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Overview Inc.

- Community Needs Assessment


Focus Group among Community Leaders
Prepared by: Roberts Research & Marketing, LLC
March 2019
Table of contents
 Background & Methodology - Slide 3
 Top community needs – unaided responses - Slide 4
 Community challenges faced by youth - Slide 5
 Community challenges faced by adults - Slide 6
 Community challenges faced by single parents - Slide 7
 Community challenges faced by seniors - Slide 8
 Proposed solutions to youth challenges - Slide 9
 Proposed solutions to parent challenges - Slide 10
 Proposed solutions to adult challenges - Slide 11 & 12
 Proposed solutions to adult challenges - verbatim responses - Slide 13
 Summary of top 3 most important community challenges - Slide 14

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Background & Methodology
Overview, Inc.’s mission is to identify problems, provide services and operate programs in an effort to enable elderly and economically
disadvantaged citizens achieve self-sufficiency.
They serve the following counties (for purposes of the Needs Assessment, Overview is not including Greene and Morgan):
• Baldwin
• Greene
• Hancock
• Jasper
• Johnson
• Morgan
• Putnam
• Washington
• Wilkinson

Every three years, Overview Inc. is required to assess the needs of the community and the families they serve. The information collected will
assist them in planning, developing and offering the appropriate services to the needs of the communities and families. In meeting this
requirement, Overview solicited the services of Roberts Research and Marketing who engaged V & L Research in conducting a Focus Group
among Community Leaders.
Delphyne Taylor, moderated one (1) group of Community Leaders on Tuesday, March 5, 2019 at 6:30pm. There were a total of fourteen (14)
leaders who participated. Focus group participants were asked to provide their perspective regarding problems facing youth, ages 5 to 17, as
well as problems facing adults in the community. They were also allowed to comment on any additional challenges they saw in the
community.
Source: Overview Inc. - Community Needs Assessment
Roberts Research & Marketing, LLC
Top community needs – unaided responses
Q: What do you think are the top needs of low-income persons in your community?

 Affordable, low-income housing


 Not enough homeless shelters
 Current infrastructure is run down
 Health insurance
 Affordable transportation
 Difficult for individuals who don’t have access to personal vehicles to get to medical appointments
 Nutrition
 Lack of healthy options close by

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Community challenges faced by youth driven by inadequate access to after
school programs and lack of understanding, healthy adult role models
“The reason I didn’t [agree] is because there are
Percentage of participants agreeing that places that they can go, we have an after-school
Lack of factors contribute to community challenges program, at the Boys and Girls Club, but a lot of
adult role people don't sign-up though because they don't have
models a way to get there. Normally, the bus will transport
Insufficient after school kids from the primary school, elementary school, but
93%
programs when they get past the fifth grade, the buses won't
Violence Stress transport them anymore, I don't know why…it's been
addressed many times, so there are some activities
Adults not in touch with needs available. I have to say that … [it] is not necessarily the
93%
of youth cost, because the cost is very low.”

Unstable family
Alcohol and Depression 86%
home / lack of
drug abuse
2-parent home
“I see even grandmamas are raising them, and it's
almost like they didn't get their youth, so they're old
Lack of adult role models 71% enough now to do what they wanna do, so they're
Lack of throwing the kid of on grandma, and grandma is
opportunities having to struggle to figure out how to get all this
Depression
to develop taken care of financially, which is stress, you know.
skills Stress 57% Daughters or sons out there drinking and trying to
deal with their mental problems with that, and yeah,
High school drop I mean grandmamas are toting a lot around here.”
out rates were cited
by the group
Source: Overview Inc. - Community Needs Assessment
Roberts Research & Marketing, LLC
Community challenges faced by adults driven by lack of access to quality
resources such as food, healthcare, recreation, social supportive services
“I think it's not for the lack of jobs, it's not that Unemployment “I look at some of the people that come through
as much as the amount of money that job pays or [here] and they need help … they're working at
… we don't have jobs that pay livable wages, so Underemploym- McDonald's and even the ones that are really
people can be able to live. So just like you said
ent / unfair working at McDonald's, they've got to find
when that person works, let's use warehousing, babysitting, which is a problem, child care is a
those jobs pay about seven or eight dollars and wages
Lack of affordable problem because it's expensive ... they need
hour, don't have any health benefits, those jobs Depression and another job, because McDonald's is not going to
have a big turnover … there's so many of them and flexible do it … So then what they do is they're like, 'It's
out there, and people don't stay. I work at one childcare options discouragement
easier for me to be on public assistance, because
job for four to six years, because it pays good I've got to work two jobs to make what I could
wages, and I stayed that and I was able to just make on public assistance.'.”
provide and send my two kids to college, plus
being able to go on vacation. There's a lot of
jobs, but it's not a job that pays livable wages, “I think it's like we've said, people just don't
now. People just move on from one job to the know. We haven't done a good job of marketing
next.” what we have.”
Difficulty paying Poor role models
bills, including and unhealthy
“I think we have a lot of resources and a lot of
assets in Baldwin County, people don't know
housing family structure “[the community needs] after hours child care …
we also need weekend child care.”
how to get there, or they're unable to get
there. There are food banks all over this
community and there's starving people in this
“We talk about the family structure. When you
community, it makes no sense.”
have babies raising babies, what are we going to
Lack of education and get? First of all the 12 year old, knew nothing,
Insufficient
“There's a lot of food banks in this county, but skills (high school drop how's she going to take care of a family, and
transportation then her daughter gets pregnant, and we see
if you can't get over to get to the food, or the out rates)
food's not being delivered, then the access that a lot in school systems. So there's got to be
points are a problem here.” something to help with the family structure…”

