Organizational

Communication
Contents

 Communication and the manager

 Communication concerns of the manager
 Organizational communication
 Communication levels and networks
 Technology enabled communication
Importance of communication in
management
 Unity of purpose and commitment to a single organizational goal can be
developed only through the persuasive power of communication
 It is a means of:
 Increasing employees’ job performance and effectiveness
 Promoting employees’ sense of belongingness and commitment
 Effecting changes smoothly
 Motivating employees and creating a sense of identity with the organizational
goals
 Informing and convincing employees about decisions
 Helping employees develop a clear understanding of their roles
 Empowering employees with information on development and activities
Communication concerns of the
manager
 A manager spends most of his time either speaking or writing or listening

 Managers need effective communication skills to perform the following

inter-related functions:
 Interpersonal
 Information
 Decisional

 This require the manager to handle people and situations with a good knowledge of
human needs
Organizational communication

 Communication in an organization takes place at different hierarchical

levels
 With a proper networking system, communication in an organization is
possible even without direct contact between employees
 Organizational communication can be divided into the following:
 Internal-operational – all communication that occurs in the process of operations within an
organization
 External-operational – work-related communication that an organization has with people
outside the organization
 Personal – all communication other than that for business or official purposes
Flow of communication
 Information flows in an organization
both formally and informally
 Formal communication
 Informal communication

Formal Communication can flow in

various directions:

Vertical communication
Upward
Downward
Horizontal communication
Diagonal communication
 Communication networks

Formal Network Models

 Communication networks

Informal Network Models

Grapevine