS) has 12
locations globally
• The AICS is a center of excellence where Accenture industry
experience and knowledge meets SAP technology offerings
• Dr. Alexander Zeier, a co-founder of the HANA platform,
leads the Kronberg lab
• 1,000+ HANA Resources
Copyright © 2013 Accenture All rights reserved. 20
Getting Started with SAP HANA

We demonstrate the “art of the possible.” By combining SAP’s

Accenture Innovation most advanced technologies with Accenture‘s exceptional
Center Workshop industry and functional know-how, we have created a truly
immersive environment that places you right at the core of the
innovation process.

SAP HANA Accenture believes that HANA has the potential to change
the way business applications are architected today.
Value-Centered Accenture’s HANA Value-Centered Roadmap offers a
Roadmap structured approach that is considers business use
cases and value realization opportunities with
technology implications.

Accenture’s HANA Agile Pilot is focused on 6-8 week

SAP HANA rapid validation of key value drivers and
Agile Pilot establishing a portable production-ready
architecture which, following migration, accelerates
project delivery.

Enable your business to run in real time with SAP

HANA HANA, providing the ability to transact, analyze and
Implementation predict instantly and proactively in an increasingly
unpredictable world.

Copyright © 2013 Accenture All rights reserved. 21

SAP HANA Sales Collateral

SAP HANA Campaign Primer SAP HANA Microsite Analytics Journey to

ROI for SAP

HANA is a BW on HANA HANA High Accenture In-Memory

Game Changer Solution Factory Performance Pilot Point of View

Marketing Performance Analytics and HANA Video Road to HANA Video Accenture SAP HANA
Solution PoV Video
Copyright © 2013 Accenture All rights reserved. 22
Contacts
SAP HANA Regional Contacts
Liladhar Bagad
Senior Manager
SAP HANA NA Lead
Mobile: +1 404-455-3948
liladhar.bagad@accenture.com
Steve Deliën
SAP HANA EALA Lead
Mobile: +32499567298
steve.delien@accenture.com
Copyright © 2013 Accenture All rights reserved.
Lisa Peters
Senior Manager
SAP HANA APAC Lead
Mobile: +610408281288
lisa.m.peters@accenture.com
Jackie Langston
Senior Manager
Mobile: +1 713-303-0232
SAP Analytics Global
jaqueline.langston@accenture.co
mAlliance
23
 THANK YOU

Copyright © 2013 Accenture All rights reserved. 24