CULTURAL CONFLICT

MEMBERS OF GROUP :
1. Ni Putu Ayu Widhyastuti
2. Ni Putu Dinia Suryandani
3. Pande Made Rai Sumitri
4. Luh Reditawati
5. Ni Luh Putu Ayu Suwarniti
6. Vieny Andani Padmallah
7. Komang Oki Triani
8. A.A. Ngurah Anggara Surya
C Introduction
O Communication and
Culture
N Misinterpretations

T Ethnocentrism
Stereotypes and
E Prejudice
Conclusion
N
T
INTRODUCTION

Cross Cultural
Understanding

Harmonisation
Interacting
with others
culture
Cultural Conflict
COMMUNICATION & CULTURE

Intercultural
Communication

Perceptions Attitudes

Interpretations
CULTURE & INDIVIDUALS

Culture do not communicate, but individuals

do.

Culture and Individuals are like an analogous

of an actor and a director
MISINTERPRETATION

According to Oxford Dictionary,

misinterpretation is the action of
interpreting something wrongly
 Misinterpretation

Verbal Language Non-Verbal Language

If you miss it,

you will miss the meaning
 FACTOR THAT CAUSES MISINTERPRETATION
Inappropriate vocabulary

Inappropriate grammar

Sender Inappropriate pronunciation

Inappropriate intonation

Inappropriate diction

Messy thinking
Receiver
Does not have or lack of any prior
knowledge about a certain thing

Low listening competence

https://www.moneycrashers.com/causes-miscommunication-use-plain-language/
 Sender Receiver

Does not have or poor knowledge about a certain

culture
MISINTERPRETATION

CULTURAL CONFLICT
ETHNOCENTRISM
ETHNOCENTRISM

Ethnic  cultural Centrism  central

heritage stating point

Ethnocentrism means judging other groups

from our own cultural point of view.
STEREOTYPES
&
PREJUDICE
 Stereotypes originate from social
categorization (Stangor, 2000: 2)

Group of Others assumed Put them in the

people them certain category

Based on citizenship alone.

(sex, age, social class,
occupation, appearance,
etc.)
Augoustinos and
Reynolds (2001)

Group
Favouritism

PREJUDICE
Social
Antagonism

Ethnocentrism
CONCLUSION
 Cultural conflicts which are happened in
the society are the result of
misinterpretations, ethnocentrism,
stereotypes and prejudice.
 Those cultural conflicts are better to be
prevented by increasing our awareness to
cultural differences.