Ps Fujitsu Storage Strategie and Portfolio em en

Business-
Centric Storage
Fujitsu’s
Storage Strategy
and Portfolio
0
Fujitsu's Storage Portfolio
Complete
Storage Solution
Fujitsu Professional, managed,

maintenance cloud services
Partner
Products
Business-Centric
ETERNUS
Storage
1 Copyright 2016 FUJITSU

Objectives of ETERNUS Storage Solutions
Business-Centric Storage
Align storage resources with business Drive utilization and consolidation

priorities for reducing costs of storage
Better
business
support
at lower
costs
Business-Centric Storage for all usage scenarios
Accelerate Data Consolidate Storage Hyperscale Storage Protect Data

ETERNUS – the right storage for all scenarios
 ETERNUS storage meets all storage challenges
 Accelerating data flows with flash storage
 Effectively consolidating storage systems
 Managing unpredictable data growth with SW-defined storage
 Radically simplifying backup infrastructures
 ETERNUS excels in leading, public-benchmark-
proven storage performance and extremely
reliable data services at highly competitive prices
 A clear-structured and fully compatible storage
product family provides an attractive alternative to
highly redundant point-solutions of Dell-EMC

What storage is needed for which scenario ?
All-flash systems Innovative RAID

for reducing systems enabling
latency of storage
performance consolidation to
critical data reduce costs
Radically new Backup appliances

software-defined and tape libraries
architectures for to balance speed
areas of and costs of data
unpredictable protection
data growth

ETERNUS – always the right storage solution
All-flash system Hybrid RAID

 ETERNUS Storage
DX200F  ETERNUS DX
SW-defined, Backup
hyper-scale Appliances
storage  ETERNUS CS
 ETERNUS
CD10000 Tape Libraries
 ETERNUS LT

The walking dead - What will be DELLeted ?
• EMC XtremIO • EMC VNX, VNXe
• Dell SC all-flash • EMC VMAX
• EMC Isilon
• Dell PS (EqualLogic)
• Dell MD (PowerVault)
• DEL SC (Compellent)
• Dell NX (Windows)
• EMC ECS
• EMC Isilon
• EMC ScaleIO • EMC DataDomain
• EMC VIPR • Dell DR
• Dell SDS (Nexenta) • Dell DL
• Dell XC (Nutanix)

Fujitsu storage for all usage scenarios
All-flash system
 ETERNUS
DX200F

Accelerate with flash storage!
Objectives
 Use flash optimized storage systems for reducing
latency to serve performance critical applications
 E.g. business analytics, VDI, high frequency
transactions
Challenges
 Extreme costs of purpose-built flash storage systems
 Lack of management integration with other storage
 Low high-availability capabilities

Flash Storage from Fujitsu
Offering
 ETERNUS DX200F
 SSD optimized storage derived from ETERNUS DX
general purpose systems
+ How Fujitsu differentiates

 Outperforming competition with lowest response time
 Factors lower price compared with specialized designs
 Complete management integration with ETERNUS disk
systems, comprehensive failover and DR functionalities

Unified system management
ETERNUS SF Storage Management
ETERNUS DX ETERNUS DX200 F

Hybrid Storage All-Flash Storage
Systems System

All-Flash System from Fujitsu
200,0001
Application Scalability IPOS
0.63ms1 Band- 12,000 MB/s

Latency
Application Acceleration width Batch Throughput
Fujitsu Up to 38.4 TB Derived from At the costs of Delivering

delivers a new SSD storage a general hybrid systems impressive
all flash system purpose design, with SSDs performance
ETERNUS optimized for ($0.77/SPC-1 at significant
DX200F flash usage IOPS™) lower cost level
1 Official SPC1 figures
How ETERNUS DX200F supports business
Customer case
 Leading manufacturer of electronic test,
measurement and communications equipment
 HQ in Europe
Need for low data latency for a business application
Benchmarked Netapp EF, EMC XIO. Violin and ETERNUS DX200F
ETERNUS DX200F achieved the performance lead

at the best price level


 ETERNUS Storage

Consolidate with Hybrid Storage!
Objectives
 Consolidating primary storage for reducing investment
and operational costs
 Delivering an efficient and reliable platform for biz data
 Reducing the complexity of storage point solutions
Challenges
 Managing performance issues of growing data volumes
 Synchronizing storage resources with business priorities
 Ensuring high availability of business critical data at
reasonable costs