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Community challenges faced by single parents driven by lack of community
support and affordable/flexible childcare options
“There's really a bias, too towards single dads, “[affordable child care] would have to be based
you know I watched my brother go through it, on their income, see we don't do that, we don't
because he was a single dad with three children, Affordable do a good job of that.”
and his wife decided that she was going to leave childcare
... When he first went somewhere, and the “After hours child care … the late shift at
reason he did move back home, is he went to a Subway, they leave their kids home with older
government organization and not only did the siblings, and that's where they get into a lot of
woman say to him, 'What are you doing here?' Flexible childcare trouble. There's no adult supervision there.”
She also said, 'What did you do to her?' So it was Lack of support for
(evenings and
always preconceived that my brother did single dads “I think in Hancock, we have a higher level of
weekends)
something, so that's why he was there. So we education for single moms, not having adequate
need to change that mindset, somehow.” facility or educational based ... educational
facilities there. We do have OFTC, that used to
be in our community, but they're not there
“Just that mentor, or that, I don't know what anymore, so having access to be able to go and
else to call them exactly, but just somebody get higher education, we do pretty good from
who's wiser, who's been through things, middle school to high school, after high school, if
sometimes is a good thing to have.” that person doesn't have the initiative to get up
and go.”
Lack of support for
Lack of access to
“I think that whole support network around, I single
higher education “I find this to be very interesting as a single
mean cause bad things happen all the time and grandparents father, that we're focusing on a single mother,
you're tired, there's so many things that go on, because, I'll tell you why, I know there's
even in a stable family, some days you're just probably more single mothers, but also as a
ready to throw up your hands, but if you're by manager at the largest employer in the area, the
yourself and someone is running a fever at Lack of community one thing that I'm running into as a manager, is
2:00am, what am I supposed to do? I can't get support and guidance that, we have more single fathers, or fathers
them anyplace. There's a lot of support that who are taking care of their children, so now the
single moms need.” fathers are asking these questions … The father
is the person that is now taking that lead …”
Source: Overview Inc. - Community Needs Assessment
Roberts Research & Marketing, LLC
Community challenges faced by seniors is driven by inadequate
transportation and difficulty performing daily tasks

Transportation

Medication
Yard work
monitoring

Exercise and social


Household tasks
interaction
(such as cleaning)
opportunities

Help with personal


care

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Proposed solutions to youth challenges include education, mentorship
opportunities, and stability
 Stable, loving, healthy family structure Percentage of participants agreeing with proposed solutions
 Access to healthy food to community challenges

 Access to clothing and shelter Services to encourage at-risk youth to


93%
make positive choices
 Mentorship opportunities for youth (13-17 YO) Help preventing teen pregnancies and
93%
birth control education
 Better marketing and awareness of available programs
Opportunity to be matched with an adult
 Development of soft skills 79%
mentor
Help with tech school or college financial
“We talked about job opportunities and training our kids how to work, in
79%
aid applications
Wilkerson, they don't have no place that they can work … they're not taught soft-
skills, so a lot of times, some of them do get jobs but they just don't have the soft Mentorship opportunities with positive
71%
skills to maintain them.” adult role models

