HP MSA 2040

Competitive
Presentation

Rajiv Ranjan
September, 2013

HP Restricted – for HP and Channel Partner Internal Use Only

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP MSA 2040 Product Overview
• Single or dual controller configurations supported
• Host connectivity:
• 8 or 16Gb FC: 4 ports per controller
• 1GbE iSCSI or 10GbE iSCSI: 4 ports per controller
• 12Gb SAS: 4 ports per controller
• FC-iSCSI combo controller: 4 ports per controller
• Internal disk capacity: 12 LFF (48TB max.) or 24SFF (28.8TB max.)
• External disk capacity: 96LFF (384TB max.) or 199SFF (238.8TB max.)
• Drive types supported:
• LFF: SAS 15k, SAS 7.2k MDL drives
• SFF: SAS 15k, SAS 10k, and SAS 7.2krpm drives
• SSDs: SFF 6GB SAS interface with 200GB, 400GB and 800GB SSDs
• 4TB LFF SAS MDL and 1.2TB SFF 10k rpm drives supported
• Cache support: 4Gb per controller
• No. of hosts and LUNs: 64 hosts max. supported. 512 LUNs max.
• VMware VAAI, VASA and SRM support
• Standard software features: 64 snapshot and volume copy
• Optional software features: 512 snapshot and remote snap
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MSA 2040 Competitive
Analysis

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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MSA 2040 Competition
Competitor Competing Models
PowerVault MD3 family of disk arrays
MD3200/3220/3260
Dell MD3200i/3220i/3260i
MD3600i/3620i/3660i
MD3600f/MD3620f/3660f
DS3500
IBM
Storwize V3700
VNXe3300
EMC
VNX5200
FAS2240-2
NetApp FAS 2240-4
E2600 (Engenio acquisition)

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Win against Competition - Summary
1. Dell entry SAN portfolio had numerous shifts with no upgrade path between
generations.
Dell
2. Midrange software features on entry level controllers that might impact system
weaknesses
performance
3. Lesser flexibility and ROI – no 16Gb FC/12Gb SAS roadmap, lesser scalability, basic
1. data protection
IBM entry at additional
SAN portfolio cost
stands with two incompatible products – no upgrade path
between platforms
IBM 2. No future roadmap for 16Gb FC or 12Gb SAS host connectivity
weaknesses
3. Costlier with multiple add on options and optional features, expensive scalability
option
4. No
1. Weaker VMwareprotection
investment integration as compared
from to MSA
older VNX5100 to 2040
the current VNX5200 leaving
customers stranded
EMC 2. VNX5200, a more complex architecture with separate file and block components –
weaknesses not an SMB product
3. Limited flexibility – lesser scalability, no SAS host connectivity, no 16Gb FC support
4.
1. ACostlier – optional
NAS filer hostwith
force fitted connectivity
SAN basedcards, complex
features. battery
No stated backed cache,
roadmap optional
for 16Gb
snap/clone
FC/12Gb SAS features
host connect
NetApp
weaknesses 2. Limited in features – No SAS host connect, SATA drives support, 2-port controllers
and lesser scalability
5
3. Costs higher – Invest on 1GbE to get FC or 10GbE, costlier software licensing, wasted
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Dell

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Dell MD3 Product Options
• Separate models for 6Gbps SAS, 1GbE iSCSI, 10GbE iSCSI and 8Gbps FC host
connectivity types
• Comes in both LFF and SFF drive models:
• LFF models are 3200/3600
• SFF models are 3220/3620
• Two different types of models for each of the above mentioned host connect type:
• 2U form factor systems: MD3200/3220/3600/3620 series arrays
• 4U form factor dense arrays: MD3260/3660 series arrays
SAS host 1GbE iSCSI 10GbE iSCSI
8Gbps FC based
connect based based
2U LFF model MD3200 MD3200i MD3600i MD3600f
2U SFF model MD3220 MD3220i MD3620i MD3620f
4U LFF or SFF
MD3260 MD3260i MD3660i MD3660f
model

2U MD 4U MD dense
arrays arrays
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Dell MD3 Hardware Features
• Form factor: 2U for MD3200/3220/3600f/3620f and 4U for MD3660 series (both
controller and JBODs)
• Internal Storage capacity:
• 2U models: 12 LFF (48TB max.) or 24 SFF (28.8TB max.)
• 4U models: 60LFF or SFF (240TB LFF or 72TB SFF max.)
• External Storage Capacity:
• 2U arrays (MD3200/3600): Base expansion of 120 drives (480TB LFF max. or 144TB SFF
max.). Optionally expands up to 192 LFF/SFF. (768TB LFF or 230.4TB SFF max.)
• 4U arrays (MD3x60 series): Expands up to 180 LFF/SFF. (720TB LFF or 216TB SFF max.)
• Disk types:
• LFF: SAS, 15k, SAS NL 7.2k drives
• SFF: SAS 15k, SAS 10k and SAS NL 7.2k drives
• SSDs: LFF/SFF with 200GB and 400GB options and read intensive 800GB and 1.6TB SSDs
supported
• 4TB LFF SAS NL and 1.2TB SFF SAS 10k rpm drives supported
• Data encryption: Self encrypting disks (SEDs) support as optional
• Host Connectivity:
• MD3200/3220/3260: Four 6Gb SAS ports per controller
8 • MD3200i/3220i/3260i: Four 1GbE iSCSI ports per controller.
• MD3600i/ 3620i3660i: Two 10GbE iSCSI
HP Restricted ports
– for HP andper controller
Channel Partner Internal Use Only
Dell MD3 Hardware Features
• Cache support (battery backed cache):
• Single controller configurations: 2GB per controller only
• Dual controller configurations: 2GB or 4GB per controller
• RAID: 0, 1, 10, 5, 6
• Max. LUNs and hosts supported: 512 LUNs & 64 hosts max.
• Software features:
Feature MD 2U arrays MD 4U dense arrays
1. Dynamic Disk Pools
2. VMware VAAI, VASA, SRA and vCenter Plugin
1. Dynamic Disk Pools
3. Support for Self Encrypting Drives (SED)
Standar 2. VMware VAAI, VASA, SRA and vCenter Plugin 4. Thin Provisioning
d 3. Support for Self Encrypting Drives (SED)
5. 90 day trial license of premium feature software
feature 4. Thin Provisioning
s 6. High Performance Tiering
5. Try and Buy licensing - 90 day trial license of
7. SSD Cache-accelerates application performance
premium feature software
by utilizing SSD drives as extended controller read
cache
1. Snapshots: Up to 128 per virtual disk and 512 1. Snapshots: Up to 128 per virtual disk and 512 per
per system  system 
Optiona 2. Snapshots plus Virtual Disk Copy (512 copies) 2. Snapshots plus Virtual Disk Copy (512 virtual disk
l
3. Additional Hard Drives – capacity up to 192 copies)
9 feature
s drives  3. Remote replication
HP Restricted – for HP and Channel Partner Internal Use Only
MSA 2040 vs. Dell MD3 – Feature
Comparison
Feature
Host
MSA 2040
8Gb FC, 16GB FC, 1GbE iSCSI, 10GbE
Dell MD3

8Gb FC, 1GbE iSCSI, 10GbE iSCSI, 6Gb SAS

Connectivity iSCSI, 12Gb SAS, FC-iSCSI combo
Storage 12 LFF (48TB) or 24 SFF (28.8TB) or 60LFF/SFF
Enclosure 12 LFF (48.0TB ) or 24 SFF (28.8TB)
(JBOD) (240TB LFF or 72TB SFF)

2U arrays: Base 120 LFF/SFF (480TB LFF or 144TB

Storage Max Drives: 96 LFF (384TB), 199 SFF SFF) and optional 192 LFF/SFF (768TB LFF or 230.4TB
Subsystem (238.8TB) SFF)
4U arrays: 180LFF/SFF (720TB LFF or 216TB SFF)
2U MD arrays:
LFF SAS (15k rpm): 300GB, 600GB
LFF SAS (15k rpm) : 300GB, 450GB,
LFF NL SAS (7.2k rpm): 500GB, 1TB, 2TB, 3TB, 4TB
600GB
SFF SAS (15k rpm): 146GB, 300GB
LFF SAS MDL (7.2k rpm): 1TB, 2TB,
SFF SAS (10k rpm): 600GB, 900GB, 1.2TB
3TB, 4TB
SFF SAS (7.2k rpm): 500GB, 1TB
Drives SFF SAS (15k rpm): 146GB, 300GB
LFF & SFF SSD: 200GB, 400GB, 800GB and 1.6TB
Supported SFF SAS (10k rpm): 300GB, 600GB,
MD3660f:
900GB, 1.2TB
LFF NL SAS (7.2k rpm): 500GB, 1TB, 2TB, 3TB, 4TB
SFF SAS MDL (7.2k rpm): 1TB
SFF SAS (15k rpm): 146GB, 300GB
SFF SAS SSDs: 200GB, 400GB, 800GB
SFF SAS (10k rpm): 300GB, 600GB, 900GB, 1.2TB
SFF SAS (7.2k rpm): 500GB, 1TB
SFF SAS SSD: 200GB, 400GB
10 Controller
Single or dual 2U arrays (single or dual). 4U dual only)
Details HP Restricted – for HP and Channel Partner Internal Use Only
MSA 2040 vs. Dell MD3 – Feature
Comparison
Feature
Max. host
MSA 2040 Dell MD3

ports (Host 8 (4xFC or 4x1GbE iSCSI or 4x10GbE iSCSI 8 (4xFC or 4x1GbE iSCSI or 2x10GbE iSCSI or
Ports per
Controller or 4x12Gb SAS or 2xiSCSI +1xFC combo) 4x6Gb SAS)
Qty )
Max LUNs 512 (64 TB max LUN size) 512
Host Windows, Linux, VMware, HP-UX, Solaris, Windows, Linux, VMware, Solaris, HP-UX, IBM AIX,
Platforms
Supported MacOS Citrix (Xen), MacOS