Hybrid Storage from Fujitsu
Offering
 ETERNUS DX storage series

 Leading performance architecture – proven by official
SPC benchmarks
 Simple and affordable protection against system failures
 Unique automated quality of service management
aligning storage performance with business priorities

ETERNUS DX – Family architecture
Economy Entry-level and midrange storage Enterprise storage
DX60 S3 DX100 S3 DX200 S3 DX500 S3 DX600 S3 DX8700 S3 DX8900 S3
ETERNUS SF storage management software
 One system management from small to high-end

 Same hardware building blocks (storage only controllers are unique)
 Data mirroring/replication and system failover between different model sizes

Why customers like ETERNUS DX Systems
Price/ Seamless
Leading High system
Performance family
performance robustness
ratio architecture
"The ETERNUS DX100 S3 storage system provides us "Fujitsu is boringly reliable and as a
with great performance at an affordable price. What's more, technical person I will take that every
we really like the configuration options possible with the time. I don't want exciting or unpredict-
practical user interface and the ETERNUS SF Management able; I want it to do the same thing every
Suite. And the easy upgradability makes future data center time. We … want a simple, affordable
planning much easier." storage system."
Rolf Hortmann, Product Manager, German Air Control Limited John Herd, head of IT at University of Suffolk, UK

ETERNUS DX performance architecture
LIMITS I/O Performance Bandwidth Bus Performance
Faster Pumps, Bigger Pipes
Multicore More Extreme Cache SAS-3 16G

Mutlithread DRAM Extreme Cache drive interface FibreChannel
SMP 64 Bit Cache Pool

Delivering incredible SPC-1 results
Record breaking SPC benchmark results
ETERNUS DX200 S3
 Response time of 0.63
milliseconds under 100% load
 Highest IOPS for an entry storage
 Impressive price-performance
ratio of $0.77/SPC-1 IOPS™
ETERNUS DX600 S3
 Best SPC-1 result for dual
controller mid-range
 Response time of just
0.61 milliseconds under full load * Results are current as of July 25, 2014 and available at :
http://www.storageperformance.org/results/benchmark_results_spc1_active/#f
 Outstanding price performance ujitsu_spc1
** Input/Output performance per second
ratio of $1.54/SPC-1IOPS™
ETERNUS DX600
superior performance for business analytics
 German market research  Needs very fast response  With the performance
company GKL scans price time for database queries architecture of ETERNUS
and product data of super- (0.1 to 1 ms) DX600 incl. SSDs and
markets as a service for Extreme Cache GKL
consumer goods vendors can conduct real-time analytic
 Creates 50 Mio data sets  Data restore time of
per year an 2 TB databases is
reduced by factor 60

Business-Centric resource utilization
Prio 1: Biz critical apps Prio 2: Analytics Prio 3: Internal services
 Online shop  DWH  HR
 ERP  BI  Sharepoint
 CRM  Mail  File services
Response time
Prio 1 Prio 2 Prio 3
Define priorities, set response times, ETERNUS does the rest.

