Symphony

Channel Presenter

December’2017
Bulletin Board
Symphony has once again been chosen as the “Best brand in the mobile handset category” for the 3rd year in a
row! Moreover, we have secured 4th place in the “Best local brand” category and 8th place in the “Overall best
brand” category.
This is a tremendous achievement for all of us and we would like to thank each and every one of you for making
this possible.
Let us all work together and try to hold this “Number 1 handset brand” award for the coming years as well!
Symphony Price List
Brand Name Model RP (TK.) CP (TK.) EMI Insta Buy EMI Tenure Brand Name Model RP (TK.) CP (TK.) EMI Insta Buy EMI Tenure

Symphony B13i 805 870 Symphony E30 2,510 2,690

Symphony B12 825 890 Symphony E82 2,770 2,990
Symphony B20n 820 890 Symphony V20 2,960 3,190
Symphony B50 855 925 Symphony V32 3,210 3,450
Symphony B55 860 935 Symphony V34 3,590 3,850
Symphony BL20 900 975 Symphony V42 3,630 3,890
Symphony BL60 915 990 Symphony V46(C) 4,000 4,290
Symphony BL90 920 999 Symphony V90 4,015 4,390
Symphony D19 960 1,050 Symphony V47 4,630 4,950
Symphony V75 4,950 5,290
Symphony D10 1,000 1,090
Symphony V110 5,290 5,690
Symphony L55 1,100 1,199
Symphony V75M 5,390 5,790
Symphony L23 1,130 1,230
Symphony V120 5,570 5,990
Symphony L25 1,160 1,260
Symphony i21 5,940 6,490
Symphony D68 1,170 1,270
Symphony i10 6,550 6,990
Symphony D91 1,190 1,290
Symphony R30 6,490 6,990
Symphony L100 1,225 1,325
Symphony i10 Plus 7,040 7,590
Symphony D101 1,250 1,350
Symphony Sym Tab 25 7,740 8,490 Y 3 Months
Symphony D54i 1,270 1,370 Symphony i90 8,390 8,990 Y 3 Months
Symphony D52i 1,290 1,390 Symphony P7 8,320 8,990 Y 3 Months
Symphony D75 1,290 1,390 Symphony P8 Pro 8,740 9,490 Y 3 Months
Symphony L65 1,330 1,450 Symphony Sym Tab 60 8,810 9,490 Y 3 Months
Symphony S50 1,400 1,540 Symphony P7 Pro 9,260 9,990 Y 3 Months
Symphony D105 1,460 1,590 Symphony R100_2GB 9,290 9,990 Y 3 Months
Symphony L150 1,470 1,590 Symphony R100_3GB 10,500 11,250 Y 6 Months
Symphony T105 1,440 1,590 Symphony P9_2GB 10,840 11,990 Y 6 Months
Symphony D140 1,570 1,690 Symphony Z9 12,990 13,990 Y 6 Months
Symphony L200 1,590 1,740 Symphony Z10 14,890 15,990 Y 6 Months
Symphony L300 1,730 1,890 helio S10 17,790 18,990 Y 12 Months
Symphony T110 1,730 1,890 Symphony P9+ TBA
Symphony T160 1,910 2,090 Symphony T85 TBA
Symphony T200 1,890 2,090 Symphony V95 TBA
Retail Offers _ CO B.M. Modality
Q4'17 Back Margin Exclusive Outlets (EO) Shop-in-shop (SIS)
Modality Margin Remarks Margin Remarks

- Back margin on total secondary value - Back margin on total secondary value
Total Secondary Sales
1.30% - Calculation to be done proportionately only after 0.50% - Calculation to be done proportionately
Value Target achieving 80% lifting target only after achieving 80% lifting target

- Back margin will be calculated on respective EO’s

secondary value
Health Checkup Score 0.15% - Proportionately to score obtained for POSM & Profiling, N/A N/A
Smart Table & Live Demo, Sales Man Grooming & Shop
Ambiance

