Timesavers&Graphics Elements

www.pwc.co.
uk
Useable graphics elements

November 2013
Contents
Slide
Arrows 3
Important notice
Circular diagrams 10
All editable graphics in this pack have been carefully
Other shapes 70
created by the UK Document Design team.
Diagrams, process charts and timelines 90
If you require changes to any of the content, and to
Maps 123
avoid incorrect usage or distortion of the graphics,
Icons 147
please contact the Document Design team for
Audit Transformation – common elements 172 assistance.
Newspapers 182
Team contact information

Tel: x774 9757
Email: UK Document Design
Design bookings need to be made via MyServices
(Portal pathway = Office > Ordering Goods and
Services > Document Production)
Graphics pack designer
Lynne Andrews (x710 2326)
PwC | November 2013 2

Arrows

Arrows
Circular arrows
Text
Text

Arrows
Circular arrows

Arrows
Curved arrows
VS

Arrows
Square arrows

Arrows
Square arrows
Text
text text
Text
Text
text text
Text
Text
Text

Arrows
Square arrows
Risks Text
• Text
Text • Text
• Text • Text
• Text
• Text
Opportunities
Text Text Text Text Text Text
Text Text Text Text Text Text

• Text • Text • Text • Text • Text • Text

Circular diagrams

Circular diagrams
Venn diagram
[ ]
Text Text Text
[ ] [ ]
[ ]
T
Text e Text
x
t

Circular diagrams
4 segment Venn diagram
xxx xxx
x% x%
x%
x% x%
xxx xxx
x% x% x% x%
x%
x% x%
x% x%
x%

Circular diagrams
Sections

Circular diagrams
Pie sections
2 3 4 5
6 7 8
9 10 11 12

Circular diagrams
Pie sections
13
14
xxxxx
15
16

Circular diagrams
Relationship models
3 phases 4 phases 5 phases
xxx xxx
xxx xxx
xxx xxx
Title text xxx Title text xxx Title text
xxx xxx
xxx xxx
6 phases 7 phases
xxx xxx xxx
xxx xxx
xxx xxx
Title text
Title text
xxx xxx xxx

xxx
xxx xxx

Circular diagrams
Sections
2 3
Placeholder Placeholder
for text text
Placeholder
Placeholder for text
4 6
for text Please
insert your
text
Please insert
your text 7 8

Circular diagrams
Sections and arrows

Circular diagrams
Sections and arrows
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx

Circular diagrams
Sections
7 1
6 2
5 3

Circular diagrams
Sections
1
5 2 3
Please insert This is a
your text placeholder text
Text Placeholder 4 6
Placeholder for text
for text 2
4
This is a
placeholder text 7 8
3
Circular diagrams
Cycle
2 4
5 6
7 8

Circular diagrams
Cycle

Circular diagrams
Cycle
2 3
5 6
Title
7 8

Circular diagrams
Cycle
2 4
[Text]
5 6
[Text] [Text]
[Text]
7 8

Circular diagrams
Layout examples

Circular diagrams
Cycles
Text
Text
Text

Circular diagrams
Cycles
Pre deal xxx
Thought Strategy
leadership
Deal Deal xxxxx

Execution
cycle

Circular diagrams
Cycles
xxx
xxx
xxx
xxx
xxx
xxx

Circular diagrams
Cycles
Header Header Header Header Header

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6 quis, pellentesque a, eros.
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Typical
assignment Header
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11 ultricies non, hendrerit
Header
8
10 Mauris consectetuer
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Header Header Header Header

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Circular diagrams
Cycles

Circular diagrams
Cycles
[]
[]
Text Text []
[]
[]
Text Text
[]
[]
[]
Text [] []
Text Text []
[]
[]
Text Text
Text
[] []

Circular diagrams
Cycles
[…]
[…] […]
[…] […]
[…] […]
[…] […]
[…] […] […]

[…] […]
[…] […]
[…] […]
[…]
[…] […]
[…]

Circular diagrams
[]
[] []
xxx xxx
VAT
xxxxxx
[] 8
specialis []
xxx
m
xxx
xxx [] []
[]

Circular diagrams
xxx
Stock market
volatility Investor
growth
expectations
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx

Circular diagrams
Text
Text
Text Text

Circular diagrams
Cycle

Circular diagrams
Cycle xxx xxx
xxx xxx
Circular diagrams
Cycle Leading firm
by reputation
Driven by Deep
client industry
issues insight
Valued growth
engine for PwC Outcome Deeper client
based relationships
Creating
extraordinary
Our clients’ value
most valued
Confidence
partner
from repeatable Transformational
experience
#1 place
to work
Excellence
from strength
through Developmental Multiple
execution in all we do perspectives
Present with Trusting

teams at the and
client site collaborative
Unleashing I am my team
potential

Circular diagrams
Cycle
xxxx xxxx
Text text text Text text text

text text text text

text text text text
xxxx xxxx

text text text text
Text
xxxx

text text text text
xxxx xxxx
text text text text
Text text text
text text
xxxx xxxx

