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  • Airtelvsidea Team Work I Guess

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    harishchandra
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    Airtelvsidea Team Work i Guess

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    25 Ansichten12 Seiten

    Airtelvsidea Team Work I Guess

    Hochgeladen von

    harishchandra
    ok

    Copyright:

    © All Rights Reserved
    Als PPTX, PDF, TXT herunterladen oder online auf Scribd lesen
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    von 12

    Airtel vs

    Idea
    Changing of advertising due to competition
    MOST OF THE
    ADVERTISEMENT WERE OF
    THE SERVICES THEY PROVIDE
    • THERE WERE COMPETITION ACCORDING
    TO THEIR PRICE FOR THERE SERVICES.
    • TOO MANY ADVERTISE OF THERE SEVICES.
    Introduction
    AIRTEL IDEA
    • Type: Public • Type: Public
    • Industry: Telecommunications • Industry: Telecommunications
    • Founded: July 7, 1995; 22 years ago • Founded: 1995; 22 years ago
    • Founder: Sunil Bharti Mittal • Founder: Kumar Mangalam Birla
    • Headquarters: New Delhi, India • Headquarters: Mumbai, India
    • Key people: Sunil Mittal (Chairman) • Key people: Kumar Mangalam
    • Gopal Vittal (CEO) Birla (Chairman)
    • Products: Fixed line telephone,Mobile • Products: Mobile telephony,
    phone,Broadband,Satellite wireless broadband
    television,Digital television,Internet • Parent: Aditya Birla Group,
    television Axiata
    • Parent: Bharti Enterprises • Website: www.ideacellular.com
    • Website: www.airtel.com
    Brand Ambasiders
    AIRTEL IDEA
    COMPETITION

    Market share
    Airtel Idea
    • Making of song • Number display adv 98 song
    • Proud to be indian (bharti) • What an idea sirji
    • Express your self • An idea can change your life
    • Song change • A network that works
    • logo change everywhere(honey bunny)
    • The smartphone network • IIN
    • Call 129 • No ullu banoing
    • 1 rs internet • no ajnabi
    • Jo tera hai vo mera hai • The biggest small changechange-2016
    • Har ek friend zaruri hota hai • India jitna bada network
    • Open network
    • 4g challeng-2015
    • Widest network
    Challenges
    COMPARISON OF AIRTEL
    Vs IDEA
    • The information gathered show us that the Airtel
    had aggressive pricing strategy because when Rjio
    started giving freebies, Both Airtel and Idea started
    giving more data package which says that they are
    affordable for Airtel And Idea and they could have
    done that earlier as well. Instead they were over
    charging the customers for a very long time.
    CONCLUSION
    • Most of the adv are of there services they
    provide for their product.
    • Lots of the further adv are made by comparing
    the jio so the competition is more with the jio
    rather than idea.
    Thank you
    Presented by
    1.Rupali
    2.Altamash
    3.Pravina

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