New: Business Continuity with
ETERNUS Storage Cluster
Business Server Business Server
Active Standby Standby Active

SAN SAN
Business data Business data mirror Business data Business data mirror
Synchronous replication Outage Replication suspended
ETERNUS DX ETERNUS DX ETERNUS DX ETERNUS DX
Storage Cluster Controller Storage Cluster Controller
 In case of a primary storage or site failure, the secondary storage takes over identities (IDs)
 I/O is continued by the secondary ETERNUX DX system transparently
 Failover can be executed in both directions and between different ETERNUS DX S3 models
 Automatic or manual failover

Storage Consolidation with ETERNUS DX
Tecteo, Belgium
 Industry: energy, telco
 Consolidation of 15 data- centers into two
 Using ETERNUS DX as central, highly available storage for > 1PB of data including 1100
virtual machines
 Headroom for future growth
 2-site data replication
 Combined server & storage project

Reliable business support with ETERNUS Storage Cluster
Customer in women's fashion accessories industry with

>1,000 branches and online shop. Global business expansion
Need for 100% of availability storage for DBs, VMs, OLTP, Web
Used an own scripted storage failover mechanism
Considered buying SVC or VPLEX storage virtualization from IBM / EMC
Decided on ETERNUS Storage Cluster

 Fast, automated, cost efficient and transparent failover
 Using ETERNUS DX500 midrange systems


 ETERNUS Storage
SW-defined,
hyper-scale
storage
 ETERNUS
CD10000

Hyperscale with Software-defined Storage
Objectives
 Reducing storage scalability limits and costs in areas
of unpredictable data growth
 Optimize storage for cloud and OpenStack projects
 Provide online access for double digits of tera- and
petabytes of data with zero downtime
Challenges
 Linear scalability of capacity and performance
 Extreme costs for always-on
 Lifecycle and migration issues of large scale storage

Hyperscale Storage from Fujitsu
Offering
 ETERNUS CD10000

 Leading in modular scalability of capacity and speed
 Immortal system for zero-downtime & zero-migration
 Fully maintained and serviced storage offering based on
Ceph open source storage software

Introducing ETERNUS CD10000
End-to-end maintenance and support
Software-defined, hyper-scale ETERNUS CD10000
storage system
Object Block File Access
Access Access (planned)
Scale-out architecture up to hundreds
of storage nodes / 50+ PB ETERNUS CD10000 Unified Management
Based on Ceph open-source technology

Ceph Storage Software
Appliance approach combining

HW & SW & services
Unified management of HW &SW

ETERNUS CD10000 storage nodes

What ETERNUS CD10000 delivers
Unlimited
Scalability
Zero
Downtime
Ceph
ETERNUS
CD10000
Immortal TCO
System optimized
Automation

ETERNUS CD10000 vs. build your own storage
Based on Ceph open source storage software
Optimized component evaluation, integration and sizing
End-to-end maintenance with consistent updates
Unified management of HW & SW – one system image
Highly automated storage node provisioning or exchange
Adding functionality where Ceph has gaps
It is a storage system – not a stack of components.

New storage nodes for different needs
Flex Node Density Node
 Flexible scaling capacity & performance  Maximize density with 60 TB in a 1U node
by adding nodes and node extensions  2+ PB in a rack saving data center space
 Optional use of PCIe SSDs  Focus: minimum storage costs and density
 Focus: balancing performance and capacity
~ 0,88 $ per GB1 ~ 0,47 $ per GB1
… …
Flex Node Flex Node Flex Node Flex Node Density Node Density Node Density Node
with 1× with 2× with 3× 4-node 42-node configuration
Capacity Capacity Capacity min. configuration
Extension Extension Extension
44 TB 92 TB 140 TB 188 TB 60 TB 240 TB 2.5 PB
1 Based on a four storage node configuration, redundant internal network, erasure code, maintenance not included. List prices vary significantly depending on configuration and system parameters
How ETERNUS CD10000 supports cloud biz
Cloud IT Trading Platform
 A Germany company operates a trading platform for cloud

resources (CPU, RAM, Storage)
Cloud IT Resources Supplier

 The Darmstadt Datacenter (DARZ) offers
storage for this cloud IT trading platform
 Using ETERNUS CD10000 to provide storage
resources for an unpredictable demand
ETERNUS
CD10000

New: ETERNUS CD10000 Quick Start Edition
Virtual ETERNUS CD10000 Appliance for demo, integration and validation purposes

