SWOT Analysis

other
faculty students staff administrators alumni
stakeholders

a
three‐year
Developed
cycle and
through an
inclusive Solicits review by assessed,
reviewed
process
and revised
annually

Strategic Planning Process

 To confront and
Identify and act
frame major
Consider on
Focus attention Be visionary strategic,
programs and opportunities
on a few things and resource
services that to maximize
to be aspirational in intensive,
will reinforce a student and
accomplished thought and decisions to
distinctive College
with distinction action achieve
image reputation and
comprehensive
success, and
excellence

Strategic Planning
Process
 Governing Body
Meeting to
Formation of a approve
subcommittee to measures
develop and/or
Governing body further refine
Meeting to trim measures for each
number of goals, approved
objectives, objective
Two day refining and
strategic approval
planning retreat

Appointment
of strategic
planning
committee
 Determine resources to accomplish the strategies

College council review the IDP draft

IDP is given to Students Union for their

remarks

an updated draft of the Strategic Plan was compiled along

with a list of the items most often mentioned in faculty,
student, alumni and preceptor surveys.

Discuss the plan in a formal faculty meeting. A motion

was made and passed to change “Implementation
Strategies” for each objective to “Potential
Implementation Strategies.” With this final revision, the
plan was adopted by a vote of the faculty.
 Example of Example of
SWOT TOWS
Analysis Analysis, and

NBA
Current CEC
standards, A complete
Strategic mission,
A list of guidelines copy of the Sample strategic planning
planning vision and
members and 2011‐15 documents including:
terminology, culture
evaluation Strategic Plan
statements,
criteria

Materials to be given to members of

Strategic planning Committee
 Four areas of interest

Academic Faculty &

Students Research
programs Staff
 Strategic planning
retreat – Day 1
Developed a
preliminary TOWS
Analysis Matrix,
Review and
with strengths,
discussion of NBA Review and
Review and weaknesses,
standards, discussion of
discussion of the opportunities and
guidelines and strategic planning Performed a SWOT
CEC mission, vision threats included for
criteria for terminology and Analysis, and
and culture each of the four
compliance related sample strategic
statements areas of interest
to strategic plan pages,
(Academic
planning
Programs,
Students, Faculty
and Staff, Research)
 Strategic planning
retreat – Day 2
Divided the committee into
four groups based on the four
areas of interest , Academic
Programs, Students, Faculty
and Staff, Research
Each group completed the
TOWS Analysis Matrix for their
respective area of interest and
reported their findings to the
entire committee, and Each
group developed preliminary
goal(s), objective(s), measure(s)
and target(s) for their
respective area of interest and
reported their findings to the
entire committee and
Each group developed
preliminary goal(s),
objective(s), measure(s) and
target(s) for their respective
area of interest and reported
their findings to the entire
committee
 The number of
goals and
objectives
were reduced
in number,
refined and
approved for
results were and then voted inclusion in the
assimilated upon via email. plan

goals and The results of

objectives the voting
were refined were
presented at
the Executive
Committee
Meeting
Strategic planning
Area of Interest
committee
Groupings
members

Academic
Principals
Programs

All faculty
Students
members

Faculty &
All staff
Staff

Alumni Research

Students

Other stake
holders
SWOT Analysis of CEC
Strengths
Dedicated young Effective teaching with
dynamic faculty with personalized Availability of vast land
relatively good interaction with good area to develop new
experience and ample student teacher infrastructure facilities
potential to grow support

Good access to state Presence of active

highway and railway bodies like IEEE, ISTE,
station PTA and alumni
Not included

Strong Caliber of Team work of

Curriculum students faculty & staff

Quality
Quality of Research
graduate
faculty growth
program
Not included

Strength of character -- steadiness in

the midst of difficulties, strong work Student environment -- learning
High intensity training programs ethic and commitment to quality, communities, programs, student
positive morale, commitment to seek organizations and clubs
opportunities in face of adversity

Willingness to recognize weaknesses

and make improvements, e.g., the
administrations willingness to openly
Close relationship between student
discuss challenges the College faces --
and academic affairs professionals
recruitment, retention, lack of
diversity -- and develop plans for
making improvements.
Not included

Produce knowledgeable Workforce has a

Atmosphere of success
graduates from rural commitment to quality,
for faculty, staff, and
areas with high earning dedication, positive
students
power morale, and work ethic