Circular diagrams
xxxx xxxxx
Text text text
xxx Text text text
Text text text

xxxx xxxxxs

Circular diagrams
Section title Section title

• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
xxx

• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx

Circular diagrams
Text Text
Text
Text Text

Circular diagrams
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx

Circular diagrams
Team risk Risk management process

 Project organisation  Risk identification, management
 Resourcing skills and numbers and escalation procedures
 Team mobilisation and succession  Documentation and audit trails
 Monitoring and reporting
Team is high Risks are

performing managed
Benefits risk Scope risk

 Business case and ownership  Clear and agreed scope
 Measurement, baseline and KPIs  Scope change control
Scope is
 Cost tracking Benefits 6 pillars of  Dependency management
realistic
 Benefits tracking and reporting are project  Implementation timing
and
realised success
managed
Work and Stake-

Schedule risk schedule holders are Stakeholder risk
 Project and workstream planning are predictable committed  Project governance and
 Progress monitoring and stakeholder buy-in
reporting  Supplier management
 Project control processes  Communication – internal and
 Quality assurance process external
 Organisational change
management

Circular diagrams
Petals
8 petals 9 petals
xxx xxx
xxx
xxx
xxxx
xxx
xxx xxx
xxx xxx
xxx

Circular diagrams
Petals
xxx xxx
xxx xxx
Title
xxx xxx
xxx xxx
xxx

Circular diagrams
6 pillars of
7 6
project
success

Circular diagrams
Employer
Excellence
Our
values
PwC Assignees

Circular diagrams
xxx xxx xxx xxx xxx xxx
Functions
Day 1 Actions
Optimisation
Cost savings
Target
Operating
Model
Carve Out
Geographies
xxx xxx xxx xxx xxx

Circular diagrams
Name Name
Title Title
Name Name
Title Title
Name Name
Title Title
Name Name
Title Title
Name Name
Core Team
Title Title
Name Name
Title Title
Name
Title
Name Name
Title Name Title
Title
Name Name
Title Name Title
Title
Name Name
Title Title
Name Name
Title Title
Name Name
Title Title
Name Name
Title Title

Circular diagrams
Sections
Text Text
Text Text
Title
Text Text
Text Text

Circular diagrams
Sections
Heading Heading
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Heading Heading
Mauris consectetuer ullamcorper quam. Heading Heading Mauris consectetuer ullamcorper quam.
Main
Heading
Heading Heading Heading Heading

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Heading Heading Heading Heading

Mauris consectetuer ullamcorper quam. Mauris consectetuer ullamcorper quam.

Circular diagrams
Security and
privacy Human Core
IT Controls Internal IT security
resources &
Optimisation Audit & resilience
pensions
Team
Global IT

Circular diagrams
Speedometers
30% 70% 40%

Circular diagrams
Speedometers
50
40 60
30 70
20 80
10 90
PwC traffic light colour values
Red Amber Green
0 Average 100 R: 224 R: 255 R: 73
49.7 G:
B:
48
30
G:
B:
182
0
G:
B:
169
66

Circular diagrams
Heat map
PwC traffic light colour values

Red Amber Green
R: 224 R: 255 R: 73
G: 48 G: 182 G: 169
B: 30 B: 0 B: 66

Circular diagrams Active chart –
Circular bar chart values can be changed
5
1
Process Area Target
Process Area Current
0
Sub Area Target
Sub Area Current

Circular diagrams
Sections and percentages
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%

Circular diagrams
Sections and percentages 10.9%
5% 3%
6% 4% 19.4%
8.8% S O
6% T P 5%
Z R
3% 4%
N S
3% 3%
U U
11% Q W 9%
22.5%
N X
3% 6%
M N 18.4%
6% P V 3%
Y O
7% 4%
5% 3%
4.4%
15.4%

Circular diagrams Active charts –
Sections and percentages values can be changed
49% 12% 39% 26% 27% 36%
Payments Time TTR
39% 36% 36%
Profit Taxes
Labour taxes
Other taxes

Circular diagrams
The current state of human capital analytics
20% 75% 5%
20%: Ad hoc/no formal 75% established <5%: full worksforce

approach measurement programme analytics capability
Above values are fixed. Use chart attached offscreen (to the right)
to create circles with different values. Copy amended chart and paste
as an enhanced metafile. Place and rotate into position
Circular diagrams
Question one Question two Question three

- 42% - 56% - 67%
- 38% - 51% - 41%
- 58% - 76% - 66%
- 25% - 60% - 59%
Germany
UK
France
Active charts – values can be changed
US
Circular diagrams
Which tools Adobe Illustrator 9.4

Active chart –
matter? Adobe Photoshop 9.1 values can be changed
Adobe InDesign 8.5
Adobe AfterEffect 5.4

Adobe Dreamweaver 5.1
Adobe Lightroom 4.6
Designer’s
choice
Autodesk Maya 3.6
Autodesk 3ds Max 3.7
Adobe Flash 4.4

Circular diagrams
2011
xxx
xxx
xxx
xxx
xxx
xxx
Bottom chart is active. xxx
xxx
xxx
Top chart is made using
active chart hidden off
page to right. Change
values then copy and 2012
paste special as an
enhanced metafile
image, then rotate 180º
to finish the reverse
curve
What are the chances
Circular diagrams Yearly odds
Sections and percentages Influenza
8:1 2:1 1573:1 8740:1

Catching influenza Catching influenza Being hospitalised Dying
(any kind) (if you have kids)
Swine flu
3210:1 80,681:1
14:1 Being hospitalised Dying
Catching swine flu
70% have high

risk conditions
Pregnancy
Diabetes
Heart disease
Asthma
Kidney disease
Vaccine
1,000,0000:1
Having a serious
reaction to the H1N1
swine flu vaccine