 ETERNUS Storage
SW-defined, Backup Appliances

hyper-scale  ETERNUS CS
storage
 ETERNUS
CD10000

Protect with Backup Appliances
Objectives
 Reduce backup and restore time with backup to disk
 Reduce costs of capacity by data deduplication
 Secure backup IT against failures
Challenges
 Complexities of point solutions for disk and tape backup
 Scalability limits drive migration costs
 Silos for backup and archiving

Backup Appliances from Fujitsu
Offering
 ETERNUS CS8000 – unified data protection platform
 ETERNUS CS800 – backup to disk appliance
 ETERNUS CS200c – storage with integrated backup SW

 Lead in scalability, automation, all-in-one (CS8000)
 Lead in simplicity and deduplication ratio (CS800)
 Based on tech leader Commvault software (CS200c)

ETERNUS CS Backup Appliances
Integrated ETERNUS CS200c (start in EMEIA)

appliance incl.  Includes Commvault software and licenses
backup SW  For disk backup and file archiving up to 132 TB
 Deduplication, replication functionality
Target ETERNUS CS8000 ETERNUS CS800

appliance  Unified data protection platform  Easy to use backup to disk appliances
SW independent for disk, tape and cloud  Deduplication, replication functionality
 Complete consolidation  Modular scalability up to 352 TB
and virtualization of backup IT
 Unmatched scale-out scalability
up to 22 PB
 Leading DR
and HA technology

ETERNUS CS8000 – unified data protection
ETERNUS CS8000 Production Data
UNIX
Virtualizes all target Mainframes x86 Servers
Servers
systems creating one
logical platform
 Radically consolidates IT
infrastructure ETERNUS CS8000
Unified Data Protection Appliance
 Simplify backup, accelerate
processes and provide flexible Target system virtualization for
Black backup, archive, compliant archive, second-tier file storage
service levels regarding speed,
box
capacity and costs
Dedup cloud
Disk Dedup WORM WORM

Tape (Cloud)
Disk Disk Tape
38 38 Copyright 2016 FUJITSU

ETERNUS CS800 – Optimized Backup Storage
ETERNUS CS800
Turnkey backup to disk appliance with dedup Works together
with all backup
software suites
Fast and
cost efficient Easy to Deploy
backup storage Easy to Manage
“…reduces the amount of data to be backed up by up to 83%...” “We saved around 50% on our administration costs here.”
(Right-on, Retail Industry) (Gerd Neuland, Head of Datacenter, Krones AG)
39
ETERNUS CS200c Powered by Commvault
 Integrated, all-in-one data protection appliance
 Powerful Fujitsu technology combined with industry

leading Commvault software
 Pre-loaded, pre-configured, right-sized solution
enables a fast and hassle-free setup (T-shirt sizes)
 Deduplication to storage capacity

Simple, cost-effective expandability delivers
investment protection
Support: MS, Linux/Unix, VM, SAP, Oracle,


Snapshots, Tape, Cloud, …

How ETERNUS CS8000 drives backup efficiency
 SDV – IT Organisation for Sparda Bank, Germany

 Back-up to disk and tape for 600 TB data
 Substantial productivity gains through automation –
complete disk and tape operation is operated by only 2
admins at 50% capacity
 Automation of tape refresh and tape migration
 Reducing the amount of tape drives by 50% supported
by performance gains through ETERNUS CS8000
 Stretching an ETERNUS CS8000 across two data
centers for implementing a disaster resilient backup IT

Backup of SAP at Modern Bakery, Dubai
 Modern Bakery, Dubai, over 2,500 employees

 Consolidated and migrated aged and ERP systems to SAP
 Introduced SAP HANA with Fujitsu’s PRIMFLEX for SAP
HANA solution
 Usage of ETERNUS CS200c as a consolidated backup
platform replacing multiple point solutions
 Higher efficiency in operation
 Improved recovery time
 Fast implementation time
“The implementation was much faster than we expected and enabled us to make a
totally seamless transition without disrupting the business.”
Lakshman Prakash, Chief Financial Officer, Modern Bakery