Schoolwork and tutoring 71%


“Or it could just be how to take care of yourself. One of the things that happens at
the Garden of [inaudible 00:51:37] Lee Center is giving kids an opportunity to
learn how to grow food. So you might not do it for a living … but isn't it important Access to mental health services 50%
to learn how to grow something and preserve it somehow so you can use it to
supplement your income. There's a lot of internships like that, that are needed,
just to help kids develop that ability to take care of themselves, learn those soft Preschool for ages 3-5 43%
skills and get a mentor all at the same time. Just know how to do something,
change a tire, just basic stuff that all of us need to learn, some of us are more
successful than others, but you know what I mean, just having the opportunity to Preschool for ages 0-3 21%
learn that life, from somebody else.”

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Proposed solutions to parent challenges include expanded, affordable
childcare options and recreation across age groups
 Help finding quality childcare
 Help finding the right childcare: “Programs, we have problems forming [recreation] teams, we're so small, we
bring them a lot of times to Baldwin County, we have transportation, so they
 Infant
can compete with those kids, but we have very little recreation.”
 Special needs
 Disabled

 Help paying for childcare


 Evening and weekend childcare coverage “They have got to have some sort of adult guidance, or mentor groups at
that age [13-17 YO]. As we were just discussing, when your parent tells you,
 Childcare for sick children and when your peer or your mentor tells you the same thing, you listen when
it's the mentor, but you don't listen when it's the parent...”
 Emergency or respite care
 Coverage during school vacations and holidays
 Supervised activities for school-aged children (K-6) “I don't think Baldwin County, or the surrounding, has enough mentors, they
have a few people trying, we've got some stuff, but again it's the knowledge
 Recreational activities: of it. We have a Mister Mister Program, I think is what it's called, I mean we
 Already have Boys & Girls clubs, rec departments, but transportation have these little things starting, all these little embers everywhere, but
issues and prohibitive cost cited as barriers to participation nobody knows about all of it.”
 Mentorship opportunities for youth (13-17 YO)
 Better marketing and awareness of available programs
“[recreation programs are] not free anymore.”
 Development of soft skills

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Proposed solutions to adult challenges are focused on livable wages, affordable
transportation, and education (including financial literacy) – Slide 1 of 2
1. Employment 5. Affordable transportation
• Livable wages • Help buying or maintaining a car
• Help with employment applications • Transportation to look for a job (or help getting to work)
• Help finding a job (including employer benefits) • Assistance with gas and auto insurance
• Skills gap training (such as how to use a computer) • Help getting to and from medical appointments
2. Continuing education and job training 6. Better marketing and awareness of available programs
• Help with financial aid 7. Voter registration
• Retraining for internal promotion opportunities 8. Healthy living
• Opportunities for trade school, such as mechanics, plumbers, • Access to affordable healthcare services
electricians, barbers • Assistance applying for health insurance
• Targeted skills development, such as sales or marketing • Help paying for prescription drugs
• Parenting information • Resources for mental health services, including drug and
• Development of soft skills and basic life skills alcohol abuse
• Writing and math • Relief for those caring for elderly or disabled persons
• Understanding changing technology landscape • Access to quality foods
3. Financial training and personal finance services • Free or reduced lunches for children outside of the regular
• Help repairing credit score and reducing debt school year
• Budgeting, learning how to save money, and investing
• Companies participating in balanced billing
• Basic personal finance such as checking and savings accounts
• Help filling out tax forms
• Understanding and applying for social services programs
(social security, disability)
• Starting a business
• Getting insurance
4. Legal services
• Establishing or collecting child support
• Guidelines for landlords to protect low-income families
• Help with rental damage or security deports

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Proposed solutions to adult challenges are focused on livable wages, affordable
transportation, and education (including financial literacy) – Slide 2 of 2
Percentage of participants agreeing with proposed solutions to community challenges (NOTE: showing top 25)
Livable wage that covers family's basic needs 100%
Hands-on training about car repair and maintenance 100%
Transportation to look for a job 93%
Help finding a job with employer benefits 86%
Affordable and reliable access to the internet 86%
Financial planning and setting financial goals 86%
Resources for alcohol and drug abuse treatment 86%
Transportation to drive to work 86%
Subsidized rental housing 79%
Loans or grants to repair homes 79%
Help understanding tenant rights 79%
Help finding affordable health insurance 79%
Assistance applying for health insurance 79%
Help paying for prescription drugs 79%
Information and tips on the best place to shop for affordable and healthy meals 79%
School lunch outside of regular school year 79%
Apprenticeship 71%
Development of basic life skills 71%
Home modifications for disabled 71%
Help reducing debt 71%
Relief for those caring for elderly or disabled 71%
Transportation to or from medical appointments 71%
Access to local emergency food pantries 71%
Proper voter registration 64%
Help to make homes more energy efficient 64%
Information on parenting issues 64%