RAID Support 0, 1, 3, 5, 6, 10, 50 0, 1, 10, 3, 5, 6

4GB per controller for both single or dual 2GB per controller for single controller systems
Cache Details
controller systems 2or 4GB for dual controller systems
Bundled Software:
•Snapshot (64 Snapshot license) Bundled software:
• Volume Copy Software 2U arrays: Dynamic Disk Pools, Self Encrypting
• HP Storage Management Utility (SMU)
Drives, Thin provisioning, VMware VAAI, VASA,
• Host-based Management Tools – FW
Advisor, Performance Monitor SRA and vCenter Plugin
Optional Software: 4U arrays: All the above features on MD3600f
Software • HP Snapshot 512 upgrade License and High Performance Tiering, SSD Cache
Description • Remote Snap Software Optional Software :
• Insight Controller Storage Module for 4U arrays: Snapshots, Snapshots plus Virtual
11 vCenter Disk Copy, Remote replication
•VMware Site Recovery Manager
HP Restricted – for(SRM)
HP and Channel Partner Internal Use Only
2U arrays: Above features on MD3660f and 192
 HP MSA 2040 against Dell MD Dell
MSA 2040
series
MD array
MSA 2040
differentiators weaknesses
• Higher performance and future proof with 16Gb fibre • No stated roadmap for 16Gb FC or 12Gb SAS host
channel, 12Gb SAS host connect options, SSDs support interfaces
and 4GB cache per controller • No investment protection for older MD array
• Investment protection through four generations of users: Dell’s entry SAN strategy had numerous shifts
data-in-place upgrade from older MSA arrays to the later and is unpredictable leaving customers stranded with
generations . P2000 G3 can be upgraded to MSA 2040 older investments
avoiding forklift upgrade • Inconsistent product strategy: Dell has been
• Gives Higher ROI with stacking midrange software features like thin
• Bundled data protection (64 snapshot and volume provisioning and dynamic disk pooling on entry level
controllers. This questions performance credibility.
copy)
These features are expected to impact controller
• Higher SFF drive scalability – 199 drives performance
• Drive spin down and battery free cache back up • 4U arrays are not ideal for entry storage customers:
features
• Stacked with numerous standard features and
• Modular and flexible with hence at a higher price. Runs on archival class SATA
• Both single or dual controller implementations drives
• Supports 4GB cache on single or dual controller • Features like high performance tier and SSD cache
systems have limitations, are not proven and consume extra
• Start small and grow incrementally as needed in CPU cycles
future • Lesser ROI and flexibility
• Ideal entry level SAN solution for tighter budget • Lesser SFF drive expansion of 120 or 192 drives
12 situations. Avoid costly add on options and higher (expensive)
upfront investments or HP Restricted – for HP and Channel Partner Internal Use Only
•
Dell MD array strengths
• Higher LFF drive scalability
• Dell MD series arrays can scale up to 192 LFF drives
• HP MSA 2040 scales only up to 96 LFF drives
• VMware integration features come as standard –no extra cost
• Dell MD series offers VMware VAAI, VASA and SRM features as standard
• HP MSA 2040 offers these features at additional cost
• Additional storage features
• MD series arrays come with thin provisioning, dynamic disk pools and data-at-rest
encryption through self encrypting drives (SEDs) in case customers require these features
• HP MSA 2040 arrays do not support these features as of date

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Key attack points against Dell MD arrays -
Detailed
• Higher performance and future proof strategy
• MSA 2040 gives up to 4x faster performance with new converged SAN controllers with a new
faster processor, next generation 16Gbps fiber channel and 12GB SAS host connectivity giving
high IOPS performance
• Dell has been adding data features on its arrays without upgrading controller performance. It still
runs on the older 8Gb FC or 6Gb SAS host connect options.
• No investment protection for users with older MD series arrays
• HP MSA storage offers unique data-in-place upgrade from P2000 G3 to MSA 2040 protecting
customer’s existing G3 investment. This helps customers to avoid any forklift upgrade in future
• Dell does not support any upgrade program from older 2U MD arrays to the current MD series
arrays
• Higher small form factor drive scalability
• MSA 2040 scales up to 199 Small form factor (SFF) drives without any additional license costs. SFF
drives have increased adoption and are likely to be used more in the future
• Dell MD series scales only up to a base of 120 SFF drives only and allows costly upgrade license
fee for 192 SFF drives
• Add on costs on data protection features
14 • MSA 2040 offers 64 snapshot and volume copy as standard. This ensures fewer add-on cost
HP Restricted – for HP and Channel Partner Internal Use Only
Key attack points against Dell MD arrays -
Detailed
• Higher flexibility and ROI
• MSA 2040 is modular in design and comes with both single and dual controller configurations in a
space saving 2U foot print. Users can start small with a single controller and two drives and scale to
dual controller and up to 199 drives in increments. Dell MD3 dense arrays occupy larger 4U space
and come only with dual controller configuration. Certainly, not an ideal product for customers with
limited storage requirements or budget constraints.
• MSA 2040 comes with 4GB cache per controller in both single and dual controller configurations. Dell
MD arrays support up to 4GB cache per controller for dual controller configurations only. The 2U MD
arrays with single controller support up to 2GB per controller
• Additional features on MSA 2040 include optional 512 snaps, drive spin down feature, battery free
cache back up. Dell MD3 falls offers only 256 snaps as optional, less RAID options, no drive spin
down, complex battery backed cache
• Dell MD3 product upgrades are not reliable and robust
• MD3 dense arrays run on the same controllers that of older MD series arrays. Software like dynamic
disk pooling, thin provisioning and high performance tier consume substantial controller resources
and thus pose higher risk of performance degradation on older controllers. Performance of these
controllers running these features need to be closely reviewed

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Key attack points against Dell MD arrays -
Detailed
• High performance tier (HPT) is complex and has its own conditions to enable
performance. The tiering feature does not appear to be well integrated and/or that this
functionality is not well aligned with entry system administrator’s capabilities. HP
expects entry level users to struggle tuning a system like this. Even if the user can get it
running once, the system appears to require substantial on-going maintenance to keep
the system tuned. A few notes from the Dell documentation on this feature:
• HPT benefits are dependent on array configuration, hosts, host operating system, host HBA, and
application workload.
• No benefit of HPT if the workload does not exceed base I/O performance limits of the controllers,
array CPUs are not fully utilized or if the array configuration is not optimized for performance. Proper
array and server tuning is required which needs constant attention administrator attention making
management complex.
• No benefit of HPT with single or few host links to the array, fewer number of disks or with lesser I/O
traffic on the array at any instant. One needs to have enough host links to provide data rates, very
high workload from host servers at any point, a minimum number of disks (below which HPT is not
beneficial) and enough host interfaces to sustain at least 1000 MB/s of data transfer rate.
• HPT does not benefit either if the workload is not spanned across both the controllers and involves
enough disk drives. HPT does not work with localized I/O workload and fewer disks. Not fit for
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sequential transfer workload
HP Restricted – for HP and Channel Partner Internal Use Only
 Dell MD arrays pricing
2U MD series arrays. All prices in USD:
MD3200i MD3220i MD3600i MD3620i MD3600f
MD3200 LFF MD3220 MD3620f
Feature LFF 1GbE SFF 1GbE LFF 10GbE SFF 10GbE LFF 8Gb
SAS SFF SAS SFF 8Gb FC
iSCSI iSCSI iSCSI iSCSI FC
Single controller
5,795 6,095 5,895 6,195 7,050 7,350 6,200 6,460
model
Dual controller
9,055 9,355 9,055 9,355 11,450 11,750 10,065 10,330
model
MD1200 expansion 2,755
MD1220 expansion 2,795
High performance
4U 3,660
tier MD series arrays. All
prices in192
License key
Feature
USD: MD3260 SAS
MD3260i 1GbE MD3660i 10GbE
MD3660f LFF 8Gb FC
iSCSI 5,920
iSCSI
drives
Dual controller system (no
single controller 22,338 22,338 28,247 25,484
implementation)
Feature
4U MD3060e expansion array MD3260 SAS 14,440
Snapshot License Key (16/LUN, 256/Array) 1,280
Snapshot License Key (16/LUN, 256/Array) and Virtual
1,830
Disk Copy
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IBM