 ETERNUS Storage
SW-defined, Backup Appliances

hyper-scale  ETERNUS CS
storage
 ETERNUS Tape Libraries
CD10000
 ETERNUS LT

Protect with tape libraries!
Objectives
 Store inactive data at low costs
 Keep data copies in secure and offline environments
Challenges
 High manual operational efforts
 Scalability in areas of high data growth
 No experts on site of remote locations

Tape Libraries from Fujitsu
Offering
 ETERNUS LT tape libraries

 Flexibility in connectivity and media
 Highly automated, simple and remote operation
 Pay as you grow concept

FUJITSU Storage ETERNUS LT
 Affordable tape system to automate, consolidate and simplify backup and archive
 Certified for market leading backup & archiving software
 Supports LTO-5 / LTO-6 / LTO-7 with SAS / FC interface
 Simple and remote operation from everywhere via Web-GUI
 Pay as you grow concept to avoid unnecessary pre-investments
ETERNUS LT20 ETERNUS LT40 ETERNUS LT60 ETERNUS LT260

Ultra-compact product (1U) Mid-sized product (2U) Midrange product (4U) Midrange/Enterprise (42U)
 1 drive; 8 slots  1-2 drives; 12-24 slots  1-4 drives; 24-48 slots  1-42 drives; 80-560 slots
 Capacity*: 120 TB  Capacity*: 360 TB  Capacity*: 720 TB  Capacity*: 8.4 PB
 Throughput**: 2.7 TB/h  Throughput**: 5.4 TB/h  Throughput**: 10.8 TB/h  Throughput**: 113.4 TB/h
*max compressed capacity with LTO-7; **max data throughput depending on user data and environment
ETERNUS – always the right storage solution

 ETERNUS Storage
SW-defined, Backup
hyper-scale Appliances
storage  ETERNUS CS
 ETERNUS
CD10000 Tape Libraries
 ETERNUS LT

Building complete Solutions
Storage Technology Partners

Building complete data management solutions
Fujitsu builds data management solutions Storage Virtualization Software
based on own products, products from technology
partners and comprehensive service offerings
Snapshot Software
ETERNUS SF ACM
Storage Connectivity
Flash, Disk and Hybrid Storage Systems
NetApp FAS
ETERNUS
ETERNUS CD
DX/DX-F

Strategic Partnership with NetApp
ETERNUS DX and FAS combine
unique strengths in a strong
portfolio
 ETERNUS DX delivers leading
performance and robustness With ETERNUS DX and NetApp
 NetApp FAS delivers leading FAS Fujitsu offers a tailored
file management functions solution for each usage scenario
NetApp and Fujitsu have Fujitsu integrates NetApp

the same philosophy in converged infrastructure
 Seamless family concept solutions like vShape,
and uniform management FlexFrame, SAP HANA
 Consistent product strategies
with focus on simplicity

Complete solution with NetApp FAS at Rehau
FlexFrame addresses all hot topics

of private cloud deployments
Provision of SAP services for  Scalable servers and storage capacities

3,500 REHAU users worldwide within minutes
 "Push-button" deployment to meet specific
needs based on pre-defined templates
Calculated cost reduction by
 Application integration
600,000 Euros for 3 years
 No asset risk – pay as you use
"FlexFrame for SAP not only gives us the system operation

performance needed to comply with SLAs, but also lets us
do the job more economically with fewer personnel."
Christian Baier, IT Manager SAP Basis, REHAU AG & Co/Germany

Building complete backup
and archiving solutions
Fujitsu builds complete data protection solutions Data Protection Midrange and High-end
based on own products, products from technology Software Tape Libraries
partners and comprehensive service offerings
Quantum Oracle
ETERNUS CS ETERNUS LT
Data Protection Small and Midrange