Circular diagrams
Radar screen
Sub Sub Sub Title Sub Sub Sub

Circular diagrams
Hub and spoke
Monitor

Quadrant
Responsibility Ambition:
What result
Authority
do you want?
Political cover
Intimacy,
credibility,
risk
Execute
Q1 Q2 Q3 Q4

Other shapes

Other shapes
Pyramid
Constructed from triangles Constructed from trapezoids
[Text]
[Text]
[Text]
[Text]

Other shapes
Pyramid
Basic corporate governance model
Strategic  What we want to be

intent
Progress KPIs  What we must

Strategic goals achieve to get there
Strategy  How well will

achieve goals
Performance KPIs  How we will

Operational plans and budgets implement strategy
 How we are doing

Results
so far

Other shapes
Pyramid
Value
enhancement
Strategy
implications
Delivery future
value
Investment
Efficiency Monetary
decisions e.g.
gains savings
Treasury audits
Improving business performance
Systems Projects &

Process Due
development major
improvement diligence
IT Systems contracts
Assessing future governance, risk management and control
Value
protection
HEFCE
Business Compliance Financial
compliance e.g. Safeguarding Robust IT
process and work e.g. UUK processes and
Corporate assets systems
systems student code systems
governance
Assessing current governance, risk management and control

Other shapes
Square and hexagon 01 02 03 04
Commercial terms
1 Process optimisation
Scalability Compliance and monitoring

of solution
2 2 Cash culture and manage
Knowledge Track record
of industry / of partnering
sector
Presence in Financial
key markets robustness
3 Security
3
expertise

Other shapes
Hexagon
Section title
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diam ultricies non, hendrerit quis, pellentesque a, eros.
Section title

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Morbi tincidunt mi ut diam ultricies non, Section title Section title quam. Morbi tincidunt mi ut diam
hendrerit quis, pellentesque a, eros. ultricies non, hendrerit quis,
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tempus. mauris quis massa varius tempus.
xxxx

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quam. Morbi tincidunt mi ut diam Section title Section title quam. Morbi tincidunt mi ut diam
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Section title
Section title
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ultricies non, hendrerit quis, pellentesque a, eros.

Other shapes
Hexagon
Text Text
Text Text
Text Text

Other shapes
Octogan
G G

Other shapes
Spider diagram
Text here
Text here Text here
Text here Text here
Text here Text here
Text here Text here

Other shapes
Radar diagram
Text here
Text here Text here
Text here Text here
Text here Text here
Text here Text here

Other shapes
Jigsaw puzzle pieces
Can be edited to different layouts,

e.g. four pieces+
Objects can be ungrouped and
recoloured and resized. Use shift
to constrain proportions when
resizing

Other shapes

e.g. four pieces+
resizing

Other shapes

Other shapes

e.g. four pieces+
resizing

Other shapes
PROCESS BRAND AND TACTICAL ROI
e.g. four pieces+
xxx
Objects can be ungrouped and xxx xxx xxx
resizing
xxx xxx
xxx
xxx
xxx xxx
xxx
xxx xxx
xxx

Other shapes

e.g. four pieces+
resizing

Other shapes

with animation
Other shapes
Cog wheels
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx xxx
xxx

Other shapes
Cog wheels

Other shapes
Cog wheels

Diagrams, process charts and timelines

Bridge diagram / waterfall chart
Hints:
1 Calculate and enter the value corresponding to the area below the column in the row marked "Space"
2 Enter the height of the column in the row marked "Column" row
3 Drag the data labels to the top of the column manually (Make sure that "Snap to Shape" in the Drawing menu is selected)
4 Align the lines between the columns manually
5 To change the height of the columns select Chart Options and turn on the y-axis, then use Format Axis/Scale to set the length of the y-axis. Once the scale is set, use Chart Options again to remove the y-axis
1 11
2
Label A Label B Label C Label D Total

Diagrams
Thermometer xx
2012
xx
xx
xx
xx
xx
xx
xx
2013

Diagrams Active chart – values can be changed.
Bar chart Summary values need to be updated manually
100%
90%
80%
79%
70%
60%
66%
50%
55%
40%
30% 34%
20%
10%
0%
Category 1 Category 2 Category 3 Category 4

Diagrams
Line chart Active chart –
values can be changed
100
88
90
79
80
70
55 53
60
47
50
37
40
29
30 22
20
10
PwC 94
Process charts
Bottle neck
Group/Corporate controls
Group/Corporate controls
Full local substantive audit Increase in

Local procedures tailored
procedures and opinions controls reliance
Shared processes/systems
Shared processes/systems
Time
Process charts
Maze

Process charts
Linear flow
Text
Text
Text

Process charts
Linear flow
Text
Text
Text
Text
Text
Text

Process charts
Linear flow
1 2 3
Text
Text
Text

Process charts
Linear flow
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx xxx xxx

xxx
xxx
xxx
xxx
xxx
xxx
xxx
xxx

Process charts
Text
Text Text
Text Text
Text Text
Text Text

Process charts
This is a placeholder This is a placeholder

text. It can be replaced text. It can be replaced
by your own one. by your own one.
This is a Please Placeholder Placeholder

placeholder insert your for Title for
text text Title Title
This is a placeholder This is a placeholder This is a laceholder

text. It can be replaced text. It can be replaced text. It can be replaced
by your own one. by your own one. by your own one.