CEC is located in an
students, faculty, and
area of natural beauty Close proximity to
staff are committed to
that offers many Infopark, DRDO, CUSAT,
university and
outdoor recreational SILK, AUTOCAST
community
opportunities
Weaknesses

Partnership with
Insufficient fund
Number of industry and
for development
permanent faculty premier
and training
institutions

Resources for
Digital library
faculty, staff and Placement rates
facilities
infrastructure
Should have included

Greater number of
Students
behavioral Intercampus Faculty
dissatisfaction
problems in communication recruitment
with some areas
students

Some faculty not

Research
functioning as Research culture Transfer of faculty
infrastructure
teams
Should have included
Lack of consensus. What should our
mission encompass? What are the
College's priorities? What is the
Physical environment and quality of
Environmental Management relationship (or lack thereof) between
life
the sciences and humanities? What is
the role of Continuing Education?
Who are we?

Ability to compete for and retain

faculty and students -- need more
Lack of long-term budget planning
Lack of diversity faculty lines, smaller class sizes, and
and a process that is transparent
flexibility and funding for dual career
couples
Should have included
lack of repair & maintenance,
facilities in some areas of
Dispersal of information by Services offered by support
campus, restrooms, landscape
administration -- needs to be offices not adequate likely
and landscape maintenance,
strengthened and streamlined due to lack of necessary staff
litter, care of older buildings,
lack of energy efficiency

Underutilization of and lack of

organization for technology -- Not Nationally Recognized for
not taking full advantage of IT Location providing high quality
potential, e.g., integration in education at a low cost
teaching in learning
Should have included
Faculty are not
recognized nationally
Campus is not No Research Centers of
and internationally for
attractive Excellence
research and leadership
in respective fields

Lack of targeted
Lack of clear vision and Lack of NRI student advertisements to
mission attraction students out-of-state or
out-of-region
Should have included
Under-qualified Guest
personal relationships Inability to adjust
faculty teaching
between students and educational
graduate level courses
professors, and environment to fit
due to inadequate
students and advisors needs of students
fund allocation

Too many CEC faculty

Lack of consistent
and staff who are Geographically distant
enforcement of policies
resistant to change and from a large urban area
and procedures
fear of competition
Should have included

Infrastructures and labs

Inefficiencies in time
need extensive Lack of political or
CEC is not well and expenditures in
maintenance and industrial financial
connected politically processes across
renovating with little support base
campus
funds to do so

Failure to reward Failure to find sufficient

Poorly or inadequately
programs that are alternative sources of
funded programs
income producing revenue
Opportunities

Increased demand for Selected for funding

Proximity to INFOPARK, Located nearer to
PG/Research programs program by NABARD
SILK, AUTOCAST, KSIDC where lot of
due to sudden for building
Keltron Controls projects are coming up
escalation of UGs construction

Meritorious student
Scope to provide Demand for industry
intake and qualitative
quality education in oriented research and
staff appointments are
cost effective manner innovation
assured
Should have included

Development of Interdisciplinary
Practice-based
leaders in growth across
research
engineering departments

Expand and improve

Increased research Joint Research the effectiveness of
funding Programs marketing of CEC
beyond Cherthala
Should have included
Increase and strengthen internal
collaborations and external
collaborations
Alternative budgeting/funding
models, e.g., responsibility
centered management
Focus on excellence with a
emphasis on areas in which CEC
should grow
Drastic changes in Kerala higher
education allows CEC to redefine
its image and mission, and
further differentiate itself from
other Kerala institutions
Tapping donors -- alums,
businesses, foundations -- use
them to tell CEC's story; improve
perception of the CEC Foundation
and clarify the relationship
between the purposes of private
giving vs. tuition revenues
Increase national and regional
recognition
Should have included
Growing demand for graduate
Partnership with other
institutions, especially with
Low Income States and
Special Category States
programs in teaching could
Local MLA, an up-and-comer
lead to Masters/Specialist
willing to promote CEC’s
programs that appeal to
interests
teachers at variety of levels
and expertise

Involve more faculty members

in research through
incentives. Increased external Work collaboratively with
Proposed funding formula
funding is an opportunity to CUSAT in research
increase revenue through
indirect cost recovery
Should have included