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IBM DS3500 Overview
• Form factor: Controller: 2U, Expansion: 2U
• Storage capacity:
• Internal capacity: 12LFF (36TB max.) or 24SFF( 24TB max.)
• External capacity: 192 LFF (576 TB max.) or 192SFF (192TB max.)
• Disk types: LFF: SAS, NL SAS; SFF: SAS, NL SAS, SSD
• Host Connectivity: Onboard two SAS host ports per controller. Optional 8Gbps FC,
1GbE/10GbE iSCSI, 10Gbps FCoE and 6Gbps SAS through I/O cards. Single/dual
controllers:
• 2x SAS ports per controller std. (4 SAS ports max.). 4xSAS ports per controller (optional SAS I/O
cards gives)
• 2xSAS + 4xFC ports per controller
• 2xSAS + 4x1GbE iSCSI ports per controller
• 2XSAS + 2x10GbE iSCSI ports per controller
• Cache: 1GB per controller std. (2GB per controller as optional)
• Data encryption: Full disk encryption option (FDE)
• RAID& LUNs: 0, 1, 10, 3, 5, 6. 512 LUNs max.
• Software: DS Storage Manager
• Bundled: 32 FlashCopy, VolumeCopy, FDE, Partition 128 with controller firmware v7.84 or
19
higher
HP Restricted – for HP and Channel Partner Internal Use Only
IBM Storwize v3700 Overview
• Form factor: Controller: 2U, Expansion: 2U
• Internal storage capacity: 12LFF (36TB max.) or 24SFF( 24TB max.)
• External storage capacity: 60 LFF (180 TB max.) or 120 SFF (120TB max.)
• Disk types: LFF SAS NL, SFF SAS ENT (10k & 15k rpm), SFF SAS NL, SFF SSD.
• Host Connectivity: Onboard 2x 1GbE iSCSI ports per controller.
• Optional 4x1GbE iSCSI or 4x 8Gbps FC or 2x10GbE iSCSI/FCoE ports per controller (Max. host
ports per system: 18)
• Onboard 4x 6Gb SAS ports. Three ports are disabled and reserved for future use. One
SAS port for connecting to expansion enclosures
• Cache: 16GB max. std. 4GB per controller std. Upgradable to 8GB per controller as
optional
• RAID& LUNs: 0, 1, 5, 6, 10
• Availability: Dual-active controllers, hot swap SAS drives with automatic failure
detection, RAID rebuild, automated path failover
• No single controller implementation. Dual controllers only
• Standard software: FlashCopy (max. 64) , Thin Provisioning, one way data Migration
and Internal Virtualization and volume mirroring (maintains two copies of data
20 within the system)
HP Restricted – for HP and Channel Partner Internal Use Only
• One way data migration from external storage to Storwize V3700 storage supported
IBM Storwize v3500 Overview (sold only
in China)
• Form factor: Controller: 2U, Expansion: 2U
• Storage capacity:
• Internal capacity: 12LFF (36TB max.) or 24SFF( 24TB max.)
• External capacity: 60 LFF (180 TB max.) or 120 SFF (120TB max.)
• Disk types: LFF SAS NL, SFF SAS ENT (10k & 15k rpm), SFF SAS NL, SFF SSD.
• Host Connectivity: 1GbE iSCSI std.
• Standard 2x1GbE iSCSI
• Optional 4x 8Gbps FC (Max. host ports per system: 16)
• 4x 6Gb SAS ports available onboard. Three ports are disabled and reserved for future
use. One SAS port for JBODS.
• No single controller implementation. Dual controllers only
• Cache: 8GB max. std. (4GB per controller std.)
• RAID& LUNs: 0, 1, 5, 6, 10
• Availability: Redundant dual-active controllers with mirrored cache, hot swap SAS
drives with automatic failure detection and RAID rebuild with hot spares, Automated
path failover between server and drives.
• Standard software: FlashCopy (max. 64) , Thin Provisioning, Internal virtualization
21
and Data Migration
• Data migration: Simple data migration
HP Restrictedfrom external
– for HP and Channelstorage to Storwize
Partner Internal Use Only V3700 storage (one-Back to
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IBM Storwize v3700 & v3500 Rear View
V370 V350
0 0

Three 6Gbps
Two 1GbE SAS ports for
iSCSI ports for host
Three 6Gbps SAS Fourth SAS port
host connectivity
Two 1GbE ports for host for disk
expansion connectivity
iSCSI connectivity

• Host connectivity: Comes with standard four • Host connectivity: Comes with standard three
SAS ports (three for host connectivity) SAS ports (three for host connectivity)
• Supports optional 8Gbps FC, 1GbE & 10GbE • Supports optional 8Gbps FC only
iSCSI iSCSI • Cache limited to 4GB per controller only
• Cache per controller upgradable to 8GB (4GB • Availability: China, Hong Kong and Taiwan only
std.)
• Availability: worldwide
22
HP Restricted – for HP and Channel Partner Internal Use Only
 HP MSA entry SAN vs. IBM v3700/v3500
Feature HP MSA 2040 IBM DS3500 IBM Storwize V3700/V3500
Product Type Modular SAN Modular SAN SAN
Storage Max Drives: 12 LFF; 24 SFF Max Drives: 12 LFF; 24 SFF Max Drives: 12 LFF; 24 SFF
Enclosure Max Capacity: 48.0TB LFF; Max Capacity: 36.0TB LFF; 24.0TB Max Capacity: 48.0TB LFF;
(JBOD) 28.8TB SFF SFF 28.8TB SFF