Process charts
xxx xxx xxx xxx xxx
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1 2 3 4 5 6 7
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Process charts
Scale
Strong Average Weak

1 2 3 4 5 1 2 3 4 5 Item 1
Item 2
1 2 3 4 5 1 2 3 4 5 Item 3
1 2 3 4 5 1 2 3 4 5
1 2 3 4 5 1 2 3 4 5
1 2 3 4 5 1 2 3 4 5

Process charts
Value
enhancement Define Assess Analyse Design
Understand Determine
the business approach
Value Plan and Execute Finalise

protection scope

Process charts
• Task description
Step 1 • Task description
Title • Task description

Process charts
Text
Text

Process charts
Funnel
OUTPUTS
INPUTS xxx
xxx
• Xxx
• Xxx
xxx • Xxx
• Xxx • Xxx
• Xxx • Xxx
xxx • Xxx • Xxx
• Xxx
• Xxx
• Xxx
• Xxx
xxx • Xxx
• Xxx
xxx
xxx
• Xxx
• Xxx
xxx
• Xxx
• Xxx
• Xxx
• Xxx

109 PwC | November 2013
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2011
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xxxxxxxxxxxxxxxxx
9.
xxx
xxx
xxx
xxx
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Originally printed on A3 card and cut to square
8. xxx 7. xxx 6.xxx Monopoly board
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Process charts
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Phases
Phase name Phase name Phase name Phase name Phase name
Short description Short description Short description Short description Short description
1 2 3 4 5 6
Phase name Phase name Phase name Phase name Phase name Phase name
Short description Short description Short description Short description Short description Short description
1 2 3 4 5 6
Phase name Phase name Phase name Phase name Phase name Phase name

Road map
What to
action in
the coming
weeks
Communicate
Mauris consectetuer
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action now Mauris consectetuer
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Training
What to Mauris consectetuer
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Aenean non mauris quis Aenean non mauris quis the coming tincidunt mi ut diam
massa varius tempus. massa varius tempus.
months ultricies non, hendrerit

PwC history
PricewaterhouseCoopers was created on 1 July 1998 by the merger of two firms - Price
Waterhouse and Coopers & Lybrand - each with historical roots going back some 150 years.
Timelines
PwC UK History
1849
Samuel Lowell Price sets
up in business in London 1854
William Cooper establishes his
own practice in London, which
1865 seven years later becomes
Cooper Brothers
Price, Holyland and Waterhouse join forces in
partnership 1874 Name changes to Price,
Waterhouse & Co.
1898
Robert H. Montgomery, William
M. Lybrand, Adam A. Ross Jr. and
his brother T. Edward Ross form
Lybrand, Ross Brothers and
1957 Montgomery
Cooper Brothers & Co (UK), McDonald,
Currie and Co (Canada) and Lybrand,
Ross Bros & Montgomery (US) merge to
form Coopers & Lybrand 1982
Price Waterhouse World Firm formed
1990
1990 Coopers & Lybrand merges with
Deloitte Haskins & Sells in a number
of countries around the world 1 July 1998
Worldwide merger of Price
Waterhouse and Coopers & Lybrand
to create PricewaterhouseCoopers
1 January 2003
PricewaterhouseCoopers UK adopts Limited Liability
Partnership (LLP) status.

Timelines
27/01/2012 03/02/2012 17/02/2012 02/03/2012 05/04/2012 17/04/2012 02/05/2012 14/05/2012 14/06/2012
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KEY
Team A Team B Team C Team D Team E Team F Team G

Timelines
EVENT EVENT EVENT

Description Description Description
EVENT EVENT EVENT EVENT

1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
Description Description Description Description
EVENT EVENT EVENT

Description Description Description
KEY
xxx xxx xxx xxx xxx xxx

Timelines
Gantt chart example
27 July 3 Aug 10 Aug 17 Aug 24 Aug 31 Aug 4 Sep

m t w t f m t w t f m t w t f m t w t f m t w t f m t w t f m
Governance Title
Internal model
Capital
Group supervision
Technical provisions
Regulatory policy
xxx
Standard formula xxx

xxx

Timelines Our methodology has been
designed to:
• Go beyond the traditional
"value protection" approach
to internal audit by
• Establish a strong employing a "value
foundation where the enhancement" approach,
needs and expectations where reviews are focused on
of internal audit
evaluating process
stakeholders are
performance to identify
understood, then
translated into a clear efficiency gains and/or
mission, thus setting monetary savings.
forth the objectives for
• Embed ongoing, transparent
the internal audit
function. and proactive
communication with internal
• Assess risks and audit stakeholders through a
develop an audit plan well-designed
based on the risks to communication and
meeting the company's
reporting process, which is
strategic objectives.
essential for effective internal
audit delivery.
Communication
1. Foundation 2. Planning 3. Fieldwork 4. Reporting 5. Quality
Understand Understand the

Internal audit Detailed Client
business area under
value drivers reporting satisfaction
objectives review
Performance
Mission & Annual risk Determine
Wrap-up metric
Charter assessment approach
measurement
Annual audit Value Value Audit issue Internal quality

