Part A : Business Idea

• Business Idea Story

Generally we are facing problem of our vehicle during use of it.
The failure of vehicle my be occurs at mid way of the our
destignation.so we need to pull out our vehicle to garage for repairing
of it. It requires too much effort and time consuming.
If the facility of mobile garage is there, then if can be called at
any location for repairing of particular vehicle on the spot. It is quality
process and time saving process.
• Business Scope
All type of vehicle can be repaired and maintained.

All kind of maintenance work can be done on the spot.

Less space required Compare to Stationary garage.

All stationary garage transform into mobile garage

• Market analysis
In the market there is no facility of mobile garage so it is good
opportunity.

It become requirement facility in city area, village area and on

highways.
• SWOT Analysis
 Strength :
This is new facility for automobile repairing on the spot
when vehicle gets failure. So it is always accepted by current
generation.
 Weakness :
Financial investment is high. And Depend upon kind of
failure of vehicle.
Opportunity:
All Stationary garage is can be transformed into mobile
garage.
 Threats :
Response of customer.
• Business Idea Dimension
South Gujarat only:
facility of this kind garage can be installed at each city,
villages and all highways.
• Conclusion for Business Idea
According to market survey about business idea this business has
more scope, strength and chance of successful establishment.
Part B: Market Research
• Market Research
We have asked about our business idea to public and we got
positive response from peoples.
• Marketing Plan
Step 1: Adveristmet on holdings, television, news papers, radio etc.

Step 2: Information about location where this facility will be Served.

Step 3: Information about Functional facility i.e. which kind of vehicles

will be repaired.
• Business Development
 Licensing : we will get License of business to be do from
government.

Copy rights : we will register and get copyrights of our business idea
from Indian or Gujarat government.
• Company type
• Our business is in category of service providing industry.
• Organizing Structure
CEO

Chief Manager

HOD HOD HOD

Call Call Call

Receiver A Receiver B Receiver C

Service Service Service

Force A Force B Force B
• Man power Planning
• Managers
• Drivers for Mobile garage van
• Maintenance / Repair / Mechanic Staff
• Call receiver Staff
• Security Staff
Part C: Financial Plan
• Types of Costs
1. Capital cost :
i. Big van Purchase
ii. Van modification
iii. Equipment cost
iv. Rent of land and office

1. Working cost :
i. Salary of staff
ii. Van maintenance cost
iii. Depreciation cost
• Sources of Finance
• Financial Bank – Proposal 6 crore
4 crore got from bank on interest

• Investors – Remaining 2 crore from investors

• Charges from Customers
I. With membership :
- 15000 Rs Deposited on membership
- 30% discount given on maintenance.
- Given priority to them

II. Without membership :

- total charge is takes from them
- no discount given on maintenance.
• Cost Estimation
• Cost of vans: 2*80,00,000 = 16,00,0000 (Jumbo van for highway
purpose)
: 6*15,00,000 = 90,00,000 (mini van for city purpose)
• Total cost of vans : 1600000 + 9000000 = 1,06,00,000 (with
modification)
 Designation Salary / month no of man power and cost (R.S)

Manager 50,000 1* 50,000 = 50,000

Call receiver 12,000 3*12,000 = 36,000

Driver 15,000 8*15,000 = 1,20,000

Mechanics 20,000 16*20,000 = 3,20,000

Total = 5,26,000

Other costs

Land rent 16,000 Per month

Maintenance cost 20,000 Per month

• Total cost : Capital cost + Manpower cost + other cost

: 1,06,00,000 + 5,26,000*12 + 4,32,000*12

: 2,20,96,000 (RS)