THACHANAMURTHI A/L SUBRAMANIAN

ST170103850
RAKESH THEARAN A/L RAVI CHANDRAN
ST170103847
MUHAMMAD AZLAN BIN SYED ABU THAHIR
ST160400993
JONATHAN A/L PUNNALAGAN
ST160100636
EXECUTIVE SUMMARY

 Perfume Business named ‘One Drop’

 Within locality Rm500 as paid capital up Capital
 Customers bade are college Students
 Our product is simple, non-toxic, non-alcohol and
affordable price.
 Two major Implementation Plans.
 general company description
 One Drop SME- related to perfume
 Perfume without alcohol-for Muslim bass country Malaysia
 Fair-price
 Well marketing plans to promote product
 Non-toxic and non-alcohol
 Halal certificate
 Grow widely to neighbor countries.
 4P (PRODUCT, PRICE, PLACE AND
PROMOTION)
I. Product
o Non-alcohol & organic substance perfume.
o Product small bottle in shape.
o Last long for 12 hour.
o > than 30 variety perfume flavor.
o “Halal” product for Muslim.

II .Price
o Cheap and affordable.
o The single bottle perfume is RM15.00.
o perfume with attractive cover and gift RM35.00 each.
III. Place
o Inside the college campus.
o Directly selling to customer.
o Social Media(Whatsapp).

IV. Promotion
o Advertisement(sticking posters) .
o Attractive perfume’s cover + gift.
o Promote by face to face to the customers.
OPERATIONAL PLAN
 An operational plan can be defined as a plan prepared by
a component of an organization that clearly defines actions
it will take to support the strategic objectives and plans of
upper management.

 However, to fully understand operational plans, we should

first look at the overall planning process within a business.
OPERATIONAL PLAN (Cont.)
 TARGET MARKET
 18 – 55 years old
 Has an income range of anywhere from RM100 per day.
 Will spend anywhere from 200 – 800 on a single bottle of perfume

 FINANCIAL PLAN
 No loans
 Funding buy the CEO

 SALE AND MARKETING

 Doing sales on July 2018
 Do selling at Sentral Collage Penang
 MANAGEMENT AND ORGANIZATION
 The process of organizing, planning, leading and controlling resources within an
entity with the overall aim of achieving its objectives.

 The organizational management of a business needs to be able to make decisions and

resolve issues in order to be both effective and beneficial.
MANAGEMENT AND ORGANIZATION
CHART
General Manager
THACHANAMURTHI

Marketing Manager Operational Manager Administrative Manager

JONATHAN RAKESH AZLAN
START-UP EXPENSES AND CAPITALIZATION
Start-up Capitalization (RM) % OF INVESTMENT
PARTNERS’ INVESTMENT
Thachana 36.25 25%
Rakesh 36.25 25%
Azlan 36.25 25%
Johnathan 36.25 25%

Total Capitalization 145.00 100%

 START-UP EXPENSES

Quantity Unit Price Total (RM)

ITEMS (RM)

Perfume 15 2.00 30.00

Perfume + Cover 10 5.00 50.00

Transportation (Petrol) 10.00

TOTAL 90.00
FINANCIAL PLAN
MONTH JULY
2018
CASH INFLOW (RM)
Cash Sales 1,330.00
TOTAL CASH INFLOWS 1,330.00

CASH PAYMENT
Capital Expenses
Product 145.00
Administrative Expenses
Salaries 600.00
TOTAL CASH 745.00
OUTFLOWS
NET CASH FLOW 585.00
ENDING BALANCE 585.00
 ONE DROP PERFUME
FOR THE END 31 JULY 2018

RM RM
Sales
Less : Cost of Sales (Good Sold)
Sales 1330.00
Gross Profit 1330.00
Less : Expenditure / Opening
E Expenses
Product purchased 145
Salaries 600
Sub Total of Expenditure 745.00
Net Profit / Loss Before Tax 585.00
Tax (0%) 0
Net Profit After Tax 585.00
Accumulated Net Profit 585.00
 ONE DROP PERFUME
BALANCE SHEET STATEMENT FOR THE END 31 JULY 2018

RM RM
ASSETS EQUITY &
LIABILITIES
FIXED ASSETS OWNERS EQUITY
Cash Balance on 1330.00 Capital 145.00
Hand
Accumulated profit 585.00

EQUITY 730

TOTAL ASSETS 1330.00 TOTAL EQUITY & 1330.00

LIABILITIES
THANK YOU