Storage Max Drives: 96 LFF, 199 SFF Max Drives: 192 LFF (optional Max Drives: 60 LFF or 120 SFF
Max Capacity: 384.0TB LFF, license based upgrade) Max Capacity: 240.0TB LFF,
Subsystem 238.8TB SFF Max Capacity: 576.0TB LFF 144.0TB SFF
LFF SAS (15k rpm): 300GB
LFF SAS (10k rpm): 900GB,
LFF SAS (15k rpm) : 300GB,
1.2TB
450GB, 600GB
LFF SAS (15k rpm): 300GB, 450GB, LFF NL-SAS (7.2k rpm): 2TB,
LFF SAS MDL (7.2k rpm): 1TB,
600GB 3TB, 4TB
2TB, 3TB, 4TB
LFF SAS MDL (7.2k rpm): 2TB, 3TB SFF SAS (15k rpm): 146GB,
SFF SAS (15k rpm): 146GB,
Drives SFF SAS (15k rpm): 146GB 300GB
300GB
Supported SFF SAS (10k rpm): 300GB, 600GB, SFF SAS (10k rpm): 300GB,
SFF SAS (10k rpm): 300GB,
900GB, 300GB SED 600GB, 900GB, 1.2TB
600GB, 900GB, 1.2TB
SFF SAS MDL (7.2k rpm): 1TB SFF NL-SAS (7.2k rpm): 500GB,
SFF SAS MDL (7.2k rpm): 1TB
SFF SAS SSDs: 200GB, 400GB 1TB
SFF SAS SSDs: 200GB, 400GB,
SSDs only on V3700: 200GB,
800GB
400GB
No SSDs on V3500
• VAAI support on both FC and
23
VMware •Support for VAAI on SAS, SRM
VAAI, VASA, SRM, vSphereHP5.0
Restricted Partner Internal Use Only iSCSI
integration • –No
for VASA
HP and Channel
support
HP MSA entry SAN vs. IBM v3700/v3500
Feature MSA 2040 IBM DS3500 IBM Storwize v3700/v3500
6Gb SAS std.
V3500:
6Gb SAS + 6Gb SAS (optional)
1GbE iSCSI
8Gb & 16Gbps FC 6Gb SAS + 8Gb FC (optional)
Optional 8Gb FC. No 10GbE
(FC+iSCSI) combo 6Gb SAS + 1GbE iSCSI (optional)
Host iSCSI
1GbE iSCSI 6GB SAS + 10GbE iSCSI/FCoE
Interface V3700:
10GbE iSCSI (optional)
1GbE iSCSI
6Gb & 12Gb SAS Additional 6Gb SAS, 8GB FC,
Optional 1GbE, 10GbE iSCSI and
1GbE, 10GbE come with optional
8Gb FC over standard
I/O cards
V3700: 18 (2x1GbE iSCSI +
Max. host 12 (2xSAS or 4xSAS or
8 ( 4 x FC or 2xFC + 2x iSCSI 3xSAS std. Optional 4xFC or
ports (Host 2xSAS+4xFC or 2XSAS+4x1GbE
or 4x1GbE iSCSI or 4x10GbE 2x10GbE or 4xSAS)
Ports Qty per iSCSI or 2xSAS + 2x10GbE
controller ) iSCSI or 4x6/12Gb SAS) V3500: 18 (2x1GbE iSCSI +
iSCSI)
3xSAS std. Optional 4xFC )
Max LUNs 512 (64 TB max LUN size) 512 2,048
RAID Support 0, 1, 3, 5, 6, 10, 50 0, 1, 3, 5, 6, 10 0, 1, 3, 5, 6, 10
V3700: 16GB max. (4GB std.
Cache 8GB max. (4GB per controller 1GB per controller std. (optional upgradable to 8Gb per controller)
Details standard) upgrade to 2GB per controller) V3500: 8GB max. (4GB/controller
std.)
Controller & Single or Dual controllers Single or Dual controllers Only dual controllers
24 Form factor
details Controller: 2U; Expansion: 2U Controller: 2U; Expansion: 2U Controller: 2U; Expansion: 2U
HP Restricted – for HP and Channel Partner Internal Use Only
HP MSA entry SAN vs. IBM v3700/v3500
IBM Storwize
Feature MSA 2040 IBM DS3500
v3700/v3500
Bundled Software:
• DS Storage manager
• With controller firmware upgraded
to v7.84 or higher, following features
Bundled Software:
come std.:
•64 Snapshot
• 32 FlashCopy & 512 Volume copy Bundled Software
• Volume Copy
• Full disk encryption • IBM FlashCopy (max 64
• Host-based Management Tools
• Partition 128 targets)
– FW Advisor, Performance
• Thin provisioning • Thin Provisioning
Monitor
• Dynamic disk pooling • Data Migration
Optional Software: • Virtualization
Optional Software:
• For firmware v7.83 or earlier, All
Software • HP Snapshot 512 upgrade FlashCopy upgrades, VolumeCopy, Optional Software
Descripti License
on Full disk encryption are optional •IBM FlashCopy (up to 2040
• Remote Snap Software
Following options for v7.84 or targets)
• Insight Controller Storage
later: • Easy Tier (Auto tiering)
Module for vCenter
•Disaster Recovery Option: 16 • Remote Mirroring
•VMware Site Recovery Manager
Remote Mirrors (sync over FC/FCoE) • Turbo performance
(SRM)
and 32 Global Mirrors (async FC/iSCSI) • V3500 does not have
• vSphere™ Storage APIs for
• Backup and Restore Option: optional remote
Array Integration (VAAI)
Enhanced FlashCopy (512 copies) mirroring feature
• vSphere™ Storage APIs for
Performance Read Cache : Enables
Storage Awareness (VASA)
25 use of SSDs as read cache (auto
tiering)
HP Restricted – for HP and Channel Partner Internal Use Only
 HP MSA 2040 against IBM DS3500
MSA 2040
differentiators
• Higher performance and future proof with 16Gb
fibre channel, 12Gb SAS host connect options, SSDs
support and 4GB cache per controller
• Investment protection through four generations of
data-in-place upgrade from older MSA arrays to the later
generations . P2000 G3 can be upgraded to MSA 2040
avoiding forklift upgrade
• Efficient entry SAN strategy meeting customer’s
needs:
• Simple architecture supporting all the features
required to start your SAN storage - dedicated host
interfaces, higher 4Gb cache/controller. Fewer add-
on items - fits well within budget
• Once invested on, ensures higher ROI: bundled
data protection (64 snapshot and volume copy), drive
spin down and battery free cache back up higher
cache support. Optional 512 snap and remote
mirroring features costs lesser than that in IBM
DS3500
• Higher SFF drive scalability of 199 drives with no
extra license fee
26
• Offers excellent integration with VMwareHP Restricted – for HP and Channel Partner Internal
IBM DS3500
weaknesses
• No stated roadmap for 16Gb FC or 12Gb SAS host
interfaces
• No upgrade path from the older DS arrays to
DS3500: Customers left stranded with older arrays
and forced for forklift upgrade . IBM entry SAN portfolio
stands with two incompatible products i.e. DS3500 and
V3700
• Costlier and delivers less ROI:
• DS3500 is 6Gb SAS host interface based. Add-on
items to make it fully functional – optional I/O cards
needed for 1GbE/10GbE iSCSI or 8Gb FC host
interface
• Comes with 1Gb cache per controller std.
Upgradable only to 2Gb cache at additional cost
• As a result, costs higher than both MSA P2000 G3
and MSA 2040
• Offers 32 FlashCopy and VolumeCopy as std. only on
firmware upgrade to firmware v7.84. Otherwise all the
data protection features are optional. MSA arrays come
with 64 snapshot as std.
• Costlier optional features – remote mirroring, SSD
cache support Usefor
Onlyauto tiering, 512 FlashCopy
 HP MSA 2040 against IBM V3700/V3500
MSA 2040
differentiators
• Higher performance and future proof with 16Gb
fibre channel, 12Gb SAS host connect options, SSDs
support and 4GB cache per controller
• Investment protection through four generations of
data-in-place upgrade from older MSA arrays to the later
generations . P2000 G3 can be upgraded to MSA 2040
avoiding forklift upgrade
• Modular in design: Enables to start small with single
controller and few drives and scale as needs arise
• Higher flexibility and cost effective:
• Simple design with fewer add on options to make it
affordable. Delivers higher performance than IBM
V3700
• Dedicated host interfaces – FC or iSCSI or SAS only.
Buy what you need. 4-port 1GbE iSCSI controller
gives higher attach rate
• Offers excellent integration with VMware
infrastructure: Support for VAAI, VASA and SRM
features
27
• A solutions-based approach with ProLiant
HP Restricted – for HP and Channel Partner Internal Use Only
IBM V3700/V3500
weaknesses
• No stated roadmap for 16Gb FC or 12Gb SAS host
interfaces
• No upgrade path for existing DS series users to
the V3700. IBM entry SAN portfolio stands with two
incompatible products i.e. DS3500 and V3700 with
no upgrade path from older DS3500 to the recent
V3700
• No solutions based approach: IBM may carry
broad storage product groups but they are
fragmented and siloed.
• No story for IBM server to storage systems
integration and lacks a solution based approach
• No flexibility to switch between storage platforms
• Starts with a dual controller configuration – does not
give flexibility to start with single controller for
limited budget needs
• Lesser disk scalability: 60 LFF or 120SFF against
96LFF or 199LFF on MSA2040
• Limited ROI on V3500: Does not support 10GbE
iSCSI , SSDs or optional remote mirroring for disaster
recovery
•
 IBM Storwize vs. MSA Cardinals 3 (due to
launch)
Feature HP MSA cardinals 3
Internal: 12 LFF; 24 SFF
IBM Storwize v3500
Internal: 12 LFF; 24 SFF
IBM Storwize v3700
Internal: 12 LFF; 24 SFF
Storage
External: 48 LFF, 99 SFF External: 60 LFF, 120 SFF External: 60 LFF, 120 SFF
•SAS drives: LFF 15k, 10k, •SAS drives: LFF 15k, 10k, 7.2k •SAS drives: LFF 15k, 10k, 7.2k
7.2k (4TB drives support). (4TB drives support). SFF 15k, (4TB drives support). SFF 15k,
Drives Supported
SFF 15k, 10k, 7.2k 10k, 7.2k 10k, 7.2k
•No SSD support •No SSDs support •SSDs supported
Standard: 2x1GbE iSCSI +
All standard Standard: 2x1GbE iSCSI +
3x6Gbps SAS
2x 4/8Gbps FC, 2x 1GbE 2x6Gbps SAS
Host Interface per Optional: 4x8Gbps FC or 4x1GbE
iSCSI, 2x 10GbE iSCSI Optional: 4x8Gbps FC
controller or 2x10GbE iSCSI
4 ports max. for dual 16 ports max. for dual
18 ports max. for dual
controller controllers
controllers
Std.: 8GB max. (4GB per
Cache details 8GB max. (4GB per controller) 8GB max. (4GB per controller) controller)
Upgradable to 8GB per controller
Investment Data-in-place upgrades No upgrade path from older DS No upgrade path from older DS
protection supported series series
Controllers Single or Dual Dual controllers only Dual controllers only
Standard: 64 FlashCopy, Thin
Standard: 64 snap, volume Standard: 64 FlashCopy, Thin
provisioning, virtualization, data
copy provisioning, virtualization, data
Points highlighted in blue, bold are HP migration
Software
28 features Optional: 512 snap, remote migration
advantages Optional: Enhanced
replication, VMware VAAI,
HP Restricted – for HP and Channel Partner Internal Use Only Optional: Enhanced FlashCopy,
MSA Cardinals 3 Differentiators
• Investment protection through data-in-place upgrades from older MSA arrays
• Prices in the IDC PB 1-2 with the performance of P2000 G3
• Simple to deploy, manage and affordable:
• Modular with both single or dual controller implementations
• All features needed to start a SAN storage are built-in: Choice of host interface, 4GB
cache/controller, 64 snap/volume copy std. for data protection, SAS drives support. No
additional license costs to run the system
• Fits well in a SMB customer’s budget
• Buy what you need: Dedicated host interface options as in other MSA systems: controllers
with FC or 1GbE or 10GbE host connectivity only. No need to invest on a built-in feature initially
and then invest heavily for the required additional features
• Tighter VMware integration on MSA Cardinals with VMware VAAI, VASA and SRM.
• Excellent ProLiant integration: If you running ProLiant servers, integration with the MSA
arrays is seamless and easier

29
HP Restricted – for HP and Channel Partner Internal Use Only
VMware integration matrix
MSA P2000
VMware function Storwize v3700 /v3500 DS3500
G3/2040
VAAI on FC
VAAI on iSCSI VAAI
on SAS
VAAI on FC-iSCSI combo NA

