Beruflich Dokumente
Kultur Dokumente
ARCHITECTURAL DESIGN
Sensory Elements
Formal Elements
Technical Elements
Expressive Elements
SENSORY ELEMENTS
Line
Shape
Texture
Color
Light & Dark
Space
Line
Types
Vertical – Represents dignity, formality, stability, and
strength
Horizontal – Represents calm, peace, and relaxation
Diagonal – Represents action, activity, excitement, and
movement
Curved – Represents freedom, the natural, having the
appearance of softness, and creates a soothing feeling
or mood
Vertical Lines
Skyscraper
Microsoft Office clipart
Madrid, Spain
The Empire State Brandenburg Gate
Building Berlin
Architect: Shreve, Lamb,
and Harmon
Horizontal Lines
Microsoft Office clipart
Wikimedia.org
©iStockphoto.com
©iStockphoto.com
©iStockphoto.com
Marie-Elisabeth-Lüders-Haus
Berlin, Germany
©iStockphoto.com
©iStockphoto.com
©iStockphoto.com
Color
Color has an
immediate and
profound effect on a
design.
©iStockphoto.com
Warm Colors
Reds, oranges, yellows
©iStockphoto.com
Cool Colors
Blues, purples, greens
Color
©iStockphoto.com
Methods
Shade – Degree of darkness of a color
Tint – A pale or faint variation of a color
Value ©iStockphoto.com
Types
•Open, uncluttered
spaces
•Cramped, busy
spaces
Microsoft Office clipart
Wikipedia.org
Chateau de Chaumont
Saone-et-Loire, France
Balance
Radial Balance
Dresden Frauenkirche
Deresden, Germay Galleria Vittorio Emanuele II
Milan, Italy
Architect: Giuseppe Mengoni
Balance
Vertical Balance
The top and bottom parts are equal.
Wikipendia.org
Rhythm
Repeated use of line, shape, color, texture
or pattern
Types
•Regular rhythm
•Graduated rhythm
•Random rhythm
•Gradated rhythm
Rhythm
Regular Rhythm
Emphasis
The feature in a design that
attracts one’s eye – the
focal point
• Emphasis can be
achieved through size,
Ceiling mosaic in Park Gruell
placement, shape, color,
and/or use of lines Microsoft Office clipart
Mosque - Egypt
Proportion and Scale
Microsoft Office clipart
Comparative
relationships between
elements in a design
with respect to size
Noticeably different
©iStockphoto.com
©iStockphoto.com
Unity
©iStockphoto.com
©iStockphoto.com
Microsoft Office
clipart
TECHNICAL ELEMENTS
Creative Skill of Artist/Designer
Technical Skill of the Designer
Craftsmanship of the Builder
Use of Materials
Properties of the Medium
Quality of Execution
Technical Elements also include such
Historical Information as:
The name of the Architect
The period in which it was built
The Building and Design Style
Cultural faces about the period
Technology of the period
EXPRESSIVE ELEMENTS
Mood Properties
Emotional States
Character States
Dynamic Qualities