Establish stronger
Opportunity to maximize on relationships with
Partner with community Further impact economic
potential of Centers of automotive industry in
agencies development in local region
Excellence areas of automotive
engineering

Use budget crisis as a way Make sure lack of funds

Increase fundraising efforts
to become more innovative, does not cause Tech to give
and alumni understanding
eliminate non-essential into lowering standards and
of funds needed as a vital
elements in order to having less qualified
importance to future
become more productive at professors in their field of
success of CEC
essential functions study
Threats

Inadequacy to
Insufficient fund for Disproportionate
resources to retain the
starting innovative and increase in no of
staff by addressing
need based programs engineering seats
their intellectual needs

Obsolescence of lab Lack of academic

equipment flexibilty
Should have included

Reduction in
Poor student
Budget cuts qualified
enrolment
applicants

Saturation of
Unchecked Inability to
engineering
student behavior recruit faculty
education market
Should have included

Declining resources Alternative providers,

Reduced research from the state and i.e., on-line universities
funding increasing dependence and community
on tuition revenue colleges

Decreasing ability to Loss of public support

Declining financial
compete for and retain and shifting attitudes
support for students
top faculty toward the CEC
Should have included
Growth of administrative
Declining standards at Declining interest in
and service functions
CEC and in society, i.e., technical subjects by
required to be in
rigor, work ethic, grade
compliance with students
inflation
unfunded mandates

Students' increasingly
Improper use of rating
possessing an
systems
entitlement mentality
Should have included

Increased budget cuts, Faculty recruitment

Lack of publicity in areas tuition, and various suffers due to more
of CEC excellence, value costs reduces New AICTE pay scales emphasis on teaching
and quality affordability of college than research and CEP’s
for students small town location

Decrease in faculty and

Low employee morale staff morale due to job
Lack of state funding of Internal competition for
due to budget cuts and security and Tech’s
capital improvements limited funding
job loss threatened reputation
for quality
TOWS Analysis (Academic Programs)
Opportunities Threats
• Scope to provide quality • Lack of academic flexibility
education in cost effective
manner
• Demand for industry oriented
research and innovation
Strengths SO ST
• Dedicated young dynamic
faculty with relatively good
experience and ample potential
to grow
• Effective teaching with
personalized interaction with
good student teacher support
Weaknesses WO WT
• Number of permanent faculty
• Partnership with industry and
premier institutions
TOWS Analysis (Students)
Opportunities Threats
• Scope to provide quality • Lack of academic flexibility
education in cost effective
manner
• Demand for industry oriented
research and innovation
Strengths SO ST
• Dedicated young dynamic
faculty with relatively good
experience and ample potential
to grow
• Effective teaching with
personalized interaction with
good student teacher support
Weaknesses WO WT
• Number of permanent faculty
• Partnership with industry and
premier institutions
TOWS Analysis (Faculty & Staff)
Opportunities Threats
• Scope to provide quality • Lack of academic flexibility
education in cost effective
manner
• Demand for industry oriented
research and innovation
Strengths SO ST
• Dedicated young dynamic
faculty with relatively good
experience and ample potential
to grow
• Effective teaching with
personalized interaction with
good student teacher support
Weaknesses WO WT
• Number of permanent faculty
• Partnership with industry and
premier institutions
TOWS Analysis (Research)
Opportunities Threats
• Scope to provide quality • Lack of academic flexibility
education in cost effective
manner
• Demand for industry oriented
research and innovation
Strengths SO ST
• Dedicated young dynamic
faculty with relatively good
experience and ample potential
to grow
• Effective teaching with
personalized interaction with
good student teacher support
Weaknesses WO WT
• Number of permanent faculty
• Partnership with industry and
premier institutions
Goal 1: Strengthen the Professional culture of
CEC
• Objective 1.1 Promote professionalism of students, faculty and staff
• Measure 1.1.1:
Percent of students attending at least one state/national meeting during their four y
ears at the CEC
• Target 15%
• Potential implementation strategies
• Establish IEEE Student branch in the College
• Persons Responsible
• Dr. sddfsdmfsfsf
• Resources allocated
• 2016-17 Rs. 10 Lakh
• 2017-18
• 2018-19
• 2019-20
Discussions
Thank You