Strategic plan
plan protection enhancement tracking assessment
Management/
Risk assessment
Plan and scope Define Audit Committee
updates
reporting
Execution Assess
Finalise Analyse
Recommend

Timelines
xxxx xxxx
xxx
• xxx • xxx
• xxx • xxx
• xxx • xxx
xxxx
• xxx
• xxx
• xxx
xxxx
• xxx
• xxx
• xxx
xxxxxxxx xx
• xx
• xx
xxxx
xxxx
xxxxx
xxxxx

Timelines
Audit Sponsors
Audit Committee
External Audit
Director Finance
Chief Executive
July
Feb

Timelines
Mobilisation
and planning
Half year
update Sep Oct
Aug Nov Interim

including
controls and
Jul Dec systems
Timetable and testing
communication
Jun plan Jan
Debrief
May Feb Pre year

end issues
Apr Mar resolution
Completion
Year end audit and tax

reporting

2014 Calendar
2014

Balance chart
Text
• Text
• Text
• Text
Text
• Text
• Text
• Text

Balance chart

Maps

Map
PwC UK offices

Map
PwC UK offices
Aberdeen
Glasgow Edinburgh
Newcastle
Belfast
Linen Green
Leeds
Manchester Hull
Liverpool Sheffield
East Midlands Norwich

Birmingham
Milton Keynes Cambridge
Swansea
Cardiff
St Albans
Uxbridge
Bristol Reading London
Bournemouth Gatwick
Plymouth Southampton

Map
Our presence in London
80 Strand
Embankment Place Hays Lane Hays Galleria
More London
Union Street
Marsh Wall

Map
PwC South East offices
Norwich
Cambridge
St Albans
Uxbridge
Reading
Gatwick
Southampton

Map
UK – countries and counties

Map
UK - postcodes KW
IV
AB
PH
DD
PA
FK
KY
G
EH
ML TD
KA DH
NE
DG
SF
BT CA TS HX
DL
FY
LA
BD HG YO
PR
BL BB LS HU
WF
WN OL
S DN HD
WA
SK LN
CH
LL CW WS
DE NG
ST
TF LE NR WD EN
SY PE
WV
HA N IG
DY B CV NN NW E
IP UB EC RM
LD HR WR MK
CB W WC
SA SG CO SE
GL TW SW
NP OX CM LU DA
HP
CG SM BR
SN AL
RG ME KT CR
BS
BA CT SS
TA GU RH TN
SP SL
SO
EX
DT BH BN
PL TQ
PO
TR
Map
UK – local authorities
Moray
Highland Aberdeenshire
Perth and
Kinross
Fife
Stirling
Argyll and Bute

Scottish
Borders
Northumberland
Dumfries and
Galloway
Tyne &
Wear
Durham
Cumbria Cleveland
North Yorkshire
Humberside
Lancashire
West
Yorkshire
Greater South
Manchester Yorkshire
Anglesey Derbyshire
Cheshire
Lincolnshire
Clwyd
Gwynedd
Staffordshire
Norfolk
Leicestershire
Shropshire
West
Midlands
Cambridgeshire
Powys Warwickshire Suffolk
Bedfordshire
Hereford & Worcester
Dyfed
Essex
Gloucestershire
Hertfordshire
Torfaen Oxfordshire
Swansea
Rhondda Greater
London
Cardiff & Avon Berkshire
Vale
Wiltshire Surrey Kent
Somerset Hampshire
West East Sussex
Sussex
Devon Dorset
Cornwall

Map
England – local authorities
Northumberland
Tyne &
Wear
Enfield
Durham
Cumbria
Cleveland
Barnet
Harrow Haringey
Waltham Redbridge Havering
North Yorkshire Forest
Brent Camden Hackney

Islington
Humberside Barking and
Dagenham
West Tower Newham
Lancashire Hamlets
Yorkshire
Hillingdon Ealing City
Westminster
Southwark
South
Greater Yorkshire Greenwich
Manchester
Hounslow
Lambeth Bexley
Derbyshire Lincolnshire
Wandsworth
Cheshire
Richmond upon Lewisham
Thames
Nottinghamshire
Merton
Kingston
Staffordshire upon
Thames
Norfolk
Shropshire Leicestershire Bromley
West Sutton
Croydon
Midlands
Northamptonshire
Cambridgeshire
Suffolk
Warwickshire
Hereford & Worcester Bedfordshire
Essex
Gloucestershire
Oxfordshire Hertfordshire
Greater
London
Avon
Berkshire
Surrey Kent
Wiltshire
Hampshire
Somerset
West
Sussex East Sussex
Devon Dorset
Isle of Wight
Cornwall

Map
London boroughs
Enfield
Barnet
Harrow
Haringey
Waltham Redbridge Havering
Forest
Brent Camden Hackney

Islington
Barking and
Dagenham
Newham
Tower
Hamlets
Hillingdon Ealing City
Westminster
Southwark
Greenwich
Hounslow
Lambeth Bexley
Wandsworth
Richmond upon Lewisham
Thames
Merton
Kingston
upon
Thames
Bromley
Sutton
Croydon

