COMMUNICATION

AIM OF PRESENTATION

To introduce the topic and explain various

aspects of communication
 SEQUENCE

Introduction
Definition of communication
Cycle of communication
Characteristics of communication
Objective of communication
Benefits of communication
 SEQUENCE

Types of communication
Classification of communication
Elements of communication
Styles of communication
Q&A
Conclusion
 INTRODUCTION

Latin word : share, exchange

Two way process

Process to exchange meaning, facts, ideas,

opinion , information

Verbal, written, signs, gestures

 CYCLE OF COMMUNICATION
Feedback
travels to
sender

Sender Sender Receiver Receiver

has Channel carries message “understands”
encodes decodes
idea message message message

Possible additional
feedback to
receiver
 CHARACTERISTICS

Two way process : sending and receiving

Ever going process : omnipresence

Interpersonal, organizational,

Dynamic process
 OBJECTIVES

INFORMAT • To give / send and receive information

ION

• To persuade the receiver

ACTION

• To build human relation

RELATION

• Order, instruction, request, report, direction

PURPOSE
 OBJECTIVES

• To solve problem
SOLUTION

EDUCATIO • To impart education and training

N

• To build human relation

RELATION

• Pleasure, happiness, enjoyment

PLEASURE
 BENEFITS

Personal
Professional
Organizational
Government
level
Countrywise
everywhere
 TYPES COMMUNICATION

FORMAL INFORMAL

COMMUNICATION

INTERNAL EXTERNAL
 TYPES OF COMMUNICATION

•Verbal

TYPES
•Non-verbal
 ORAL COMMUNICATION

SPOKEN INTERPERSONAL

SIMPLE

FLEXIBLE LESS FOMAL

 WRITTEN COMMUNICATION

WRITTEN PERMANENT

FORMAL

DIFFICULT STRUCTURED
 METHODS OF WRITTEN
COMMUNICATION

MEMO
REPORT

LETTERS
APPLICATIONS

PUBLICATION
(NOTICE)
 METHODS OF ORAL
COMMUNICATION

ONE TO ONE
ONE TO MANY

GROUP
TECHNOLOGY

MASS
 ORAL VS WRITTEN

Feedback : immediate vs delayed

Length : shorter vs longer

Focus : personal vs official

Construction : simple vs complex

Record : no vs yes
 ELEMENTS OF COMMUNICATION
(5W & H)
Who: communicator

Whom : receiver

Why : reason

What : content

Where : place

how : method
 STYLES OF COMMUNICATION

Assertive or active

passive

aggressive

Active-aggressive

Passive-aggressive

Recognition and understanding styles

 FINAL THOUGHT
(CONCLUSION)

COMMUNICATION
EVERYWHERE

LIFE LINE

EVERYTHING
Q&A