VASA
SRM on FC
SRM on iSCSI
SRM on SAS
SRM on FC-iSCSI

30
HP Restricted – for HP and Channel Partner Internal Use Only
Key Attack Points against IBM
DS3500/V3700/V3500
• Investment protection – A reliable storage strategy
• MSA 2040 comes with excellent investment protection program, allowing data-in-place
upgrades from the previous generation P2000 G3. A reliable and predictable entry storage
strategy by HP with customers not getting stranded with older investments
• MSA 2040 has new improved integration with the ProLiant DNA offering an excellent “server +
storage” end to end solution.
• In contrast, IBM entry SAN portfolio stand with two fragmented products – DS3500 and Storwize
V3700. No upgrade path from older DS systems to DS3500 or from the DS3500 to the recent
V3700.
• IBM lacks a solution based approach selling fragmented or siloed products with no strong
server-storage integration story. Customers don’t just buy a storage or a server system but prefer
an end-to-end solution
• The IBM one way data migration feature on v3700 does not offer the investment protection that
MSA offers to its customers.
• Importance of investment protection: As newer versions of Fibre channel, SAS or other host
connect technologies evolve, the importance of a modular, data-in-place upgrade strategy is
even more important. Customers need to review whether the new v3700 give controller upgrades
to these newer technologies in future. HP’s MSA product line has been doing this for four
31 successive generations
HP Restricted – for HP and Channel Partner Internal Use Only
Key Attack Points against IBM
DS3500/V3700/V3500
• Higher performance and future proof strategy
• MSA 2040 gives up to 4x faster performance with new converged SAN controllers with a new
processor, next generation 16Gbps fiber channel or 12GB SAS host connectivity
• IBM still runs on the older 8Gb FC or 6Gb SAS host connectivity
• Simple and flexible design – affordable and higher ROI
• Simple in design, MSA 2040 comes all the features, required to start a simple SAN storage, built-in –
choice of five different and dedicated host interface options, single or dual controller
implementation, 4Gb cache per controller and SSDs support. Users don’t need to make additional
investments on add-on items – fits well in the entry SAN budget
• MSA 2040 is modular in design allowing to start with single controller systems and few drives and
scale in increments in the future as needed - Avoid initial upfront investments to set up an entry
level SAN storage in limited budget situations
• MSA 2040 comes with 64 snapshot and volume copy bundled to start with basic data protection
needed
• With IBM DS3500, customer have less ROI as it just comes with SAS host connect option as std.
and 1Gb cache per controller. Customers need to make additional investments on add-on items
for setting up their SAN storage:
• Host interfaces – optional 8GbFC or 1GbE or 10GbE iSCSI I/O cards
32
• 1Gb to 2Gb cache upgrade
HP per controller
Restricted costing
– for HP and $1,249
Channel Partner Internal–Use
soOnly
$2,498 extra for dual
Key Attack Points against IBM
DS3500/V3700/V3500
• V3700 does not have a modular approach
• IBM V3700 comes with only dual controller implementation. It does not give the flexibility to start
with smaller deployments
• Higher scalability
•MSA 2040 scales higher with 96LFF or 199SFF drives. IBM V3700 falls behind with only 60LFF or
120SFF scalability
• Costlier optional features on DS3500
• IBM DS3500 comes with optional software features that might look exciting initially. These features
are prices much higher and may not fit a SMB customer’s budget well
• Disaster Recovery Option: $9,100 (almost the base unit cost of a storage system)
• Backup & Restore Option: $6,200
• Performance Read Cache Option: $9,400
• Super key option to enable the above three features: $15,800
• 96 to 192 drive expansion license key: $12,000
• Excellent VMware integration
• MSA 2040 offers excellent VMware integration supporting VMware VAAI, VASA and SRM features on
33
most of its protocols
• IBM DS3500 supports VMware HP
VAAI only– on
Restricted itsand
for HP SAS host
Channel interface
Partner system
Internal Use Only only. DS3500 does not
Key Attack Points against IBM
DS3500/V3700/V3500
• Thin Provisioning & Dynamic Disk Pooling – expected to impact
performance
• Features like thin provisioning and dynamic disk pooling are good but are expected to consume
substantial controller resources. Performance of the controllers need to be closely reviewed
while it runs all these software capabilities.
• Storwize v3700 comes with built-in features like thin provisioning and internal virtualization
which requires higher controller resources to process. IBM claims v3700 to handle massive
amounts of data. From the release documentation, built in thin provisioning feature comes from
its higher end Storwize v7000 which exhibits performance degradation due to processing of the
thin provisioning workload (link to whitepaper). On the v7000, IBM does not recommend using
thinly provisioned volumes for higher I/O intensive data as it reduces performance of the
controllers. This might require additional cache upgrade on the v3700 controllers for an
acceptable performance which would increase the cost. Impact of thin provisioning on the
controllers of v3700 is unclear but it is likely to have more impact than on the v7000
controllers. IBM has not published its best practices for the v37000 concerning thin
provisioning. Thus, not a reliable storage strategy.

34
HP Restricted – for HP and Channel Partner Internal Use Only
 IBM DS3500 & V3700 Pricing
DS3500 pricing. Port numbers in the column headings refer to port count per controller
DS3512 refers to the LFF disk based system. DS3524 refers to SFF disk based system
DS3512 DS3524 DS3512
DS3512 DS3524 DS3524 DS3512 DS3524 DS3512 DS3524
LFF – SFF - LFF -
LFF – SFF – SFF - base base – SFF - base base – SFF – base
base base base
Feature base base 2xSAS 2xSAS 2xSAS 2xSAS 2xSAS
2xSAS 2xSAS 2xSAS
2xSAS 2xSAS +4x8Gb FC +4x1GbE +4x1GbE +2x10GbE +2x10GbE
+2xSAS +2xSAS +4x8Gb
ports ports ports iSCSI ports iSCSI ports iSCSI ports iSCSI ports
ports ports FC ports
Single
controller 5,499 5,999 6,998 7,498 7,098 7,598 7,098 7,598 8,388 8,888
system
Dual
controller 8,799 9,299 11,797 12,297 11,997 12,497 11,997 12,497 14,577 15,077
V3700 dual controller only
system system.
V3700 base : V3700 base + V3700 base + V3700 base + V3700 base + optional
Feature
2x1GbE + 3XSAS optional 4xSAS optional 4x1GbE optional 4 x 8Gb FC 2x10GbE
Dual
controller 8,799 10,577 10,797 10,997 12,597
system

35
HP Restricted – for HP and Channel Partner Internal Use Only
 Pricing for additional upgrade items on
IBM DS3500
Particulars
Price in
USD
DS3500 – 1GB to 2GB cache per controller upgrade 1,249
96 to 192 drive expansion. Std. feature with latest controller firmware v7.84 or higher 12,000
DS3500 - 8Gbps shortwave FC SFP R2 Transceiver (RoHS 2 compliant) 399
FlashCopy base: 32 FlashCopy price for older firmware (Comes std. when upgraded to controller
2,750
firmware v7.84 or higher)
Enhanced FlashCopy: Base (up to 256 FlashCopies) 4,200
Enhanced FlashCopy: Upgrade (256 to 512) 4,500
Upgrade to 256 FlashCopy relationships per system (with controller firmware v7.77 or later) 3,200
Volume Copy Base: 256 Volume Copy relationships per system (with controller firmware v7.77 or
later). 1,995
511 VolumeCopy instances as standard with controller firmware v7.84 or higher.
FlashCopy Base / VolumeCopy Base. 256 FlashCopy + 256 Volume Copy (with controller firmware
4,100
v7.77 or later). 32 FlashCopy +511 VolumeCopy as standard with firmware v7.84 or higher
Enhanced FlashCopy Base / VolumeCopy Base Bundle. 512 FlashCopies, and up to 255 Volume
6,500
Copies
Enhanced Remote Mirroring: Base. support for 8 mirror pairs per system. Required for both primary
8,499
and remote machines
Enhanced Remote Mirroring: Upgrade to 16 remote Mirror pairs. Required for both primary and
36 5,999
remote machines
HP Restricted – for HP and Channel Partner Internal Use Only
Pricing for additional upgrade items on
DS3500/V3700
Particulars for DS3500
Price in
USD
DS3500 Series - Disaster Recovery Option 9,100
DS3500 Series - Backup & Restore Option. Upgrade to full FlashCopy functionality with controller
6,200
firmware v7.84 or higher
DS3500 Series - Performance Read Cache Option. Available with upgrade to controller firmware v7.84
9,400
or later
DS3500 Series - Super Key Option 15,800
200GB 2.5" 3Gb SAS SSD drive 4,099
Price in
Particulars
400GB forSAS
2.5" 3Gb V3700
SSD drive 8,999
USD
4 port 1GbE iSCSI I/O card 999
2 port 10GbE iSCSI I/O card 1,899
4 port 8Gbps FC I/O card 1,099
4 port 6Gbps SAS I/O card 889
Turbo performance feature license 6,850
FlashCopy upgrade 2,999
Remote mirroring 8,499
Easy Tier 3,999
37
HP Restricted – for HP and Channel Partner Internal Use Only
EMC

