Module 7

ICT AND SOCIAL RESPONSIBILITY

At the end of this module, the students were able to:

Share anecdotes of how ICTs were used to be a part of a

social movement, change, or cause to illustrate aspects of
digital citizenship.
 ICT FOR ADVOCACY AND DEVELOPMENTAL
COMMUNICATION

ICT for development or ICT4D is the use of information and

communications technology in the field of international development,
socioeconomic development, and human rights. The idea behind this is
using ICT for welfare of less fortunate individuals, enabling the
development of society.
ICT 4D: INFORMATION AND COMMUNICATION
TECHNOLOGIES FOR DEVELOPMENT

The ICT4D refers to the application of information and

communication technologies (ICT) toward social, economic,
and political development, with a particular emphasis on
helping poor and marginalized people and communities.
ICT4D is grounded in the notions of “development”,
“growth”, “process”, and “globalization”. And is often
interpreted as the use of technology to deliver a greater
good and another term used is “digital development”.
 Phases of ICT4D evolution:

ICT4D 0.0: mid 1950s to late 1990s. The focus of this

earliest phase was on the use of IT in government and
private sector organization in developing countries.

ICT4D 1.0: late- 1990s to late- 2000s. The advent of the

Millennium Development Goals combined with the rise and
spread of the internet in industrialized countries led to a
rapid increase in investments in ICT infrastructure and
projects in developing countries.
ICT4D 2.0: late- 2000s onwards. The focus in phase 2.0
increasingly shifts toward technologies in use, such as the
mobile phone and SMS technologies.
There are several success factors for
ICT4D. 1ST is the community or the
group that ICT would solicit support
from. Another is the creation and the
use of facilities that the ICT
application offers. Last, the target of
the advocacy should be understood.
Such target or purpose includes
poverty, education, health care, or
governance. By using ICT, the current
conditions of the target advocacy can
be studied by the community. The aim
is to bridge the community with the
aid of ICT to the marginalized group or
the target group. ICT can be used to
channel the benefits directly to less
privileged people through the efforts
of the government, NGO’s, businesses THE ICT4D
and other institution. This principle
can be visualized by the ICT4D cube. CUBE
 GENERIC SERVICES & INFRASTRUCTURE

Generic or basic services are those that a certain

government office provides. The generic services are
partnered with the Infrastructure because this is the basic
requirement to provide these respective services. These
parameters are supported by Human capital, financing and
framework.
 HUMAN CAPITAL

It refers to the manpower dedicated to fulfill the tasks and

activities for development. This can be either government
officials and personnel, or NGO volunteers.
 FINANCING

It refers to the funding or money that supports the

expenses on carrying out activities for development.
 FRAMEWORK

Refers to the structure of the services and resources

dedicated for development.
 SUPPORTS PROVIDED BY ICT

E-Business
E-Government
E-Health
E-Culture
E-Learning
E-Media
 E-BUSINESS

Is an ICT facility that can handle

financial transactions online that
recipient of development.
 E-GOVERNMENT

It is the use of electronic

communications devices,
computers and the Internet to
provide public services to the
citizens and other persons in a
country or region.
 E-HEALTH

Is an ICT facility that provides

health services. It may include
online health transactions such
as diagnoses, laboratory results,
and health record maintenance.
 E-CULTURE

Is a facility of ICT to promote the

customs of an ethnic group of
local citizens.
 E-LEARNING

Refers to the facility of ICT to

educate individuals in the
methods of development
framework.
 E-MEDIA

Refers to the ICT arm in

disseminating and informing
the public about the
development of the program.
 THE POWER OF SOCIAL MEDIA

The development and improvement of communication is

continuously evolving. The introduction of mobile devices,
faster computers, and faster internet connections paved the
way for more accessible and available Web applications. Today,
mobile phones and social media are everyday norms. Issue and
posts shared in a social media website can reach millions of
users within shorter period of time compered with conventional
methods. Photos of some abusive individuals and their crimes
have been posted on social media, so that people are informed.
Some users also post of missing people. Some people even
share posts about other people doing good deed that are often
unnoticed.
 DIGITAL CITIZENSHIP

Today, almost everyone is connected to one another in a

variety of ways. The 1st is by using mobiles via short
messaging system (SMS) or text messages. Another is by
using mobile phone via calls and multimedia messaging
system (MMS). Last is by using computers and mobile
phones to access the internet and contact via social media
and messaging systems. Many Filipinos use social media and
other online platforms to inform other people of different
issues. Social media has also been used to express vigilance
and expose the wrongdoings of people in authority. Here are
few examples.
 PEOPLE POWER 1 (EDSA 1)

One of the 1st times that the power

of communication and the citizens
were used in the Philippines was
doing the 1st People Power
Revolution. When it was organized,
The mobile phones and Internet
were still not popular. However,
Television and radio were heavily
use. Cardinal Sin used broadcast
radio to send information to the
citizens that to participate to the
protest.
 MILLION PEOPLE MARCH

This was the 1st time that Filipinos

protested not against an individual
but against a system. The protest
was against the pork barrel fund.
Many people believe that this fund
was being used. The angered many
people, Prompting them to
organize a protest. The gathering
was planned weeks before and calls
for participation flooded social
media, specially on Facebook and
Twitter.
 The End

 JOHN FRITZ SINGH

 GLENN MAQUIRAN JR.
 REYJEAN LIM