 F in a n ce II

Working

The Wiki Way!!!

Agenda

1 2 3
Mechanics
of Wikis
Working
Wiki ’ ly
Examples
Collectiv
e
Intellige
nce

With examples on the way

2
1 THE MECHANICS OF
WIKIS

 Design, organize, and collaborate

3
 Wikis everywhere !
The most famous wiki is called


Wikipedia, a massive online

encyclopedia


“A wiki is a Website that



can be edited by anybody

who is granted permission .
Anyone can enter
Wikis an ideal tool for information , or change or
information comment on anyone else's
sharing contributions . ”


4
2 WORKING WIKI’LY-
EXAMPLES

5
 Dresdner Bank vs Royal Bank of Canada 6

WHO ARE THEY??

t bank
d in London The largest financial institution in Canada
Headquartered in Montreal, Quebec
loyees Has 80,100 employees worldwide
Corporate offices are located in Toronto, Ontar
ew York, Paris, Luxembourg, Tokyo, Singapore and Hong Kong

6
 7
Dresdner Bank vs Royal Bank of Canada

NEED FOR WIKIS

Employees are large in number

Geographically
Without wikis
distributed
- difficulty in sharing information, best practices
Working in silos
 Dresdner Bank vs Royal Bank of Canada 8

USAGE

Managing meetings Meeting agendas posted

Brainstorming and Publishing
Calendar of free events - mainly professional de
Creating Presentations

IMPACTS

More sharing of information

Information updation faster and easier
Relationship building
More productive use of time
No dependence on any particular employee
Reduced emails and increased transparency
Indianizing the Wiki : ICICI Bank 9

2nd Largest Bank in India with

over 30 million Customers
Immense potential for usage of
Wikis as it has nearly 2000
branches across the country
Wikis could be used for social
banking
ICICI can leverage on Wikis to
improve productivity, share
ideas, document best practices
Information sharing across
branches
It can know about fussy clients
ahead of time

9
 LOOKING BACK ..
WIKIS AT OUR WORK PLACE

 In the end , it is all about applying what you learn !

10
  Wiki'less to Wiki'ed @
OnMobile

OnMobile Global Ltd .

11
OnMobile Global Ltd. OnMobile
12

12
Wiki’less OnMobile 13

13
Wiki’ed OnMobile

14
  Wiki'less to Wiki'ed @
DTT

Deloitte and Touché

15
 Deloitte and Touché 16

 Deloitte is a professional
services firm that provides
Audit , Consulting , Financial
Advisory and tax services to
select clients .


 Each member firm provides

 services in a particular
geographic area as part of DTT

 Work coordinated between

various regions

 Need for sharing information

and knowledge on best practices
and latest developments

 A lot of people from different

countries would need access to the
information and the ability to add
to it
16
?
SO..
WHAT DO THEY DO
ABOUT IT?

Start working “Wiki”ly !



17
Going ‘ Wiki ’ sh but Emerging Stronger ! 18

18
 IMPACTING THE BOTTOM OF THE
PYRAMID
WIKIS IN THE SOCIAL SECTOR

 Because that is where the future market potential lies ..

19
 Society for Elimination of Rural 20

Poverty
 An autonomous society of the
Department of Rural Development ,
A . P formed with the assistance
of the World Bank .


Uses microfinance as a main

 poverty alleviation tool

 Manages a whopping number of
 9 lakhs NGOs across 22 districts

 High disparity between
development levels of districts
in terms of impact

 No means to share best

practices


20
Wikis for better Service to the Poor 21

Wikis for Sharing information across district

headquarters

Collaborate in sharing best practices - improve

districts that are lagging behind

Discussion and knowledge sharing by service area

banks to create new models of lending to SHGs

Discuss and debate on best methodologies to

implement government schemes , create livelihood
opportunities etc .

