Their unlimited passion for technology, content and services, and relentless pursuit of innovation, drives us to deliver ground-breaking new excitement and entertainment in ways that only Sony can. Creating unique new cultures and experiences. Everything they do, is to move you emotionally. Company Name : Sony Corporation Founded : May 7, 1946 Headquarters : Tokyo, Japan President and CEO : Kazuo Hirai Executive Deputy President and CFO : KenichiroYoshida Headcount : 125,300 (as of March 31, 2017) Sony Group Organizational Chart Summary as of 1st October, 2016 Televisions : LCD televisions Digital imaging : Interchangeable single-lens cameras, compact digital cameras, video cameras Audio / Video : Home audio, Blu-ray Disc™ players and recorders, memory-based portable audio devices Semiconductors : Image sensors and other semiconductors Electronic components : Batteries, recording media, data recording systems Professional solutions : Broadcast and professional-use equipment Medical : Medical-related equipment https://www.youtube.com/watch?v=vaskou2gl44
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The Origins of the SONY Brand
The Sony name was created by combining "SONUS," the original Latin for "SONIC," meaning sound, with "SONNY," denoting small size, or a youthful boy. It was chosen for its simple pronunciation that is the same in any language. • It was in 1946 that Masaru Ibuka and Akio Morita together with a small team of passionate and committed group of employees started to build “Tokyo Tsushin Kenkyujo” (Totsuko), or “Tokyo Telecommunications Research Institute” into the billion dollar global conglomerate that it is today. • The main objective of the company was to design and create innovative products which would benefit the people. Akio Morita 1982 - CD Player 1982 - "Betacam", a single-unit, 1/2 inch, broadcast camera 1985 - Single-unit, 8mm 1987 - Digital Audio Tape video camera (DAT) deck 1988 - "Mavica", 1990 - "HD Trinitron", 36- electronic, still-image inch, color HDTV for camera home use 1991 - "Kirara Basso" 1992 - Minidisc (MD) series with "Super system Trinitron" picture tube 1993 - "Digital Beta cam" 1996 - Cyber-Shot digital system, broadcast-use, still camera component digital VCR 1997 - "VAIO" PC by Sony 1999 - Entertainment Robot “AIBO” ERS- 110 2001 Sony Bank established in Japan. Sony Ericsson Mobile Communications established. 2004 Sony BMG Music Entertainment established. 2005 Consortium, including Sony, completes acquisition of Metro-Goldwyn Mayer (MGM) of the US. Sales launch of new “BRAVIA” brand HDTV- compatible flat-screen TVs. 2007 Sony relocates headquarters to new building called "Sony City.“ 2009 Sony Group unveils new brand message "Make.Believe“ 2010 Sony introduces Cyber-shot™, the world's first digital still camera with full HD progressive video. Current Slogan : “Be Moved” Sony Corporation, Japan, established its India operations in November 1994, focusing on the sales and marketing of Sony products in the country. With brands names such as BRAVIA, Xperia, Alpha, Headphones, Handycam®, Cyber-shot, Xplod™, Sony hi-fi, Memory stick® and PlayStation®, Sony has established itself as a value leader across its various product categories of Audio/Visual Entertainment products, Information and Communications, Recording Media, Business and Professional products. Sony has its footprint across all major towns and cities in the country through a distribution network comprising of over 20,000 dealers and distributors, more than 300 exclusive Sony outlets and 25 branch locations. Sony India also has a strong service presence across the country with 365 service outlets. Manned by customer friendly and informed sales persons, Sony’s exclusive stores ‘Sony Center’ are fast becoming the most visible face of the company in India. Company : Sony India Pvt. Ltd. Managing Director : Mr. Kenichiro Hibi Date of Establishment : November 17, 1994 Staff Strength : 900 Share Holding : 100% subsidiary of Sony Corporation, Japan Creativity to make inventions Right products in right time Creativity in marketing Technology Development Quality and Competitive / Reasonable Price