Map with contacts
Country
Name
Country Email
Name Tel
Email
Tel Country
Name
Email
Tel
Country
Name
Email
Tel
Country
Name
Country Email Country
Name Tel Name
Email Email
Tel Tel
Country
Name
Email
Tel Country
Name
Email
Country Country Tel
Name Name
Email Email
Tel Tel Country
Name
Email
Tel
Country Country
Name Name
Email Email
Tel Tel
Country
Name
Email
PwC | November 2013 Tel 133
Map
World map with Atlantic Ocean in the centre

Map
World map with European countries enlarged for ease of reference

Map
World map with Pacific Ocean in the centre

Source: http://www.pwc.com/gx/en/office-locations/index.jhtml
Map
PwC territory sites - world coverage (as of August 2012)

Map
PwC territory sites - Europe (as of August 2012)

Map
PwC territory sites - Americas (as of August 2012)

Map
PwC territory sites – Asia Pacific (as of August 2012)

Map
PwC territory sites – Middle East (as of August 2012)

Map
PwC territory sites - Africa (as of August 2012)

Map
Australia and Pacific Rim

Maps
Globe

Remove gradiant shading for
use in branded documents
Maps
Globes
Africa Africa and Europe Africa and Europe and Asia
Americas North America South America

Remove gradiant shading for
use in branded documents
Maps
Globes
Asia Australia Asia and Austeralia
Europe

Icons

PwC business card
Name Name
P.O. Box 9616 P.O. Box 9616
1006 GC Amsterdam 1006 GC Amsterdam
The Netherlands The Netherlands
T: +31 (0)88 792 76 71 T: +31 (0)88 792 60 88
F: +31 (0)88 792 76 71 F: +31 (0)88 792 97 59
M: +31 (0)6 51 26 73 06 M: +31 (0)6 10 88 17 04
hans.borghouts@nl.pwc.com han.michels@nl.pwc.com
Name Name
Partner Director, Media & Technology

Quotes / speech bubbles
Really value his I wanted Ed to Has a passion

sector experience lead my audit for client service
and commercial
knowledge
Provides insight Thorough and Uses analytical

effective audit techniques to
manager provide a different
point of view
Andrea is at the Is always Always wants to

forefront of tax available no strike for the best
developments matter how big or outcome for our
small the query organisation

PwC icons PwC icons
Industry sectors Issues
Aerospace and Asset Automotive Banking and Business and Chemicals Communications Energy and Board Financial reporting Innovation and
defense management capital markets professional mining governance technology
services
Engineering and Entertainment Financial Forest, paper Healthcare Healthcare Healthcare Hospitality and Operations Regulation and Risk
construction and media services and packaging industries payers providers leisure standards
Industrial Industrial Capital markets Insurance Law firm Metals Pharmaceuticals Power and Strategy and Sustainability Talent
manufacturing products and infrastructure services and life sciences utilities growth
Private equity Private company Public sector Retail and Technology Transportation Tax
industries consumer and logistics

PwC icons
Assorted
Document; file Eye; look; Magnifying glass; Telescope; Healthcare; Doctor; Nurse; healthcare; Stethoscope Ambulance; Pill; pharmaceutical; Bandage; band-
examine; search; look; search; explore medicine healthcare; medical healthcare healthcare; medicine aid; medical;
explore; search explore; examine medical healthcare
Microscope; Lightbulb; Lightbulb; Compact fluorescent Calculator Tax calculator Tax; Tax; Contract; Business; pen; Business; pen;
examine; look idea idea lightbulb; idea; 1040 form 1040 form business; deals; sign; contracts; sign; contracts;
sustainable; green document deals deals
Satellite; broadcast; Wireless ; Chat; talk; Sign up; Recycle; green; Globe; global; Environment; Leaf; green Agriculture; Family; Family; community;
communications; broadcast; communicate document; sustainability earth; green plant; green community children; corporate
wireless communications contract worldwide responsibility
Coffee; tea; Coffee; tea; Alarm clock; Bed; hotel; Energy and Utilities; Water; droplet; Water; droplet; Car; Fuel; gas; School;
beverage; beverage; hospitality; hospitality mining plumbing; ink; rain ink; rain automotive; refill education
hospitality hospitality time; hotel power; electric transportation
PwC icons
Assorted
DNA; life Industry; Forest; trees Forest; paper Forest; paper; Shipping box Open shipping Open shipping Conveyor belt; Checklist; Financial;
sciences; medical; industrial packaging crate; product; crate; product; product; industrial regulation reporting
healthcare manufacturing; industrial industrial manufacturing
factory
Asterix; Business; Working; Talent; award; Medal; award; Trophy; award; Add friend; Thumbs up; Thumbs up; Unlocked; Locked;
miscellaneous financial; laptop; medal talent talent social network like like padlock; padlock;
media business insecure insecure
House; community; Steel; i-beams; Intersection; Stock exchange; Briefcase; security; Chess; pawn; Hand; Insurance Bench; public; Traffic cone; Smart phone;
corporate infrastructure; highway; roads; Wall Street; business; privacy strategy; game volunteer park caution; mobile device
responsibility construction infrastructure invest; public construction; zone
Mortar cap; Gauge; Stopwatch; Stopwatch; timer; Tickets; media; Piggy bank; Safe; security; Percent key; Percent key; Smart phone Laptop;
graduate; school; speedometer; timer; performance entertainment invest; save privacy tax tax with content; computer;
education performance performance mobile device notebook
PwC icons
Assorted
S
Pie chart Circuit; subway; Line graph ; Line graph ; Simulate; Dashboard; Bus; public PwC logo CV photo Spark logo
infrastructure; chart chart operation control; simulate; transportation
technology; data operation
Clock; time Clock; time Fire Email; mail; Email; mail; Suitcase;
extinguisher envelope envelope travel
153
PwC | November 2013
Other icons
Green team
Icons
Marketplace, People Community Environment, Transportation Outreach and

