CRISIS MANAGEMENT SYSTEM – PRODUCT

RECOVERY: SUPPLIER RESPONSIBILITIES

CRISIS MANAGEMENT
Crisis Management System – Product Recovery

Consist of four (4) “Crisis Stages”

Stage I: Crisis Start

Stage II: Active Crisis

Stage III: Crisis Closure

Stage IV: Post Crisis

Assessment
 Four Crisis Stages
Yum! Brands Crisis Management System consist of four “crisis stages”. A crisis
event will evolve over time, moving through the stages. The duration of the each stage
will vary depending on the type of crisis:
Stage II: Active Crisis
Stage I: Crisis Start Stage III: Crisis Closure

• Coordinate investigation efforts with the CCT / Division QA

group.
• Ensure all CCT / Division QA direction is explicitly followed.
• Examine all possibilities in determining the extent of how
much product to put on HOLD.
• Report any media contact to Headquarters and delay any
contact with media or regulatory officials, unless required by
law, either in person or through statements, until consultation
with Yum! CCT.
• Develop media and/or regulatory communications in
conjunction with Yum! Public Relations / Marketing, as
necessary.
• Provide adequate funds to pay for/reimburse costs associated Stage IV: Post Crisis
with lost product, liability issues with customers and team Assessment
members, lost business, and any other costs incurred by
Concept including, but not limited to problem solving,
inspections, travel, etc.
• Trace and account for all products produced and/or shipped
to Yum! restaurants directly or through other distribution
channels, both domestic and international.
• Supplier replaces the affected product at the restaurant level
and is also responsible for all documentation regarding
reconciliation of quantities shipped, recovered, replaced and/or
destroyed.
CRISIS MANAGEMENT: Stage I
Stage I: Crisis Start
CRISIS MANAGEMENT: Stage I
Stage I: Crisis Start
 Supplier
completes
applicable
information

Supplier completes this section

Information Posted in STARnet

Supplier Tracking Assessment and Recognition Website

http://smw.yumnet.com
CRISIS MANAGEMENT: Stage I
Stage I: Crisis Start
CRISIS MANAGEMENT: Stage II
Stage II: Active Crisis

• Coordinate investigation efforts with the CCT / Division QA

group.
• Ensure all CCT / Division QA direction is explicitly followed.
• Examine all possibilities in determining the extent of how
much product to put on HOLD.
• Report any media contact to Headquarters and delay any
contact with media or regulatory officials, unless required by
law, either in person or through statements, until consultation
with Yum! CCT.
• Develop media and/or regulatory communications in
conjunction with Yum! Public Relations / Marketing, as
necessary.
• Provide adequate funds to pay for/reimburse costs
associated with lost product, liability issues with customers
and team members, lost business, and any other costs
incurred by Concept including, but not limited to problem
solving, inspections, travel, etc.
• Trace and account for all products produced and/or shipped
to Yum! restaurants directly or through other distribution
channels, both domestic and international.
• Supplier replaces the affected product at the restaurant
level and is also responsible for all documentation regarding
reconciliation of quantities shipped, recovered, replaced
and/or destroyed.
CRISIS MANAGEMENT: Stages III and IV

Stage III: Crisis Closure

Stage IV: Post Crisis

Assessment
CRISIS MANAGEMENT SYSTEM – PRODUCT RECOVERY

Summary
• Crisis Management System shall be initiated for
any potential product recovery situation
• Must complete the Product Information Data
Sheet within 2 hours
-- Required for the Food Safety Audit and the
Quality Systems Audit
• Must be well prepared to participate in a CCT
• Provide Closure and follow-up to the crisis