Focused Model
Check next slide for model wise incentive. N/A N/A
Incentives

Incentive on total
1.5% 0.50%
secondary value

Incentive on 8K+
0.5% N/A
secondary value
Retail Offers _ EO Model wise Incentive
Exclusive Outlet
Model
Incentive/Unit (BDT)
i10 100
i21 100
P7 150
P8 Pro 150
R100 (2 GB) 150
Distributor Back Margin Policy
Parameters for Distributors Back Margin
Particulars Weight Modality

Value Target Ach % 70 Criteria 1: Combined Marks of 90 and above will be eligible and the
incentive calculation will be as below-Total Obtained Weight (Value
Quantity Target Ach % 30 + Quantity)* Total Turn Over *0.50%

SKU Placement 40 Criteria 2: If fulfill criteria 1, 70 and above marks obtained will get
no deduction from Criteria 1 Calculated amount. Following are
Payment Behavior 30 deduction % slab for marks obtained below 70:
Cross Territory 30 60-69: 10%, 40-59: 20%, Less than 40: 30%

Parameters for DSR Back Margin

Particulars Weight Modality

Value Target Ach % 70 Criteria 1: Combined Marks of 90 and above will be eligible and
Quantity Target Ach % 30 proportionate to marks obtained

SKU Productivity 50 Criteria 2: If fulfill criteria 1, 70 and above marks obtained will get
no deduction from Criteria 1 Calculated amount. Following are
Call Productivity 40
deduction % slab for marks obtained below 70:
Outlet Coverage 10 60-69: 10%, 40-59: 20%, Less than 40: 30%
Retail Offers _ Model wise Incentive
Retail Offers _ Model wise Incentive
Retail Offers _ wmçwb Avwk¦wb Advi

Note: In leaflet above model wise incentive showed as a lifting margin.

FSM Offers_SBC HFM
SBC Supervisor
Model Total
Incentive/Unit (BDT) Incentive/Unit (BDT)
i10+ 60 10 70
i90 150 50 200
Sym Tab 60 80 20 100
P8 Pro 120 30 150
Z10 200 50 250
S10 250 50 300
 FSM Offers _ SSP Incentive Modality
Category A: TK. ৫ লাখ + Monthly Sales Category B: Tk. ৩ ~ ৫ লাখ Monthly Sales
Type Detail Amnt (Tk) Remarks Type Detail Amnt (Tk) Remarks
Grooming, Trainingও Grooming, Trainingও
1. Monthly meeting এ উপস্থিত থাকা। POSM ম্যানেজনম্ন্ট ৮০০ 1. Monthly meeting এ উপস্থিত থাকা।
Fixed POSM ম্যানেজনম্ন্ট ১০০০ Fixed
2. Guideline অেুযায়ী POSM visibility স্থেশ্চিত করা। 2. Guideline অেুযায়ী POSM visibility স্থেশ্চিত করা।

Monthly Smartphone Total smartphone value achievement Incentive Monthly Smartphone Total smartphone value achievement Incentive
KPI
KPI
value target ২,৫০০ এর সর্স্থে
ব ম্ন ৮০% এর্ং সনর্াচ্চ
ব ১২০ % স্থর্নর্স্থিত হনর্। value target ১,৬০০ এর সর্স্থে
ব ম্ন ৮০% এর্ং সনর্াচ্চ
ব ১২০ % স্থর্নর্স্থিত হনর্।

Focused model quantity achievement Focused model quantity achievement

Monthly qnty target ২,৫০০ Monthly qnty target ১,৬০০
6K+
( 6k+ model) Incentive এর সর্স্থেব ম্ন ৮০% এর্ং সনর্াচ্চ
ব ১২০ % 6K+
( 6k+ model) Incentive এর সর্স্থেব ম্ন ৮০% এর্ং সনর্াচ্চ
ব ১২০ %
স্থর্নর্স্থিত হনর্। স্থর্নর্স্থিত হনর্।
Total (Tk.) ৬,০০০ Total (Tk.) ৪,০০০
*I.M প্রনতযক ম্ানস আপোনের জেয থাকনে ফ াকাস ম্নেনের স্থর্ক্রনয়র উপর SURESHOT ইনেেটিভ *I.M. প্রনতযক ম্ানস আপোনের জেয থাকনে ফ াকাস ম্নেনের স্থর্ক্রনয়র উপর SURESHOT ইনেেটিভ