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Proposed solutions to adult challenges – verbatim responses
“They need to be able to get to a job and unfortunately “And then I was talking to some car dealerships cause “Well I think people, whoever, need to clamp down on some
transit doesn't run, it's not reliable, so you could end up there's a lot in [Baldwin 00:08:32] County. And they were of these slum lords. It is ridiculous, 'cause you go to help
getting fired, because you can't get to work on time.” saying one of the things that they need, is they need people people, and you go to their house, and the landlord has
Topic: affordable transportation that are trained in customer service ... So they said, removed the stove, and the people are cooking on a hot
“[participant name], yeah we wanna hire people. But if they plate, and it's just crazy. Or there's no heating unit in the
“You can pay for a cab, but that’s expensive by the time you don't want to learn and close the sale ... I need people that entire home, so they're using plug in heaters, so they're
go back and forth. You've got daycare and you've gotta pay can sell.”” space heaters, so the electric bill is ridiculous. And you
a cab, then you've gotta pay your bills. What're you going to Topic: employment and training know, one guy owns like 12 houses.”
work for?” Topic: affordable housing
Topic: livable wages, affordable transportation
““… I don't know why it keeps going up. I've called my “Financial, I mean first we need to start with some of the
“There's resources but I don't think people know about landlord, I don't know what's going on." And I'm like you got basics, a savings and a checking account. Then you don't
them. Again.” [participant response when asked about to talk to power, have you called in with whatever? Or, "My have to go to the check cashing place to cash a check, which
information on how to start a business or a loan for a small water bill, I got a leak somewhere, and he won't fix it." It they charge you for, or buy a money order to pay your bill.
business]. absolutely has to do with the landlords ...” 'Cause they don't use the computers, so they're not paying
Topic: effective marketing to those in need Topic: affordable housing online. It's just a whole vicious circle.”
Topic: financial stability
“We need education on the fact that the emergency rooms “Or when he gets to his job [participant referring to member
are not doctors' offices...” “…People got to learn to manage what they got coming in.
of the community], using the computer to clock in and out,
Topic: affordable healthcare And that's the main problem..”
to use the computer to just to do the basic parts of his job.”
Topic: financial education
Topic: soft skills and continuing education
“Especially in Georgia. They have a program that they help “Before we even get that far [crosstalk 00:12:22; participant
different people … It's an hour each class, and it's about “And you used to, I mean this is 20 something years ago at a referring to buying a home]... We need credit repair.
eight classes. And they teach you how to cook meals for like high school, Baldwin high school had, I don't know what Legitimate credit repair. Because people are going to go ... I
four people for like $2 and 50 cents.” they have now, but Baldwin high school had a transportation heard a lot of people come through the office, “[participant
Topic: healthy, affordable nutrition to your college or course. They had a carpentry course, they name] I wanna buy a house." Pull your credit ... Oh, credit
had a construction ... mechanics, construction, cosmetology. score is 484. Okay well, y'all gotta buy a house when the
“They [referring to seniors] need to get their medicine. They Welding was one of them. There were skill sets that they credit score's better. So we need legitimate credit repair,
need to get their food. They need to pay their bills. I mean offered and in the high school you could take these skill sets then get them on a budget, so that they can go buy a
they don't know how to get online.” for two years. [crosstalk 00:07:55]” house.”
Topic: challenges faced by seniors Topic: continuing education Topic: financial stability

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC
Summary of most important community needs
Q: We’ve talked about a variety of needs. If I went around the room and allowed each of you to give me your top three needs
what would they be?

 Assisting with childcare needs for parents


 Building healthy, stable families
 Helping adults earn a livable wage
 Ensuring high graduation rates
 Delivering comprehensive education
 Assisting with home maintenance
 Ensuring affordable transportation
 Helping seniors
 Ensuring access to healthy food options
 Ensuring affordable healthcare
 Developing and promoting youth activities

Source: Overview Inc. - Community Needs Assessment


Roberts Research & Marketing, LLC

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