21
 CLOSER HOME…

Wiki Concept Applied to S . P . Jain



Institute of Management & Research ,

Mumbai

22
The way forward …


A
Wiki @ SPJIMR…If they can do it, why can’t 24

we?

24
3 STALKING THE BLACK SWANS
POWER OF COLLECTIVE
INTELLIGENCE

How is group think better than individual effort



25
Black swans are “rare , have extreme
impacts , retrospective ( though not
prospective ) ”.
How to deal with them ?

Collective
Intelligence

26
 collective intelligence is groups
of individuals doing things
collectively that seem intelligent
collective knowledge created by
millions of people making websites for
other purposes
Uses citations in other web sites for
PageRank Technology

thousands of people all over

the world to volunteer their time
to create an amazing on-line
collection of knowledge
Lets companies with difficult
research problems harness the CI of
thousands of scientists in a
network
§Use prediction markets where people buy
and sell
§predictions about future events (like sales
of their products) in ways that leads to more
accurate predictions than traditional market
research
27
More examples..
ExactTarget , Inc. of on-demand email
marketing software solutions
§Sales-support staff unable to
handle all the queries from
the software provider's
sales force – challenge to
keep the sales force
connected.
§Implemented Wiki’s to capture
the knowledge of all sales
force Questions could be
answered by any other
employee.

28
?
BUT WAIT…
HOW DO WIKIS RELATE
TO THE CUSTOMERS??

29
Better CRM through Wiki ..
Possible??
Customer
Boost the Relationship Finally , one
revenues management can find stuff !
and systems One can even
increase integrated with add the
the other business unstructured
profits systems data !

They need
Final AimHow do they achieve it? Systems used information Wikis

Knowing Information is the

the differentiating
customers , factor . It is there
Treating – somewhere ,
them everywhere – but
uniquely the exact path is 30
not known at the
TASpedia …

31
 Flashback …
Faster , easier , better and reliable service to
the customers
PB wiki resulted in consuming only 50% of the
normal effort as 90% of the editing work
was reduced
No information lost in mails, telephone
conversations.
Relationship building :
Transparency
Sharing
Reduction of
confusion

Better service
Andy Skirvin, one of six sales reps
selected as ambassadors of SellingEdge, says
the product has reduced the time it takes
for him to find answers to questions while
speaking with customers on the phone

32
 What can be done for others …
Faster , reliable , profitable service by :
Information sharing across branches
Reduction in bad debts

Empowering the poor and thus gaining their

confidence by:
Communicating best practices to the lagging
districts
Discussions and knowledge sharing forums

Quality MBA graduates can be provided to the

companies :
Students would gain more and hence contribute
more
Good reputation in the corporate world will in
turn help placements
33
Responsibility Allocation 34

No . Names Roll No . Responsibility

1 Anuradha Mishra PGP-09-014 Introduction to Wiki;
Collective Intelligence;
Black Swan
2 Nupoor Joshi PGP-09-051 Use of Wikis on CRM;
Conclusion
3 Revati Sukumar PGP-09-064 Wikis at workplace (OnMobile
Global Ltd.)
4 Manan Darshan Bhat PGP-09-131 Introduction to Wiki;
Indianizing the Wiki (ICICI
Bank)
5 Manasa G. PGP-09-133 Wikis at workplace (Deloitte
& Touche); Indianizing the
Wiki (ICICI Bank); Wikis in
the social sector
(Microfinance )
6 Priyanka PGP-09-149 Working Wiki’ly (Dresner Vs
Priyadarshini RBC);
Wiki concept applied to
Anuradha; Nupoor; Revati; Manasa; Priyanka SPJIMR
Collation; Formatting; Print
outs

34
Anuradha Mishra PGP - 09 - 014
Nupoor Joshi PGP - 09 - 051
Revati Sukumar PGP - 09 - 064

Questions ??
Manan Darshan Bhat PGP - 09 - 131
Manasa G . PGP - 09 - 133

?
Priyanka Priyadarshini PGP - 09 - 149