Energy Materials and communication
waste
Symbols
28% 25%
energy consumption air pollution

Other icons
Green team
Recycling Recycle these materials here

Clean all items before placing in bin
Bottles Cardboard Paper Cans Cups
Recycle these materials here

Clean all items before placing in bin
Bottles Cardboard, paper and cups Cans Food or other

Other icons
Unofficial
Business
@
People
and the body
Industry

Other icons
Unofficial
Signs and
notices
Agriculture
Weather and
travel

Other icons
Unofficial
Miscellaneous

Other icons
Editable buttons / icons for interactive documents – NOT ACTIVATED
Print BLOG Go to blog Information
Close / exit Competition Graph
Additional contents Newsletter link Pie chart
Go to document link Submit field filled form Bar chart
Email Fullscreen and Minimise Write response
Fill in text field Save Home page
Play / start video Twitter Previous slide
Search Facebook Next slide
Go to video link Library First slide
www Go to web link Hotmail / MSN Messenger Last slide

Other icons
Editable buttons / icons for interactive documents –ACTIVATED
Previous slide BLOG Go to blog Information
Next slide Information Graph
First slide Competition Pie chart
Last slide Newsletter link Bar chart
Close / exit Go to video link
Home page (first slide) www Go to web link
Home page (specific slide)
Need to enter web address

information. Currently set to Need to amend hyperlink details
www.pwc.co.uk to 2nd document

Other icons
Silhouettes

Other icons
Traffic lights
Red Amber Green

R: 224 R: 255 R: 73
G: 48 G: 182 G: 169
B: 30 B: 0 B: 66

Icons in action
City scape
Morbi tincidunt mi Morbi tincidunt mi Morbi tincidunt mi Morbi tincidunt mi Morbi tincidunt mi Morbi tincidunt mi
ut diam ultricies ut diam ultricies ut diam ultricies ut diam ultricies ut diam ultricies ut diam ultricies
non, hendrerit non, hendrerit non, hendrerit non, hendrerit non, hendrerit non, hendrerit
quis. quis. quis. quis. quis. quis.

Icons in action
People
Morbi Morbi Morbi Morbi Morbi Morbi Morbi Morbi

tincidunt mi tincidunt mi tincidunt mi tincidunt mi tincidunt mi tincidunt mi tincidunt mi tincidunt mi
ut diam ut diam ut diam ut diam ut diam ut diam ut diam ut diam
ultricies non, ultricies non, ultricies non, ultricies non, ultricies non, ultricies non, ultricies non, ultricies non,
hendrerit hendrerit hendrerit hendrerit hendrerit hendrerit hendrerit hendrerit
quis. quis. quis. quis. quis. quis. quis. quis.
Morbi tincidunt Morbi tincidunt Morbi tincidunt Morbi tincidunt Morbi tincidunt Morbi tincidunt Morbi tincidunt Morbi tincidunt
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ultricies non, ultricies non, ultricies non, ultricies non, ultricies non, ultricies non, ultricies non, ultricies non,
hendrerit quis. hendrerit quis. hendrerit quis. hendrerit quis. hendrerit quis. hendrerit quis. hendrerit quis. hendrerit quis.

Icons in action
City scape
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diam ultricies non, diam ultricies non, diam ultricies non, diam ultricies non, diam ultricies non,
hendrerit quis. hendrerit quis. hendrerit quis. hendrerit quis. hendrerit quis.

Icons in action
Key themes and findings from Paying Taxes 2013 Total Tax Rate Time to comply Number of
(hours) payments
267 27.2 44.7% 8% 54 6.5

hours payments Total Tax
Rate
On average it now takes our case study company 267 hours On average across the eight years of the study the cost of
to comply with its taxes, it makes 27.2 payments and pays tax, the Total Tax Rate, has fallen by almost 1% for each
an average Total Tax rate of 44.7%. year; the time to comply has fallen by 54 hours (seven
days); and the number of payments has fallen by 6.5.

Icons in action
Doughnut charts
49% 12% 49% 12% 49% 12% 49% 12%
39% 39% 39% 39%
Active
charts –
values
can be
changed
Profit Taxes
Labour taxes
Other taxes

International connectivity
Icons in action
Rating
#4 #6 #8
Shanghai Madrid Hong Kong
#5 #7
New York Tokyo
Sanitary systems
#3 #5 #7
Stockholm Madrid Berlin
#4 #6
Milan Toronto
Primary education enrolment
#1 #3 #5
Moscow Toronto Lois Angeles
#2 #4
Milan Madrid

Heading
Mauris consectetuer
ullamcorper quam.
Icons in action Morbi tincidunt mi ut
Map diam ultricies non,

hendrerit quis.
Heading
Mauris consectetuer
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diam ultricies non,
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Mauris consectetuer
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PwC | November 2013
Icons in action
Client