Appliances Tape Libraries

ETERNUS & Simpana at BKK Salzgitter,
Germany
Solution
 The centralized storage runs via a new ETERNUS DX, a highly scalable Fujitsu disk storage
system with redundant components and RAID protection. This centralization simplifies
the infrastructure
 ETERNUS LT tape libraries ensure that the data is saved in duplicate and on different media
 Commvault software enables backup and restore to be managed across platforms.
The Simpana interface provides a very good overview of all resources and reduces administrative
outlay through a high degree of automation
Benefits
Reduced storage and maintenance costs
Significant increase in performance
High scalability
Lower energy costs thanks to economical systems

Storage from Fujitsu
Fujitsu's ETERNUS The comprehensive ETERNUS excels Based on ETERNUS

storage portfolio ETERNUS storage in "Business-Centric products, leading
balances storage family comprises Storage" by synchron- technology from our
capacity, performance  All-flash systems izing storage resources partners and comprehen-
and costs for the com-  Hybrid disk and with business priorities sive services from Fujitsu
plete lifecycle of data flash storage arrays whilst reducing costs we deliver complete
 From production,  Hyper-scale and storage solutions
business analytics software-defined
and big data to storage
backup and long-  Backup appliances
term archiving  Tape libraries

56

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Business-

Fujitsu Professional, managed,

1 Copyright 2016 FUJITSU

Align storage resources with business Drive utilization and consolidation

Business-Centric Storage for all usage scenarios

Accelerate Data Consolidate Storage Hyperscale Storage Protect Data

2 Copyright 2016 FUJITSU

3 Copyright 2016 FUJITSU

All-flash systems Innovative RAID

Radically new Backup appliances

4 Copyright 2016 FUJITSU

All-flash system Hybrid RAID

5 Copyright 2016 FUJITSU

6 Copyright 2016 FUJITSU

7 Copyright 2016 FUJITSU

8 Copyright 2016 FUJITSU

+ How Fujitsu differentiates

9 Copyright 2016 FUJITSU

ETERNUS DX ETERNUS DX200 F

10 Copyright 2016 FUJITSU

0.63ms1 Band- 12,000 MB/s

Fujitsu Up to 38.4 TB Derived from At the costs of Delivering

Need for low data latency for a business application

Benchmarked Netapp EF, EMC XIO. Violin and ETERNUS DX200F

ETERNUS DX200F achieved the performance lead

12 Copyright 2016 FUJITSU

All-flash system Hybrid RAID

13 Copyright 2016 FUJITSU

14 Copyright 2016 FUJITSU

+ How Fujitsu differentiates

15 Copyright 2016 FUJITSU

DX60 S3 DX100 S3 DX200 S3 DX500 S3 DX600 S3 DX8700 S3 DX8900 S3

ETERNUS SF storage management software

 One system management from small to high-end

16 Copyright 2016 FUJITSU

17 Copyright 2016 FUJITSU

LIMITS I/O Performance Bandwidth Bus Performance

Faster Pumps, Bigger Pipes

Multicore More Extreme Cache SAS-3 16G

18 Copyright 2016 FUJITSU

20 Copyright 2016 FUJITSU

Prio 1 Prio 2 Prio 3

Define priorities, set response times, ETERNUS does the rest.

21 Copyright 2016 FUJITSU

Active Standby Standby Active

Synchronous replication Outage Replication suspended

ETERNUS DX ETERNUS DX ETERNUS DX ETERNUS DX

Storage Cluster Controller Storage Cluster Controller

22 Copyright 2016 FUJITSU

23 Copyright 2016 FUJITSU

Customer in women's fashion accessories industry with

Used an own scripted storage failover mechanism

Considered buying SVC or VPLEX storage virtualization from IBM / EMC

Decided on ETERNUS Storage Cluster

24 Copyright 2016 FUJITSU

All-flash system Hybrid RAID

25 Copyright 2016 FUJITSU

26 Copyright 2016 FUJITSU

+ How Fujitsu differentiates

27 Copyright 2016 FUJITSU

Based on Ceph open-source technology

Appliance approach combining

Unified management of HW &SW