Beruflich Dokumente
Kultur Dokumente
INCREASING RISK
Sell more in existing
Sell new products in
Markets
existing markets
MARKETS
MARKET
EXTENSION DIVERSIFICATION
INCREASING RISK
Sell more in existing
Markets
MARKETS
New
When a company has a product is in the current market, its
share on the market can still grow. To increase current
product’s market share can be used three major approaches:
INCREASING RISK
Sell more in existing
Markets
MARKETS
MARKET
EXTENSION
.
Existing PRODUCTS New
INCREASING RISK
Sell more in existing
Sell new products in
Markets
existing markets
MARKETS
MARKET
EXTENSION
INCREASING RISK
Sell more in existing
Sell new products in
Markets
existing markets
MARKETS
MARKET
EXTENSION DIVERSIFICATION