DIGITAL TRANSFORMATION

APPAREL & SPORTSWEAR

AGENDA

1 Background

2 Participants & Methodology

3 Key Findings

4 Next Steps and Recommendations

PART ONE

Background
1. Define new opportunities of Digital Transformation in APAC and
Vietnam to expand the market
2. Define new venture creation
3. Evaluate whether the problem/opportunity are eligible to jump in

Purpose of Our Research

 Add a screenshot of your
five forces analysis and
related conclusions here

State of the Industry: Porter’s Five Forces Analysis

 Add a screenshot of your
SWOT analysis and
related conclusions here

Where We Stand: SWOT Analysis

PART TWO

Participants &
Methodology
Our Goal

We set out to find

out…(take it from
here!)
 Did you use any existing information or do any online research?

• Did you look at old company data?

• Were there any key quotes or statistics that stood out?
• How many sources did you use?
• Did any findings inspire questions for your surveys?
• What were the key findings?

Secondary Research
 Did you run a survey?

• Who did you target and many participants were there?

• How did you run the survey? Online, over the phone, etc.
• What categories of questions did you ask?
• What were you trying to determine?
• What was the breakdown of participants’ ages, sexes, etc.?

Survey Data
 Did you run a focus group?

• Who did you target and many participants were there?

• How many rounds of focus groups did you do?
• What categories of questions did you ask?
• What were you trying to determine?
• What was the breakdown of participants’ ages, sexes, etc.?

Focus Group
PART THREE

Key Findings
Data Point What Was the Most Important Data Point?

4x
 What were the biggest insights from your research?

• What were the thoughts and responses of your participants?

• Make sure you include both qualitative and quantitative data.
• Add graphs and charts to help illustrate your findings.
• Replicate this slide as many times as needed.

Key Findings
PART FOUR

Next Steps and

Recommendations
 So, what now?

• What next step or steps are you suggesting the company or your
team take?
• What business impact will this action have?
• Who will be needed to do this work, and who will be affected?
• What is the timeline?

Next Steps
THANK YOU!