Beruflich Dokumente
Kultur Dokumente
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* Greeks considered the book so important that
they began to use it as the main way to make
ideas public.
* Greek writers of the era refer to a market in
book and to prices paid for them .
* Large libraries maintained scriptoria where
many books were copied by hand
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* The first manuscripts that began to take on the
look of a book: Papyrus leaves faced one
another and were bounded together instead of
rolled up: this form made it easier to find a
particular passage quickly
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* Individual letters of the alphabet made out of
wood or metal that can be re arranged in any
number of combinations to make different
words: invented by Johann Gutenberg.
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* 1400- early 1500, most books were print version of
what monks had previously made by hand: work such
as Bible, Prayer books and religious calendars.
* Beginning in the 1500s, book printers began to
produce books that challenged the dominant catholic
church and circulated non religious (secular )ideas.
* This reflected and influenced the rise of new ideas
about the world.
* As more and more people learned to read, books
helped foster important changes in European society,
these changes helped encourage Protestant
Reformation, Renaissance, the growth of science and
idea about democracy.
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* A system put in place by King Henry VIII in 1509
under which only people with written authority
from crown could use printing press
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* Audio books: A recording in which someone reads a printed book or a
version of it.
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* Religious books: trade books that contain
specifically religious content
* Book Clubs and Mail Order: organizations
through which individuals who have joined can
select books from the club’s catalog and
purchase them through the mail or via the
club’s website often at discounted price.
* Scholarly titles published by not-for-profit
divisions of universities, colleges, museums, or
research institutions
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* Acquisition Editor: recruits and signs new authors
and titles for the company’s list of books.
* Royalties: Shares of a book’s sale income which
were paid to an author, usually based upon the
number of copies sold.
* Literary agent: A person who on behalf of a client,
markets the clients manuscripts to editors,
publishers and other buyers, based upon knowledge
of the target market and the specific content of the
manuscript.
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* A title that has sold more than 75,000 hard
cover copies or more than 100,000 paperback
copies
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* A title that has sold well over 100,000
hardcover copies.
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* The number of copies that are printed
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* A series of appearances that an author makes
in various cities in order to promote a title and
stimulate sales.
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POS
* Book Stores
* Supermarkets
* Book Stalls
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Editorial director
Editor in Chief
Development editor
Editorial Assistant
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* Managing Production Editor
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Marketing
Director Marketing
Communications
Marketing Manager
Specialist
Marketing
Event Planners
Assistant
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* Director sales
* Sales Representatives