*I.M. = Incentive Model Category C: Tk. ১ ~ ৩ লাখ Monthly Sales

Type Detail Amnt (Tk) Remarks

Model wise Incentive for Dec-2017
Grooming, Trainingও
1. Monthly meeting এ উপস্থিত থাকা।
Fixed POSM ম্যানেজনম্ন্ট ৬০০ 2. Guideline অেুযায়ী POSM visibility স্থেশ্চিত করা।
P7 100 BDT

P7 Pro 100 BDT Monthly Smartphone Total smartphone value achievement Incentive
KPI
value target ১,২০০ এর সর্স্থে
ব ম্ন ৮০% এর্ং সনর্াচ্চ
ব ১২০ % স্থর্নর্স্থিত হনর্।

Focused model quantity achievement

i10 (1 GB) 70 BDT Monthly qnty target ১,২০০
6K+
( 6k+ model) Incentive এর সর্স্থেব ম্ন ৮০% এর্ং সনর্াচ্চ
ব ১২০ %
স্থর্নর্স্থিত হনর্।
V110 50 BDT Total (Tk.) ৩,০০০
*I.M. প্রনতযক ম্ানস আপোনের জেয থাকনে ফ াকাস ম্নেনের স্থর্ক্রনয়র উপর SURESHOT ইনেেটিভ
Operator Bundle

Grameen Phone

Tagging Offer Proposition

Name of Products Buying offer Recurring
Data Data Validity
Symphony E82
Symphony P9
Symphony Z9
Symphony R100 2GB
1.5GB Internet(validity 7 days) free upon
Symphony i21 1 GB data (Free)
purchasing 1.5GB internet at 229 taka (inclusive Subscriber can buy this data offer 4 times in 4
Symphony i25 Key word: 7 Days
all) (validity 28 days) months
Symphony i10 1GB Type Sep1 & send to 5050
keyword: Type SEP3GB and SMS to 5050 (Free
Symphony i10 2GB (Free of Charge)
of Charge)
Symphony i50
Helio S2
Helio S10
SYMTAB 25

Check Point: Type Check SEP3GB and send to 5050 (free of charge) to know how many times customer has availed the offer.
Operator Bundle
Banglalink
Data/ Data
Name of Products Total Offer Recurring
Month Validity
Symphony V20
Symphony V47 512 MB 15 days 1.5 GB data Recurring 3 Months
Symphony V75

• Bonus offers are applicable for BL new/existing prepaid/call & Control customers
• Total 1.5 GB data free internet will be given for eligible customers. Per month 512 MB, Each bonus validity will be 15 days.
• Subscribers will have to write “sym Model no”(eg. symE79, symP7) and send to “4321” to get 1st bundle bonus or dial *5000*521# to avail the bonus
offer
• Based on eligibility, bonus will be disbursed within maximum of 48 hours.
• These handsets will be available in all Banglalink stores and Symphony outlets all over Bangladesh
• To check data bonus, dial *124*5#, to check on net bonus minute dial *124*13#
• To enjoy 3G speed, subscribers need to dial *5000*545#
• Subscribers need to be within 3G coverage areas to enjoy the 3G speed. If a customer is out of 3G Coverage, he/she will be able to enjoy 2G speed.
• Additional data usage after bonus amount will be charged as pay-as-you-go (Tk. 0.015/KB) until the subscriber purchases a Data pack. (15% VAT, 5% SD
Applicable & 1% SC applicable)
Operator Bundle

Banglalink
Operator Bundle

Robi
Model Offer Details Total bonus in 3 months Validity
E30 On net 80min/month 240min
R100_3GB Z 10 Exclusive
V110 Off net 20min/month 60min 10 days Robi offer
i10+
P8 Pro Data (GB) 2GB/month 6GB

