AJAY

INDUSTRIES
 INTRODUCTION
Company Ajay industries
Established 1973
Founder Late shri. Chanchal Das
Address Ajay nagar,backside industrial estate
Pathankot byepass, jalandhar
Products Hand Tools (Pincers and Pliers,
Woodworking tools,
Spanners,Vices,Plumber tools etc.)
Certification ISO-9001:2008 (Quality management)
ISO-14001:2004 (Environmental
Management)
Exports Market Europe,USA,Russia,South America,
South Africa etc.
Objective of Ajay Industry
 Satisfaction of customer
 Increase production and profitability
 Improving the effectiveness of quality mgt.
system
Why Prefer Ajay Industry
 Packaging that confirms to international
standards
 Transparancy in all dealings
 Competitive pricing timing deliveries
 Using modern techniques and standards
to make product
Benchmarking
A measurement of the quality of an
organisation’s policies, products, programs,
strategies etc. and their comparison with
standard measurement, or similar
measurements of its peers.

“Improving ourselves by learning from

others”
Process of benchmarking in
Ajay Industry
Stage1: Purchase the same product of other
companies(Taparia , Stainlee)

Stage2: Compare our product with those companies product

Stage3: Check the hardness with others and also check

rate,weight,quality,material etc.

Stage4: After stage 3, we check weaknesses of our product

Stage5: Improve product quality and selling at low rate

Value Chain Analysis
 Porter’s definition includes all activities to
design, produce, market, deliver, and
support the product and service.
 The value chain is concentrating on the
activities starting with raw materials till
the conversion into final goods and
services.
 Value chain process
 Stage1: Raw Material
 Stage2: Blanking operation
 Stage3: Heating at the temperature 93 Degree
 Stage4: Forging process
 Stage5: Trimming process
 Stage6: Punching process
 Stage7: Proaching process
 Stage8: Coloring and Packing
Balance Score Card
 BSC is a strategy performance
management tool, a semi-standard
structured report that can be used by
managers to keep track of the execution
of activities by the staff within their
control and to monitor the consequences
arises from these action.
BSC Process in Ajay Industry (5s)
THANK YOU