Icons in action
Dice
1
32 4
6
5
Audit Transformation elements

Audit Transformation
Introduction
1. Client acceptance & independence PwC’s audit is built

on a foundation of
2. Deep business understanding smart people, a smart
approach and smart
3. Relevant risks technology. This
together with our six-
4. Intelligent scoping step audit process,
results in an audit
5. Robust testing that is robust,
insightful and
6. Meaningful conclusions relevant.
+ + =
Smart Smart Smart
People Approach Technology

Our new graduate programme
Independent
mind
Critical thinker
Intellectual
curiosity Personal
responsibility
Professionally
sceptical Big picture
Agile
minds
Ability to
challenge Commercial
mindset
Open mindedness
Technical
Research
Practical
Problem solver
Analytical

Essential skills
Demonstrating a business
perspective, delivering value and
insight and communicating with
impact and empathy are
important foundations for strong
client relationships.
Recognition
1st
First Top 50 First of the Big Four 2012-2013

2003 2004 2005 2006 2007 2006 2007 2008 2009 2010 2006 2007 2008 2009 2010
2008 2009 2010 2011 2012 2011 2012 2011
Well being award

1st 1st 2013
Most people focused CEO First for accounting

2011 2012 1999 2000 2002 2003 2004
2005 2006 2007 2008 2009
2010 2011 2012

Capturing value
resources
solutions views
advice thought leadership
relationships insights
Value is:
knowledge
predictions
recommendations
new ideas
benchmarks
assurance experience
connections

Identifying audit risk
Impact on our
audit
Significant
Elevated
Normal
Impact on financial statements
non material financial risk
material financial risk
Client identified risks
financial risk
PwC challenge
non financial risk Client risk is assessed
and challenged to
complete the picture

Risk map
Risks Fraud Error Judgement
1
Likelihood
1 Fraud in revenue recognition

2 Management override of controls
1
3 Tax exposures and related provisions
6 4 Impairment of goodwill
2
5 Pension asset valuation
3 6 Global ERP system implementation
6 2
4
5
Financial impact

Testing strategy
Inherent risk Expected controls reliance Planned substantive evidence

Normal Elevated Significant None Partial High Low Medium High
Management override of controls
Global ERP system implementation
Misstatement in cash and cash equivalents
Recoverability of accounts receivable
Incorrect inventory costing
Cycle counts are performed rather than a full physical history
Impairment of property, plant and equipment
Impairment of goodwill
Tax exposures and related provisions
Measurement of deferred tax liability
Pension asset valuation
Fraud in revenue recognition
Recording of amounts due for goods or services in the proper period
Completeness of relation costs
Accuracy of segment reporting and appropriate disclosure

Illustrative audit scope
2012 2016
Group consolidation
Audit of tax, pensions,

Groupwide functions
impairment
Statutory entities
Statutory entities
Component 1 Component 2 Component 3

Component Component Component Component
1 2 3 4
Component 4 Component 5 Component 6
Component Component Component Component

5 6 7 8
Common IT
Shared services centres Finance systems
infrastructure
Common IT
Shared services centres Finance systems
infrastructure

Newspapers

Newspapers
Torn paper
HR Delivery Operations Sales & Marketing Finance

Torn table.
Legal and commercial
“Rip” section is loose Communications Manage Projects
management
Win business Finance processes
Physical security Manage Products Exports Manage relationships Internal Audit
Torn pages Mr Smith to partner Mauris consectetuer Integer ultricies pede eu

OldCo in new business
ullamcorper quam. Morbi risus. Vivamus ligula leo,
venture
tincidunt mi ut diam ultrices nec, venenatis
ultricies non, hendrerit nec, ullamcorper
quis, pellentesque a, eros. faucibus, nulla. Fusce
Aenean non mauris quis eros sem,

Newspapers
Financial Times
FINANCIAL TIMES THURSDAY 21 SEPTEMBER 2013
Type your headline here

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quis massa varius tempus. tincidunt mi ut diam ultricies non, hendrerit
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quis massa varius tempus.

Newspapers
Financial Times
FINANCIAL TIMES
THURSDAY 21 SEPTEMBER 2013
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by our financial staff quis, pellentesque a, eros. Aenean non
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Newspapers
Telegraph
Telegraph.co.uk
Type your headline here

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do dunt wisi er summolobor ad do od modip eu feuisl ing et, vel et
iriuscinit, venit augiam irillaor amconum quat, conum iure exero
dolutem amconum quat la facipis nibh et accummo dionull aorper si.
El digna commy nim quisissi blandiatummy non henibh eui blaortie dio
euiscipsum dolestrud modolob oreet, sum num inim zzriure velis nostis
num iure commolesto commy num illuptating eu facidunt irillaoreet aut

www.pwc.co.uk
Team contact information

Tel: x774 9757
Email: UK Document Design
Design bookings need to be made via MyServices
(Portal pathway = Office > Ordering Goods and
Services > Document Production)
Graphics pack designer
Lynne Andrews (x710 2326)
© 2013 PricewaterhouseCoopers LLP. All rights reserved. In this document, "PwC"

refers to PricewaterhouseCoopers LLP (a limited liability partnership in the United
Kingdom), which is a member firm of PricewaterhouseCoopers International Limited,
each member firm of which is a separate legal entity.
Design: UK 880557

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