Terms & Conditions

 All Existing & New Robi/Airtel Pre-paid Mass & SME (Except PCO & easy load) subscribers are eligible for this offer
 After purchasing specific handset, customer will generate a successful voice call to any valid MSISDN No to register for eligibility checking. The
customer must have minimum balance in the main account to make a valid call.
 Bonus will be disbursed within 72hrs from tagging
 If any subscriber in-active for more than 180 days will get the offer after 24 Hrs from 1st tagging. To get the bonus subscriber have to make
another call after 24 hrs from activation tagging with the handset
 We will consider the MSISDN and IMEI upon first tagging
 Multiple MSISDN & IMEI tagging will not be considered
 To check 018 minutes, On-net Minutes (Robi-Robi/Airtel) dial *123*013# Off-net Minutes (Robi-other local operator) dial *123*014# &
internet: *8444*88# or *123*3*5#
 To check 016 minutes, On-net Minutes (Airtel/Airtel-Robi) and Off-net Minutes (Airtel-Airtel-other local operator) dial *778*2829# &
internet: *8444*88#
Upcomming Product [Symphony i90]
Symphony i90 Specification

Display 5.2” HD IPS | 2.5D Curve

CPU/GPU 1.3 GHz Quad Core | ARM Mali T720

OS Android Nougat 7.0

Camera 13MP + 13MP | Dual Flash

Dimension 150 x 74.4 x 9.6 mm

Memory 1GB + 16GB (expandable up to 32GB)

Battery 3000 mAh Li-Polymer

Connectivity 2G | 3G | 4G

Sensor Gravity, Proximity, Light Sensor

Special Feature One Touch Selfie Button, OTG

CP Offers
 POSM Plan
Store Front In Store Experience Zone
Model / Campaign Distribution Week Outlet No Ceiling Remarks
X Banner Poster Festoon Shop screen Bunting Dangler Sticker Wobbler Leaflet Poster Table Top Leaflet
Banner
Smart Flyer (8K+) W1, April 3K R R Remove
Smart Flyer (Below
W2, Mar 10K R R Remove
8K)
Feature Flyer W1, July 16K R R Remove
EMI W5, May 250 S Stay
Helio S10 W1, June 1k S S S Stay
P9 W1, July 2k S S S Stay
Z9 W2, July 1.5k S S Stay
Robi Campaign W2, Sep 6k S S S Stay
GP Campaign W1, Oct 6k S S S Stay
Z10 W2, Oct 1.5k S S S S Stay
L300 W2, Nov 12k S S Stay
Retailer Leaflet W4, Nov 16k S S Stay

V Series W2, Dec 8k S S Upcoming

Brand Campaign W1, Dec 16k S S S Upcoming

New Model W3, Dec 3k S S S S Upcoming

Retailer Leaflet W3, Dec 16k S S Upcoming

POSM to remove
Campaign POSM items Creative

1. 8k+ Leaflet
Smart Series
2. Below 8k Leaflet

Feature Series 1. Leaflet

Upcoming POSM
Campaign POSM items Distribution Week Creative

V Series 1. Poster W2, Dec WIP

1. X-Banner
Brand Campaign 2. Poster W1, Dec WIP

1. Festoon
2. Ceiling Banner
New Model W3, Dec WIP
3. Table Top
4. Dangler

Retailer Leaflet 1. Leaflet (only for Retailer) W3, Dec WIP

 Demo Plan
1 2 3 4
Demo Provided Must Optional NO/ Provide GB
Helio S25 Yes
Helio S10 Yes
Helio S20 Yes
Helio S2 Yes
Symphony Z10 Yes
Z9 Yes
P9 Yes
P8 Pro Yes
P7 Pro Yes
P7 Yes
i50 Yes
i25 Yes
i21 Yes
i10 Yes
i10+ Yes

Note
1. Demo Provided: list of live demo provided.
2. Must: Should have in display .
3. Optional: if stock available and space available for display.
4. NO/Provide GB: need not to be in display and handover handset box to retail.
Thank You