Beruflich Dokumente
Kultur Dokumente
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Agenda:
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Function of Informative Speeches
Impart Knowledge
Animate or inspire
Furnish evidence
primary purpose is to give your audience information that they did not already know, or to teach
them more about a topic with which they are already familiar 3
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Role of Speaker #1: Objective
Remove Unrelated
Accurate
Facts
Remove Personal
Engaging Illustration
Opinion & Emotion
Colorful Language,
Powerful visual
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Role of Speaker #2: Credible
• Credibility, or ethos, refers to an audience’s perception that the
speaker is well prepared and qualified to speak on a topic (Fraleigh &
Tuman, 2011).
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Role of Speaker #3: Knowledgable
up-to-date
reliable
Sources
unbiased
Start by asking what you know, find out what the experts know, and then
move to find out what information other sources can provide (Gladis, 1999)
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Role of Speaker #4: make the topic
relevant
Speaker clearly link the topic to the listeners’ values, attitudes, beliefs and lifestyle. Consider not
only what the audience wants to hear, but also what they need to hear (Gladis, 1999; Maxey &
O’Connor, 2006).
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•Definitional Types of informative speeches
•Descriptive
•Exploratory
•Demonstration
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How to Develop it??
ONEGenerate and maintain interest
TWO
Create coherence
THREE
Make your speech memorable
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Developing Informative Speeches
Generate and
Create Make your
maintain
coherence speech
interest
memorable
Attention Getter
Elements
Organize Logically Build in
Repetition
Tell A Story
Use Simple
Appeal different
Language
way of learning
Be Creative
Avoid Information
Overload Use Visual
Stimulate
Audience
Intellectual
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Attention Getter Elements
Intensity Novelty
Contrast Activity
Humor
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THANK YOU
Warren Buffet for the slides!
☺
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