Sales and Distribution of

cigarettes in Rushikonda

Presented By
G.N.S PrasadaRao
1226115109
 Products that are Available
► Gold flake Kings
► Gold flake lights
► Marlboro Elachi
Menthol
Double Filter
Regular
ICE Burst
► Edition
► Dun Hill
► Wills classic
► Berkeley
 Sales of cigarettes
Name of the product Ordering of the product Daily Sales Targeted ages
( Per 3 Days)

Gold flake Kings 100 packets 30-35 All age Groups

Gold flake lights 80 packets 25-30 Young & Middle age

Malboro 120 Packets ( all Flavours) 30-35 Young & Middle age

Edhition 40 Packets 5-10 Mostly Middle age

Dun Hill 20 packets 5-8 All age groups

Wills classic 20 packets 5-10 Young & Middle age

Berkeley 40 packets 10-15 Middle age

 Sales Margins

• Shop keeper buys a pack for Rs 118 and sell it for Rs 130

• Wholesaler earns a margin of Rs. 16 per shop of

Goldflake sells.

• Shop keepers are earning 8-12 margin on each packet

 Distribution channel

Factories C & F Agents Distributors Dealers Retailers

( Gopallapatnam) Whole Salers
(MVP),Bheemile
Rushikonda
 Conclusion

• Maximum Sales are ITC Products due to brand Loyalty and

Distribution Channel
• They are wide product variety which satisfies customer in
many and new ways
• Since the Margin are high many retailers are Interested in
Business