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Back to
top
EMC VNXe3300 Overview
• Form factor: Controller: 3U, Expansion: 3U
• Storage capacity:
• Internal capacity: 15LFF (45TB max.) or 25SFF( 22.5TB max.)
• External capacity: 150 LFF (450TB max.) or 150SFF (135TB max.)
• Disk types: LFF SAS, LFF NL SAS; SFF SAS, LFF/SFF SSD.
• Controller details: Dual storage controllers only.
• No single controller implementation.
• Host Connectivity: 24 ports max. Onboard 4x 1GbE iSCSI ports per controller.
• Two flex I/O modules per controller can be added as optional
• 4x1GbE iSCSI ports per controller (through Flex I/O) as optional. Two ports per 10GbE Flex I/O
module.
• Does not support FC or SAS host connectivity.
• CPU & Cache: 1xXeon CPU per controller. 12GB per controller std.
• Data encryption: Not supported.
• RAID& LUNs: 5, 6, 10. 512 LUNs max. (max. LUN size is 2TB)
• Software:
• Bundled Software: VNX CIFS & VNX NFS, Unisphere (mgt s/w), Thin provisioning, File De-
duplication & Compression.
39 • Optional Software: Local Protection Suite, Application Protection Suite, Remote Protection Suite
HP Restricted – for HP and Channel Partner Internal Use Only
EMC VNX5200 Overview
• Form factor: Controller: 3U, Expansion: 3U (3.5" DAE), 2U (2.5" DAE)
• Storage capacity:
• Internal capacity: 25SFF( 25TB max.). No LFF drive controller enclosure option. LFF drives
only on JBODs
• External capacity: 125 drives max. (375TB max.)
• Disk types:
• LFF drives: SAS 15k, SAS 10k, SAS 7.2k drives
• SFF drives: SAS 10k, SAS 7.2k, SSDs
• Controller details: Dual storage controllers only. No single controller implementation.
• Host Connectivity: 8Gbps FC, 1GbE iSCSI, 10GbE iSCSI and 10GbE FCoE
• Max. host connectivity ports: 24. No onboard ports. All through optional Flex-IO
modules
• Block: 24 (24xFC or 16x1GbE or 12x10GbE or 12xFCoE)
• File: 16 (8xFC or 16x1GbE or 8x10GbE)
• 4-port 2/4/8Gb FC or 4-port 1GbE iSCSI or 2-port 10GbE iSCSI or 2-port 10GbE FCoE
• Cache: 32GB max. with dual storage processors (Block). 6Gb per X-Blade (file)
• Data encryption: Optional software based data encryption support through Security
& Compliance Suite
40
• Max. LUNs (pools): 1000 HP Restricted – for HP and Channel Partner Internal Use Only
EMC VNX5200 Overview
• Standard Software:
• Unisphere for Block (mgt S/w)
• Thin Provisioning
• Block and file deduplication
• Block and file compression
• Optional Software:
• Fast Suite – Auto tiering of data across drives and SSDs, extendable cache for performance
boost
• Local Protection Suite – snapshots & clones features
• Remote Protection Suite – remote replication for disaster recovery
• Security and Compliance Suite: data encryption where it is created, disk based WORM function,
anti-virus integration and alerting
• Storage analytics for VNX: VMware vCenter operations manager for VNX
• Application Protection Suite

41
HP Restricted – for HP and Channel Partner Internal Use Only
MSA 2040 vs. EMC VNXe/VNX– Feature
Comparison
Feature
Product
MSA 2040 VNXe3300 VNX5200

Modular SAN Unified Storage Unified Storage

Type
Max Drives: 25 SFF. No LFF
Storage Max Drives: 12 LFF; 24 SFF Max Drives: 15 LFF; 25 SFF
drive option in controller
Enclosure Max Capacity: 48.0TB LFF; Max Capacity (raw): 45.0 TB
(JBOD) enclosure
28.8TB SFF LFF, 22.5TB SFF
Max Capacity: 25.0 TB SFF

Storage Max Drives: 96 LFF, 199 SFF Max Drives: 150 LFF/SFF
Max Drives: 125 drives
Max Capacity: 384.0TB LFF, Max Capacity (raw): 450.0TB
Subsystem Max Capacity (raw): 375TB
238.8TB SFF LFF, 135.0TB SFF
LFF SAS (15k rpm) : 300GB, LFF SAS (15k rpm): 300GB,
450GB, 600GB 600GB
LFF SAS (15k rpm): 300GB,
LFF SAS MDL (7.2k rpm): 1TB, LFF SAS (10k rpm): 600GB,
600GB
2TB, 3TB, 4TB 900GB
LFF SAS (10K RPM): 900GB
SFF SAS (15k rpm): 146GB, LFF NL SAS (7.2k rpm): 2TB, 3
Drives LFF NL SAS (7.2k rpm): 1/2/3
300GB TB
Supported TB
SFF SAS (10k rpm): 300GB, SFF SAS (15k rpm): 300GB
SFF SAS (10k rpm): 300GB,
600GB, 900GB, 1.2TB SFF SAS (10k rpm): 600GB,
600GB, 900GB
SFF SAS MDL (7.2k rpm): 1TB 900GB
LFF/SFF SSD: 100GB, 200GB
SFF SAS SSDs: 200GB, 400GB, SFF SAS (7.2k rpm): 1TB
800GB SFF SSD: 100GB, 200GB, 400GB
2 x Storage Controllers (No 2 x Storage Processors (No
Controllers 1 or 2 Storage Controllers single controller single controller
42 implementation) implementation)
HP Restricted – for HP and Channel Partner Internal Use Only
8Gb & 16Gbps FC, (FC+iSCSI)
MSA 2040 vs. EMC VNXe/VNX– Feature
Comparison
Feature
Max. host
MSA 2040 VNXe3300 VNX5200
24. Block: 24 (24xFC or
ports (Host 8 ( 4 x FC or 2xFC + 2xiSCSI or 24 (4x1GbE or 16x1GbE or 12x10GbE or
Ports per 4x1GbE iSCSI or 4x10GbE iSCSI 4x1GbE+4x10GbE or 12xFCoE)
Controller or 4xSAS) 4x1GBE+8x1GbE) File: 16 (8xFC or 16x1GbE or
Qty ) 8x10GbE)
Max LUNs 512 (64 TB max LUN size) 512 (2 TB max LUN size) 1000 (256 TB max LUN size)
Host Windows, Linux, VMware,
Windows, Linux, VMware, HP- Windows, Linux, VMware, HP-
Platforms Solaris, HP-UX, IBM AIX, Citrix
Supported UX, Solaris, MacOS UX, Solaris, MacOS
(Xen), MacOS
RAID Support 0, 1, 3, 5, 6, 10, 50 10, 5, 6 10, 5, 6
Block: 32 GB. File: 12GB per
Cache Details 4GB per controller 12GB per controller
array
Controller: 3U; Expansion: 2U or
Rack Units Controller: 2U; Expansion: 2U Controller: 3U; Expansion: 3U
3U
Bundled Software:
Bundled Software:
•Snapshot (64 Snapshot license)
• VNX CIFS & VNX NFS Bundled Software:
• Volume Copy Software
• Unisphere (mgt s/w) • Unisphere for Block (mgt S/w)
• HP Storage Management Utility
• Thin provisioning • Virtual/Thin Provisioning
• Host-based Management Tools
• File De-duplication & • File & block deduplication
– FW Advisor, Performance
Compression (part of • File & block compression
Software Monitor
Unisphere) •Optional Software :
Description Optional Software:
Optional Software: • Fast Suite
• HP Snapshot 512 upgrade
43 • Local Protection Suite • Local Protection Suite
License
Application
HP Restricted – for• HP Protection
and Channel Partner InternalSuite
Use Only • Application Protection Suite
 HP MSA 2040 against VNXe3300
MSA 2040
differentiators
• Higher flexibility with iSCSI based storage: new 4-
port 10GbE iSCSI controller gives eight 10GbE ports per
array
• MSA 2040 gives choice of five different host connectivity
options over the VNXe platform which is iSCSI based.
• Investment protection through four generations of
data-in-place upgrade from older MSA arrays to the later
generations . P2000 G3 can be upgraded to MSA 2040
avoiding forklift upgrade
• Efficient entry SAN strategy meeting customer’s
needs:
• Modular design with both single and dual controller
options
• Higher ROI: bundled data protection (64 snapshot
and volume copy), Optional 512 snap and remote
mirroring,
• Additional features: drive spin down for power
efficiency and battery free cache back up makes MSA
simpler to manage and eco friendly
• Higher SFF drive scalability of 199 drives
44
• Excellent ProLiant integration: If you running– for
HP Restricted ProLiant
HP and Channel Partner Internal Use Only
VNXe3300
weaknesses
• Limited to 1GbE/10GbE iSCSI based host
connectivity: Users forced to shift to VNX platform for
FC connectivity
• EMC does not have a SAS host connect option which
reduces infrastructure costs dramatically
• No upgrade path from older CLARiiON arrays to
the VNX platform: EMC’s strategy of two different
architectures (CLARiiON in the past and current VNX) in
the entry SAN space have left customers stranded
• Starts with dual controller configuration: Not ideal for
smaller deployments
• Costlier optional data protection features –
• Local protection suite that gives snapshots and
volume copy as optional
• Remote protection suite for disaster recovery
• Scales lesser with SFF drives (125SFF) vs. 199SFF on
MSA 2040
• Complex battery backed cache support which is av.
Battery life span of 3 to 5 years. Less eco friendly with
worn out batteries
 HP MSA 2040 against VNX5200
MSA 2040 VNX5200
differentiators weaknesses
• Higher throughput with new 16Gb fibre channel • No stated roadmap for 16Gb FC in spite of a new
connectivity product
• Investment protection through four generations of • No investment protection from older VNX5100 to the
data-in-place upgrade from older MSA arrays to the later new VNX5200
generations . P2000 G3 can be upgraded to MSA 2040 • New software code on VNX5200 with higher
avoiding forklift upgrade performance claims which is unproven – base software
• MSA 2040 supports 6 or 12Gb SAS host connectivity runs deduplication, thin provisioning and compression
• Efficient entry SAN strategy meeting customer’s that would impact performance
needs: • No SAS host connect option on VNX5200 that would
• Modular design with both single and dual controller reduce infrastructure costs
options • Limited flexibility and ROI:
• Higher ROI: bundled data protection (64 snapshot • No LFF drives support in the controller enclosure
and volume copy), Optional 512 snap and remote • Dual controller configuration only – not a modular
mirroring, design
• Additional features: drive spin down, battery free • Costlier with add-on options:
cache back up
• Snapshots and clone through optional Local
• Higher SFF drive scalability of 199 drives protection suite
• Excellent ProLiant integration: If you running ProLiant • No onboard host connect ports. FC/iSCSI ports
servers, integration with the MSA arrays is seamless and through add-on cards that would increase the cost
easier
45 • Complex battery backed cache support which is less
ecoInternal
HP Restricted – for HP and Channel Partner friendly and complex to maintain
Use Only
Key Attack Points against
VNXe3300/VNX5200
• Investment protection – A reliable storage strategy
• MSA 2040 protects user’s investments through data-in-place upgrades from the previous
generation P2000 G3. A reliable and predictable entry storage strategy which does not leave
users stranded with older investments
• EMC still does not give a upgrade path from the older VNX5100 to the new VNX5200. VNX5200
will be a whole new investment for customers for just more drives, host ports, and claimed
higher performance which is unproven
• Future proof strategy with MSA 2040
• MSA 2040 implements the next generation 16Gbps fibre channel as well as 12GB SAS host
connectivity options. VNX5200 still implements the 8Gb FC with no stated path for 16Gb FC
• Reliable and predictable entry SAN strategy
o HP’s entry SAN offerings have been more reliable, familiar and easier for customers to adopt.
MSA 2040 comes with a similar design, architecture and management interface as the P2000 G3,
is modular and fits the entry SAN budget well. Customers don’t need to invest in a new platform
o EMC has transitioned from VNX5100 to a more complex architecture on VNX5200. VNX5200
comes with three sets of hardware: storage processors for block data access, X-blades for file
data access and 1U controller stations for X-blades management.
o VNX5200 comes with patented MCx operating system which is new to learn and manage leading
to increased costs
• Higher scalability
46

