Beruflich Dokumente
Kultur Dokumente
Packaging Technology
Efficient Distribution and Transportation channel
Information Communication Technology
Cold chain and low temperature technologies
Threat of Substitutes
MEDIUM Bargaining Power of Supplier
Although many drinking LOW
substitutes to milk are available, Mainly the suppliers are local milk
the dairy industry enjoys high producers; hence their bargaining
profitability in case of other dairy power is low
products
*Percentages indicate market share as on 2013 given in the case, except chocolates
Procurement
Beverages Amul Kool, Kool Café, Prolife Lassi/Butter Milk, Spiced buttermilk