Beruflich Dokumente
Kultur Dokumente
Corporate Culture
Chapter 3
Organizational Environment
● Task environment
- Affects directly
- Influences operations and performances
Organizational Environments
Technological General
Environment
Soc
al
Customers
io-C
ation
Labor Market
Competitors
u l tu
n
s
Inter
Task
ee
ral
Cu
oy
ltu
Environment
pl
re
Em
Management
Le
ga Suppliers
l /P ic Internal
ol m
iti ono Environment
c al Ec
Suppliers
Copyright © 2005 by South-Western, a division of Thomson Learning. All rights reserved.
4
International Dimension
● Provides New
• Customers
• Competitors
• Suppliers
● Shapes:
• Social trends
• Technological trends
• Economic trends
● Recent Trends
● Frequency of mergers and acquisitions
● Small business sector vitality
Boundary-spanning
Inter-organizational partnerships
Mergers or joint ventures
High
Adapt to
High
Environment
Rate of Uncertainty
Change in
Factors in
Environment
Low
Uncertainty
Low
Low High
Number of Factors in Organization Environment
Copyright © 2005 by South-Western, a division of Thomson Learning. All rights reserved.
13
Competitive Intelligence - CI
Shift in paradigm
● Trust, value added to both sides
● Equity, fair dealing, everyone profits
● E-business links to share information and conduct digital
transactions
● Close coordination; virtual teams and people on site
● Involvement in partner’s product design and production
● Long-term contracts
● Business assistance goes beyond the contract
Culture
that can be
Visible
seen at the 1. Artifacts, such as dress, office
surface layout, symbols, slogans,
level ceremonies
Invisible
2. Expressed values, such as “The Deeper values
Penney Idea,” “The HP Way” and shared
understandings
3. Underlying assumptions and deep held by
beliefs, such as “people are lazy organization
and can’t be trusted” members
Symbols
Stories
Heroes
Slogans
Ceremonies
Culture
Involvement Consistency
Culture Culture
Internal