o MSA 2040 scales higher with 199SFF drives

HP Restricted – for HPas
andcompared
Channel Partnerto VNXe3300
Internal Use Only (150SFF) as well as
Key Attack Points against
VNXe3300/VNX5200
• Flexible and higher ROI
o MSA 2040 is modular as users can start small with a single controller and two drives and scale
to dual controllers and 199 drives as needed. VNX5200 or the VNXe3300 do not have a single
controller implementation and users directly start with dual controllers – not ideal for limited
budget needs
o MSA 2040 comes with a new converged SAN controller with onboard 8 or 16Gb FC host
connectivity enabling users to start with a SAN right away. VNX5200 has no onboard host
connectivity ports. Users need to order additional I/O cards to implement FC or iSCSI host
connections
o MSA 2040 comes with 6 or 12Gb SAS host connect option that reduces infrastructure costs
through direct attached storage. EMC still does not implement SAS based host connectivity on
entry SAN systems (VNXe3300/VNX5200)
o MSA 2040 controller enclosure supports both LFF and SFF drives. VNX5200 is limited to only
SFF drives in the controller enclosure
• Cost effective
• MSA 2040 offers 64 snapshot and Volume copy standard. EMC VNXe3300 and VNX5100 offers
these as optional
• MSA 2040 implements 1GbE or 10GbE iSCSI over the FC ports by using iSCSI-based SFPs. EMC
47
VNX5200 supports host connectivity through costlier FC or iSCSI I/O cards. SFPs would cost
HP Restricted – for HP and Channel Partner Internal Use Only
EMC VNXe Software Prices
All prices in USD
Configuration VNXe3300
VNX5100-FAST Cache N/A
VNX5100 - FAST Suite (FAST VP, FAST Cache, Unisphere Analyzer,
N/A
Unisphere Quality or Service Manager)
Base Software including OE V2.0, 1 x SP 2,743
Base Software including OE V2.0, 2 x SP 3,919
Application Protection Suite 10,651
Local Protection Suite 2,576
Remote Protection Suite 6,641
Security and Compliance Suite 1,361
Total Value Pack N/A
Total Protection Pack 15,971
RecoverPoint and Local Protection Suite RTU (contains snapshots) N/A
RecoverPoint and Remote Protection Suite RTU (consists of remote
N/A
replication)
48
HP Restricted – for HP and Channel Partner Internal Use Only
NetApp

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Back to
top
NetApp FAS2240-2 & FAS2240-4
Overview
• Form factor: Controller: 2U & 4U, Expansion: 2U, 3U & 4U
• FAS2240-2: Controller: 2U, Expansion: 2U DS2246 and 4U DS4243/4246
• FAS2240-4: Controller: 4U, Expansion: 2U DS2246 and 4U DS4243/4246
• Storage capacity:
• FAS2240-2: Internal capacity: 24SFF SAS only (14.4TB max.) External capacity: 144 LFF/SFF
SAS/SATA/SSD (374TB max.)
• FAS2240-4: Internal capacity: 24LFF SATA only (72TB max.) External capacity: 144 LFF/SFF
SAS/SATA/SSD (432TB max.)
• Disk types: SAS and SATA on arrays. LFF/SFF SAS, LFF NL SATA, LFF/SFF SSD
• Controller details: Single/Dual storage controllers configurations.
• Host Connectivity: Onboard iSCSI only (4x 1GbE iSCSI ports per controller).
• Optional 8Gbps FC or 10GbE iSCSI through I/O cards.
• Max. host ports qty.: 12 (4x1GbE iSCSI + 2x 8Gbps FC per controller or 4x1GbE iSCSI + 2x10GbE
iSCSI per controller)
• Cache: 12GB max. (6GB per controller) standard.
• Data encryption: Not supported.
• RAID& LUNs: 1, 4, RAID-DP, 6.

50
HP Restricted – for HP and Channel Partner Internal Use Only
Back to
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NetApp FAS2240-2 & FAS2240-4
Overview
• Software: Data ONTAP® Essentials included.
• Bundled Software (Included with Data ONTAP: FlexVol, deduplication, compression, thin
provisioning, Multipath I/O, MultiStore®, RAID-DP, Snapshot, NearStore®, SnapVault®, FlexShare®,
System Manager, Operations Manager, Protection Manager, Provisioning Manager.
• Optional Software: SnapManager, SnapRestore, SnapMirror, FlexClone, SnapVault, Complete Bundle
(All Extended-Value Software ) and OnCommand Insight Balance.

FAS2240-2: Front & Rear FAS2240-4: Front & Rear

View View

51
HP Restricted – for HP and Channel Partner Internal Use Only
MSA 2040 vs. NetApp FAS2240– Feature
Comparison
Feature MSA 2040 NetApp FAS2240-2/2240-4
Product Type Modular SAN Unified storage
Host
FC, iSCSI, or SAS FC or iSCSI
Connectivity
Storage Max Drives: 24 SFF (2U 2240-2). 24 LFF (4U
Max Drives: 12 LFF; 24 SFF
Enclosure 2240-4)
(JBOD) Max Capacity: 48.0TB LFF; 28.8TB SFF
Max Capacity: 14.4TB (2240-2), 72TB (2240-4)
Storage Max Drives: 96 LFF, 199 SFF Max Drives: 144 (Both 2240-2 & 2240-4)
Subsystem Max Capacity: 384.0TB LFF, 238.8TB SFF Max Capacity: 374TB (2240-2), 432TB (2240-4)
FAS2240-2: Installed in base controller only:
SFF SAS (10k rpm): 450GB, 600GB
Attached externally to the base controller:
LFF SAS (15k rpm) : 300GB, 450GB, LFF FC (15k rpm): 300GB, 450GB, 600GB
600GB LFF SAS (15k rpm): 300GB, 450GB, 600GB, 600GB
LFF SAS MDL (7.2k rpm): 1TB, 2TB, 3TB, NSE
4TB SFF SAS (10k rpm): 450GB, 600GB, 600GB NSE
Drives
SFF SAS (15k rpm): 146GB, 300GB NL- SATA (7.2k rpm): 500GB, 1TB, 2TB, 3TB
Supported
SFF SAS (10k rpm): 300GB, 600GB, FAS2240-4: Installed in base controller only:
900GB, 1.2TB LFF NL-SATA (7.2k rpm): 1TB, 2TB, 3TB
SFF SAS MDL (7.2k rpm): 1TB Attached externally to the base controller:
SFF SAS SSDs: 200GB, 400GB, 800GB LFF FC & SAS (15k rpm): 300GB, 450GB, 600GB
SFF SAS (10k rpm): 300GB, 450GB, 600GB
52
NL- SATA (7.2k rpm): 500GB, 1TB, 2TB, 3TB
HP Restricted – for HP and Channel Partner Internal Use Only
•
MSA 2040 vs. NetApp FAS2240– Feature
Comparison
Feature MSA 2040 NetApp FAS2240-2/2240-4
Controller
Single or Dual active/active controllers Single or Dual active/active controllers
Details
Onboard: 1GbE. 2/4/8Gbps FC and 10GbE as
8 or 16Gb FC, (FC+iSCSI Combo), 1GbE iSCSI,
Host Interface optional through dual port mezzanine card s
10GbE iSCSI, 6 or 12Gb SAS all onboard
added to the empty I/O slot per controller
Max. host
ports (Host 12 (4x1GbE iSCSI standard or 4x1GbE iSCSI +
8 (4xFC or 2xFC + 2xiSCSI or 4x1GbE iSCSI or
Ports per 2xFC optional or 4x1GbE iSCSI + 2x10GbE
Controller 4x10GbE iSCSI or 4xSAS)
optional)
Qty )
Host Platforms Windows, Linux, VMware, HP-UX, Solaris, Windows, Linux, VMware, HP-UX, IBM-AIX,
Supported MacOS Solaris, MacOS
Max LUNs 512 (64 TB max LUN size) 1024
RAID Support 0, 1, 3, 5, 6, 10, 50 1, 4, RAID-DP, 6
Cache Details 8GB max. (4GB per controller standard) 12GB max. (6GB per controller)
Battery free cache backup with super
Cache back up N/A
capacitors and compact flash
FAS2240-2: Controller: 2U Expansion: 2U
DS2246, 3U DS14, 4U DS4243
Rack Units Controller: 2U; Expansion: 2U
53 FAS2240-4: Controller: 4U; Expansion: 2U
DS2246,
HP Restricted – for HP and Channel Partner 3U DS14,
Internal Use Only 4U DS4243
MSA 2040 vs. NetApp FAS2240– Feature
Comparison
Feature MSA 2040 NetApp FAS2240-2/2240-4
Bundled Software:
• SNMP, telnet, SSH, HTTP, NFS, PCNFSD, CIFS, Web
(SSL), host scripting, e-mail alerts,
Bundled Software:
• Data ONTAP Essentials (FlexVol, Multipath I/O,
•Snapshot (64 Snapshot license)
SyncMirror, MultiStore, RAID-DP, Snapshot, Open
• Volume Copy Software
Systems SnapVault and FlexShare)
• HP Storage Management Utility (SMU)
• OnCommand System Manager
• Host-based Management Tools – FW Advisor,
Optional Software:
Performance Monitor
• SnapProtect
Optional Software:
Software Extended Value Software:
• HP Snapshot 512 upgrade License
Description SnapManager Suite (Application– and virtual
• Remote Snap Software
machine –aware backup, recovery, and
• Insight Controller Storage Module for vCenter
cloning)
•VMware Site Recovery Manager (SRM)
• SnapRestore (License to restore snapshots)
• vSphere™ Storage APIs for Array Integration
• SnapMirror (Remote replication for disaster
(VAAI)
recovery)
• vSphere™ Storage APIs for Storage
• FlexClone (Volume copy)
Awareness (VASA)
• SnapVault (disk to disk back up)
• Complete Bundle (All Extended-Value Software )
• OnCommand Insight Balance

54
HP Restricted – for HP and Channel Partner Internal Use Only
 HP MSA 2040 against NetApp FAS2200
seriesdifferentiators
MSA 2040 NetApp FAS2240
weaknesses
• Higher performance and future proof with 16Gb
fibre channel, 12Gb SAS host connect options
• Higher flexibility
• Simple architecture supporting all the features
required to start your SAN storage . Fewer add-on
items - fits well within budget
• Dedicated 8/16GB FC, 10GbE iSCSI implementation
– customers not forced to invest on other built-in
features and add optional upgrades
• Option for 6 or 12GB SAS host connect which
reduces infrastructure costs dramatically
• New 4-port controllers for 16Gb FC and 10GbE
iSCSI
• Higher SFF drive scalability of 199 drives
• Offers excellent integration with VMware
infrastructure: Support for VAAI, VASA and SRM
features
• Excellent ProLiant integration: If you running
ProLiant servers, integration with the MSA arrays is
seamless and easier
55
HP Restricted – for HP and Channel Partner Internal
• Runs on 8Gb FC. No stated roadmap for 16Gb FC
• A file server force fitted with block capabilities:
Onboard 1GBE iSCSI and requires optional FC or 10GbE I/O
cards which increases the cost
• Customers looking for FC/10GbE forced to invest on 1GbE
iSCSI
• No support SAS host connect option for direct
attached storage
• Limited flexibility on host interface and scalability
• Still runs on 2-port controllers for 8Gb FC as well as
10GbE iSCSI
• FAS2240-2 controller enclosure scales only till 14.4TB
• FAS2240-4 runs on SATA drives – not ideal for
performance SAN
• NetApp software pricing is expensive
• Requires double the number of licenses for dual
controllers
• Snapshots are std. but needs optional license
(SnapRestore) to restore the snapshots
• Scales lesser than MSA 2040 on SFF drives
• Limited Use Only
on VMware integration: Supports VMware VAAI
Key Attack Points against NetApp
FAS2240
• Higher performance Seriesand future proof strategy
• MSA 2040 gives higher performance with new converged SAN controllers housing a new
processor, next generation 16Gb fiber channel or 12Gb SAS host connectivity. MSA 2040
comes with new 4-port fiber channel and 10GbE iSCSI per controller option per controller
• NetApp FAS2200 still runs on 8Gb FC and gives lesser host connect count with 2-port FC or 10GbE
controller
• NetApp – a file server with block based features
• HP MSA 2040 is a dedicated block based SAN storage implementation with five different host
connectivity options.
• FAS2200 is a iSCSI based NAS system with WAFL file system which is primarily meant for file
services. Users need to populate with FC or 10GbE connectivity through additional cards to get
block based SAN storage – not a dedicated block based SAN strategy
• FAS2200 also does not support the SAS host connect option for direct attached storage which
reduces infrastructure costs required in certain situations
• Investment Protection
• MSA 2040 comes with excellent investment protection program, allowing data-in-place
upgrades from the previous generation P2000 G3. A reliable and predictable entry storage
strategy by HP with customers not getting stranded with older investments
56 • NetApp claims ability to upgrade FAS2240 to larger NetApp systems. No clear stated upgrade path
for FAS2040 customers to theHP Restricted – for HP and Channel Partner Internal Use Only
current FAS2200 systems.
Key Attack Points against NetApp
FAS2240
• Limited flexibility Series
• MSA 2040 controller enclosure scales up to 48TB on LFF drives and 28.8TB on SFF drives supporting
LFF/SFF SAS, SAS MDL drives. Users would need to invest on JBODs much later. This can be
economical in smaller storage requirements.
• FAS2200-2 controller enclosure supports only SFF SAS, 10k rpm drives and can scale only till
14.4TB. Users would need to invest on JBODs sooner driving user’s costs
• No SAS drives support no FAS2240-4: FAS 2200-4 runs on archival class SATA drives that are
not ideal for higher performance needs. FAS2240-4 is expected to be used more for archiving
purposes
• Both the FAS2240 systems come with limited functionalities. You can either set up only a faster SAN
or a data archiving system forcing customers to switch to a different system for additional
functionalities.
• NetApp software licensing is costlier
• With FAS2240, each filer/controller needs separate software license. So, double the no. of licenses
with dual controller systems. Hence pay extra.
• Offers snapshot bundled but separate license required to write a snapshot. Separate license to
restore a snapshot volume. Separate license to be bought to do full copy clones.
• For a filer failover, one needs to license Clustered Failover on both filers. Costs $4,480 per
57
license extra per controller.
HP Restricted – for HP and Channel Partner Internal Use Only
Key Attack Points against NetApp
FAS2240 Series
• NetApp Deduplication degrades performance
• Reduces performance by 30% or more. A post-process deduplication which requires to buy all
the disk capacity upfront to store your original data before you can deduplicate it. So where’s
the savings? Not the best solution on entry level storage
• NetApp performance degrades with time
• NetApp FAS systems performance degrades as disk utilization reaches 40-50%. Above 80%,
performance degrades further due to fragmentation
• Space reservation policy
• In block environments (FC or iSCSI), NetApp must reserve 100% or more space to avoid data
corruption. This is overhead capacity and is wasted space. For a mid-size customer with limited
budgets, it costs lot more

58
HP Restricted – for HP and Channel Partner Internal Use Only
HP MSA 2040 vs. NetApp FAS2240 Price
Comparison
A sample comparison of MSA 2040 vs. FAS2240-2 for a pre-configured system with 21.6TB storage
with SFF drives MSA 2040 FAS2240-2
Base unit configuration
price price
MSA 2040 dual controller SFF Storage (21.6TB) includes 2 x SFF Array
Chassis', 2 x MSA2040 SAN Controllers, 24 x 900GB SAS 10K SFF 29,875 51,560
HDD (does notofinclude
Comparison add onSFPs)
items.
Feature MSA 2040 NetApp FAS2240
Bundled. Additional SnapRestore
Snapshot 64 snapshot standard
license ($1,675) required
512 Snapshot upgrade $3,999 N/A
Volume Copy Standard $2,015 (FlexClone)
Remote Replication $3,500 $4,285 (SnapMirror)
FC I/O connectivity per controller Standard $3,000 approx.
SAS I/O connectivity per controller Standard Not supported
1GbE I/O per controller Standard Standard
10GbE I/O per controller Standard $2,350

59
HP Restricted – for HP and Channel Partner Internal Use Only
Lets Do Amazing

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.